Marketing Psychology
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The Psychology of Selling
- Increase Your Sales Faster and Easier Than You Ever Thought Possible
- By: Brian Tracy
- Narrated by: Brian Tracy
- Length: 6 hrs and 18 mins
- Unabridged
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Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.
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Amazing!
- By Victoria on 13-05-2015
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The Psychology of Selling
- Increase Your Sales Faster and Easier Than You Ever Thought Possible
- Narrated by: Brian Tracy
- Length: 6 hrs and 18 mins
- Release date: 30-12-2012
- Language: English
- The Psychology of Selling, is the best-selling sales training program in history and is now available in expanded and updated audiobook format for the first time....
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Influence, New and Expanded
- The Psychology of Persuasion
- By: Robert B. Cialdini
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Unabridged
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In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
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Optimal
- By Paul on 10-06-2021
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Influence, New and Expanded
- The Psychology of Persuasion
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Release date: 04-05-2021
- Language: English
- In this science-driven guide to persuasion Robert Cialdini applies the psychology of why people say yes to help you succeed in business and life.
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Made to Stick
- Why Some Ideas Survive and Others Die
- By: Chip Heath, Dan Heath
- Narrated by: Charles Kahlenberg
- Length: 8 hrs and 37 mins
- Unabridged
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In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.
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Interesting book
- By Sobin on 28-12-2018
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Made to Stick
- Why Some Ideas Survive and Others Die
- Narrated by: Charles Kahlenberg
- Length: 8 hrs and 37 mins
- Release date: 18-12-2006
- Language: English
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In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps....
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Social Media Marketing Workbook: 2024 Edition - How to Use Social Media for Business
- By: Jason McDonald PhD
- Narrated by: Michael Goodrick
- Length: 14 hrs and 37 mins
- Unabridged
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Learn social media marketing in plain English—step by step! Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business. The 2023 updated edition—all info verified and a new chapter on TikTok, plus revisions on LinkedIn, Facebook, and other major platforms....
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Very comprehensive and well explained
- By Michael on 15-07-2018
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Social Media Marketing Workbook: 2024 Edition - How to Use Social Media for Business
- Narrated by: Michael Goodrick
- Length: 14 hrs and 37 mins
- Release date: 24-08-2017
- Language: English
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Learn social media marketing in plain English—step by step! Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business. The 2023 updated edition—all info verified and a new chapter on TikTok, plus revisions on LinkedIn, Facebook, and other major platforms....
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Getting Naked
- A Business Fable About Shedding the Three Fears That Sabotage Client Loyalty
- By: Patrick Lencioni
- Narrated by: Dan Woren
- Length: 4 hrs and 17 mins
- Unabridged
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Another extraordinary business fable from the New York Times best-selling author Patrick Lencioni. This new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.
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Brilliant - finished in one sitting
- By Michelle Bourke on 10-09-2016
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Getting Naked
- A Business Fable About Shedding the Three Fears That Sabotage Client Loyalty
- Narrated by: Dan Woren
- Length: 4 hrs and 17 mins
- Release date: 23-02-2010
- Language: English
- This new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge....
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Perennial Seller
- The Art of Making and Marketing Work That Lasts
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 7 hrs
- Unabridged
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How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.
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Ryan Holiday has done it again!
- By Ramsin on 17-09-2017
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Perennial Seller
- The Art of Making and Marketing Work That Lasts
- Narrated by: Ryan Holiday
- Length: 7 hrs
- Release date: 18-07-2017
- Language: English
- How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses....
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What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- By: Melina Palmer
- Narrated by: Rachel Perry
- Length: 8 hrs and 12 mins
- Unabridged
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This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.
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What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- Narrated by: Rachel Perry
- Length: 8 hrs and 12 mins
- Release date: 11-05-2021
- Language: English
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This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book....
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Small Is the New Big
- And 193 Other Riffs, Rants, and Remarkable Business Ideas
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 27 mins
- Abridged
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Seth Godin, one of today's most influential business thinkers, writes best-selling books like Purple Cow and All Marketers Are Liars. And in between those annual books, he delivers a daily stream of ideas on one of the world's most popular blogs.
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If you don't have time to do it right, you don't have time to do it again
- By Amazon Customer on 20-09-2017
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Small Is the New Big
- And 193 Other Riffs, Rants, and Remarkable Business Ideas
- Narrated by: Seth Godin
- Length: 7 hrs and 27 mins
- Release date: 18-08-2006
- Language: English
- Collected here for the first time are eight years of Seth Godin's very best blog posts, magazine columns, and e-books.
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Getting Started in Small Business for Dummies (4th Australian Edition)
- By: Veechi Curtis MBA
- Narrated by: Brigid Lohrey
- Length: 6 hrs and 44 mins
- Unabridged
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Planning is the trick for succeeding in small business. This process needn't be daunting, especially if you can get the timing right, pick a strategy that works, and chart a sound financial course. And if your best-laid plans go sideways, there's always hope, and a practical way forward, in this book. Getting Started in Small Business for Dummies will help you decide whether small-business ownership is right for you, and assess the viability of your business idea; and more.
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Bitcoiners will have a laugh.
- By Stuart F. on 21-04-2023
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Getting Started in Small Business for Dummies (4th Australian Edition)
- Narrated by: Brigid Lohrey
- Length: 6 hrs and 44 mins
- Release date: 21-09-2021
- Language: English
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Planning is the trick for succeeding in small business. This process needn't be daunting, especially if you can get the timing right, pick a strategy that works, and chart a sound financial course....
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To Sell Is Human
- The Surprising Truth about Persuading, Convincing and Influencing Others
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
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In this new book from the best-selling author of Drive, Dan Pink explores the ways in which we can all improve our sales skills in every area of our lives and identifies the three personal qualities and four essential skills necessary to move people. Relying on science rather than platitudes and analysis instead of exhortation, Dan builds on his own sales experience and on the profiles of some of the world's best salespeople - and makes us look again at our own sales skills.
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Good book, not Great
- By Anonymous User on 12-07-2017
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To Sell Is Human
- The Surprising Truth about Persuading, Convincing and Influencing Others
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Release date: 07-02-2013
- Language: English
- In this new book from the best-selling author of Drive, Dan Pink explores the ways in which we can all improve our sales skills....
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The Human Brand
- How We Relate to People, Products, and Companies
- By: Chris Malone, Susan T. Fiske
- Narrated by: Sean Runnette
- Length: 5 hrs and 58 mins
- Unabridged
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Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.
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The Human Brand
- How We Relate to People, Products, and Companies
- Narrated by: Sean Runnette
- Length: 5 hrs and 58 mins
- Release date: 15-10-2013
- Language: English
- Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us....
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Selling Boldly
- Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales
- By: Alex Goldfayn
- Narrated by: Shawn Compton
- Length: 6 hrs and 22 mins
- Unabridged
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If you're in sales, fear has cost you millions of dollars, and this audiobook is for you. You will learn exactly how to overcome this destructive fear in sales and replace it with confidence, optimism, gratitude, joy, and proactive sales work. These are the powerful principles in the new field of positive psychology that are transforming how we work and succeed. Selling Boldly is the first audiobook that leverages positive psychology to help you sell more.
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Selling Boldly
- Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales
- Narrated by: Shawn Compton
- Length: 6 hrs and 22 mins
- Release date: 12-02-2019
- Language: English
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If you're in sales, fear has cost you millions of dollars, and this audiobook is for you. You will learn exactly how to overcome this destructive fear in sales and replace it with confidence, optimism, gratitude, joy, and proactive sales work....
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The Introvert’s Edge to Networking
- Work the Room. Leverage Social Media. Develop Powerful Connections
- By: Matthew Pollard, Derek Lewis - contributor, Jeb Blount - foreword
- Narrated by: Jamie Jackson, Matthew Pollard, Jeb Blount
- Length: 7 hrs and 29 mins
- Unabridged
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One of the biggest myths that plagues the business world today is that our ability to network depends on having the “gift-of-gab”. You don’t have to be outgoing to be successful at networking. You don’t have to become a relentless self-promoter. In fact, you don’t have to act like an extrovert at all. Matthew Pollard, an introvert himself, draws on over a decade of research and real-world examples to provide an actionable blueprint for introverted networking.
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If you are introvert
- By Hawk! on 29-05-2024
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The Introvert’s Edge to Networking
- Work the Room. Leverage Social Media. Develop Powerful Connections
- Narrated by: Jamie Jackson, Matthew Pollard, Jeb Blount
- Length: 7 hrs and 29 mins
- Release date: 19-01-2021
- Language: English
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Matthew Pollard, an introvert himself, draws on over a decade of research and real-world examples to provide an actionable blueprint for introverted networking....
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Propaganda
- By: Edward Bernays, Mark Crispin Miller - introduction
- Narrated by: Grover Gardner
- Length: 4 hrs and 42 mins
- Unabridged
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A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".
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old ideas for a new world
- By stuart hearn on 14-09-2021
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Propaganda
- Narrated by: Grover Gardner
- Length: 4 hrs and 42 mins
- Release date: 25-07-2017
- Language: English
- A seminal and controversial figure in the history of political thought and public relations....
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To Sell Is Human
- The Surprising Truth about Moving Others
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
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According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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Hard to listen to
- By K on 07-04-2024
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To Sell Is Human
- The Surprising Truth about Moving Others
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Release date: 31-12-2012
- Language: English
- From the best-selling author of Drive and A Whole New Mind comes a surprising - and surprisingly useful - new book that explores the power of selling in our lives....
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Yes!
- 50 Scientifically Proven Ways to Be Persuasive
- By: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
- Narrated by: Blair Hardman
- Length: 5 hrs and 22 mins
- Unabridged
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Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.
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Yes!
- 50 Scientifically Proven Ways to Be Persuasive
- Narrated by: Blair Hardman
- Length: 5 hrs and 22 mins
- Release date: 17-02-2009
- Language: English
- Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science....
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The Psychology of Selling
- The Art of Closing Sales
- By: Brian Tracy
- Narrated by: Brian Tracy
- Length: 5 hrs and 19 mins
- Unabridged
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How would you like to triple your income in just 12 months? That’s the incredible promise legendary sales mastermind Brian Tracy makes in this “graduate level” sales training program The Psychology of Selling - one of the best, most comprehensive programs of its kind ever produced.
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Strong sales psychology personal development book.
- By J. Phillimore on 04-05-2022
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The Psychology of Selling
- The Art of Closing Sales
- Narrated by: Brian Tracy
- Series: Nightingale-Conant: Sales Training
- Length: 5 hrs and 19 mins
- Release date: 14-10-2014
- Language: English
- How would you like to triple your income in just 12 months?...
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Fascinate, Revised and Updated
- How to Make Your Brand Impossible to Resist
- By: Sally Hogshead
- Narrated by: Sally Hogshead
- Length: 7 hrs and 39 mins
- Unabridged
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A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior - fascination - and how businesses, products, and ideas can become irresistible to consumers. In an oversaturated culture defined by limited time and focus, how do we draw attention to our messages, our ideas, and our products when we have only seconds to compete?
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Well spoken and useful ideas
- By Ros Boundy on 11-07-2023
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Fascinate, Revised and Updated
- How to Make Your Brand Impossible to Resist
- Narrated by: Sally Hogshead
- Length: 7 hrs and 39 mins
- Release date: 26-04-2016
- Language: English
- A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior....
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Drunk Tank Pink
- And Other Unexpected Forces that Shape How We Think, Feel, and Behave
- By: Adam Alter
- Narrated by: Tristan Morris
- Length: 7 hrs and 18 mins
- Unabridged
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Why are people named Kim, Kelly, and Ken more likely to donate to Hurricane Katrina victims than to Hurricane Rita victims? Are you really more likely to solve puzzles if you watch a light bulb illuminate? How did installing blue lights along a Japanese railway line halt rising crime and suicide rates? Can decorating your walls with the right artwork make you more honest? The human brain is fantastically complex, having engineered space travel and liberated nuclear energy, so it's no wonder that we resist the idea that we're deeply influenced by our surroundings.
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Awesome
- By Scott McArthur on 23-02-2023
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Drunk Tank Pink
- And Other Unexpected Forces that Shape How We Think, Feel, and Behave
- Narrated by: Tristan Morris
- Length: 7 hrs and 18 mins
- Release date: 21-03-2013
- Language: English
- An illuminating look at the way the thoughts we have and the decisions we make are influenced by forces that aren't always in our control....
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Brandjam
- Humanizing Brands Through Emotional Design
- By: Marc Gobe
- Narrated by: Gregory St. John
- Length: 11 hrs and 29 mins
- Unabridged
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Brandjam, the follow-up to the groundbreaking best-seller Emotional Branding, presents a powerful new concept from renowned designer and business guru Mark Gobe. The Brandjam concept is about innovation, intuition, and risk. Gobe explains how design is the "instrument" companies can use for jazzing up a brand - how design puts the face on the brand and creates an irresistible message that connects buyers to the product in a visceral way.
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Brandjam
- Humanizing Brands Through Emotional Design
- Narrated by: Gregory St. John
- Length: 11 hrs and 29 mins
- Release date: 28-02-2013
- Language: English
- Brandjam, the follow-up to the groundbreaking best-seller Emotional Branding, presents a powerful new concept from renowned designer and business guru Mark Gobe....
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