Consumer Science

Product list
    • Unlocking Consumer Decisions with the Science of Behavioral Economics
    • By: Melina Palmer
    • Narrated by: Rachel Perry
    • Length: 8 hrs and 12 mins
    • Release date: 11-05-2021
    • Language: English
    • 4.5 out of 5 stars 4 ratings
    • This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book....

    Non-member price: $24.99 or 1 Credit

    Sale price: $24.99 or 1 Credit

    • Improving Decisions About Health, Wealth, and Happiness
    • By: Richard H. Thaler, Cass R. Sunstein
    • Narrated by: Sean Pratt
    • Length: 10 hrs and 35 mins
    • Release date: 02-07-2008
    • Language: English
    • 3.5 out of 5 stars 6 ratings
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Non-member price: $25.99 or 1 Credit

    Sale price: $25.99 or 1 Credit

    • An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
    • By: Clotaire Rapaille
    • Narrated by: Barrett Whitener
    • Length: 6 hrs and 29 mins
    • Release date: 23-08-2007
    • Language: English
    • 4.5 out of 5 stars 18 ratings
    • Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices....

    Non-member price: $23.99 or 1 Credit

    Sale price: $23.99 or 1 Credit

    • Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
    • By: David Hoffeld
    • Narrated by: David Hoffeld
    • Length: 7 hrs and 52 mins
    • Release date: 15-11-2016
    • Language: English
    • 5 out of 5 stars 17 ratings
    • The revolutionary sales approach scientifically proven to dramatically improve your sales and business success....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • The Science Behind Why We Buy
    • By: Phil P. Barden
    • Narrated by: Graham Mack
    • Length: 9 hrs and 52 mins
    • Release date: 15-11-2022
    • Language: English
    • 3.5 out of 5 stars 3 ratings
    • If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....

    Non-member price: $24.99 or 1 Credit

    Sale price: $24.99 or 1 Credit

    • The Power of Social Influences
    • By: Cass R. Sunstein
    • Narrated by: Jonathan Yen
    • Length: 5 hrs and 7 mins
    • Release date: 28-05-2019
    • Language: English
    • 5 out of 5 stars 1 rating
    • In Conformity, Cass R. Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformity - what it is and how it works - as well as the countervailing force of dissent....

    Non-member price: $21.99 or 1 Credit

    Sale price: $21.99 or 1 Credit

    • The Science of Shopping
    • By: Paco Underhill
    • Narrated by: Mike Chamberlain
    • Length: 12 hrs
    • Release date: 05-05-2011
    • Language: English
    • 4.5 out of 5 stars 9 ratings
    • Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty, best-selling book on our ever-evolving consumer culture....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • By: Adam Ferrier, Jennifer Fleming
    • Narrated by: Nigel Carrington
    • Length: 9 hrs and 47 mins
    • Release date: 16-09-2014
    • Language: English
    • 4.5 out of 5 stars 30 ratings
    • In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • How Over-Consumption Is Killing Us - And How We Can Fight Back
    • By: John de Graaf, David Wann, Thomas H. Naylor
    • Narrated by: Joe Barrett
    • Length: 9 hrs and 5 mins
    • Release date: 11-11-2014
    • Language: English
    • 4.5 out of 5 stars 30 ratings
    • The new edition traces the role overconsumption played in the Great Recession....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • The Hidden Forces That Shape Behavior
    • By: Jonah Berger
    • Narrated by: Keith Nobbs
    • Length: 6 hrs and 58 mins
    • Release date: 14-06-2016
    • Language: English
    • 5 out of 5 stars 1 rating
    • Without our realizing it, other people's behavior has a huge influence on everything we do at every moment of our lives, from the mundane to the momentous occasion....

    Non-member price: $21.99 or 1 Credit

    Sale price: $21.99 or 1 Credit

    • Your 7 Triggers to Persuasion and Captivation
    • By: Sally Hogshead
    • Narrated by: Sally Hogshead
    • Length: 8 hrs and 41 mins
    • Release date: 10-08-2010
    • Language: English
    • 4 out of 5 stars 9 ratings
    • What triggers fascination, and how do companies, people, and ideas put those triggers to use? Find out....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • How Stories Go Viral and Drive Major Economic Events
    • By: Robert J. Shiller
    • Narrated by: Susan Osman, Robert J. Shiller - introduction
    • Length: 11 hrs and 7 mins
    • Release date: 01-10-2019
    • Language: English
    • 4 out of 5 stars 36 ratings
    • The stories people tell - about economic confidence or panic, housing booms, the American dream, or Bitcoin - affect economic outcomes. Narrative Economics explains how we can begin to take these stories seriously. It may be Robert Shiller's most important book to date....

    Non-member price: $24.99 or 1 Credit

    Sale price: $24.99 or 1 Credit

    • Why We Love (or Hate) Everyday Things
    • By: Don Norman
    • Narrated by: George Newbern
    • Length: 7 hrs and 23 mins
    • Release date: 28-11-2023
    • Language: English
    • Not rated yet
    • Why attractive things work better and other crucial insights into human-centered design....

    Non-member price: $21.99 or 1 Credit

    Sale price: $21.99 or 1 Credit

    • Why the Key to Fixing Everything Is All of Us
    • By: Jon Alexander
    • Narrated by: Jon Alexander, Brian Eno
    • Length: 8 hrs and 52 mins
    • Release date: 14-11-2022
    • Language: English
    • 4.5 out of 5 stars 3 ratings
    • "Citizens" opens up a new way of understanding ourselves and shows us what we must do to survive and thrive – as individuals, as...

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
    • By: James Surowiecki
    • Narrated by: Grover Gardner
    • Length: 9 hrs and 29 mins
    • Release date: 19-05-2004
    • Language: English
    • 4 out of 5 stars 15 ratings
    • In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • How Mobile Intelligence Will Change Everything
    • By: Michael Saylor
    • Narrated by: LJ Ganser
    • Length: 8 hrs and 43 mins
    • Release date: 20-05-2013
    • Language: English
    • 5 out of 5 stars 4 ratings
    • The Mobile Wave argues that the changes brought by mobile computing are so big and widespread that it’s impossible for us to see it all, even though we are all immersed in it....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    • By: Matt Johnson PhD, Prince Ghuman
    • Narrated by: Roger Wayne
    • Length: 8 hrs and 59 mins
    • Release date: 19-05-2020
    • Language: English
    • 5 out of 5 stars 9 ratings
    • Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along....

    Non-member price: $27.99 or 1 Credit

    Sale price: $27.99 or 1 Credit

    • The Science of Smarter Spending
    • By: Elizabeth Dunn, Michael Norton
    • Narrated by: B.J. Harrison
    • Length: 5 hrs and 29 mins
    • Release date: 21-10-2013
    • Language: English
    • 4.5 out of 5 stars 18 ratings
    • If you think money can’t buy happiness, you’re not spending it right. Two rising stars in behavioral science explain how money can buy happiness....

    Non-member price: $22.99 or 1 Credit

    Sale price: $22.99 or 1 Credit

    • How Radical Researchers Changed our World
    • By: Andrew Leigh
    • Narrated by: P. J. Ochlan
    • Length: 8 hrs and 22 mins
    • Release date: 14-08-2018
    • Language: English
    • 4.5 out of 5 stars 7 ratings
    • Randomised tests are carried out on us every day: by supermarkets, search engines, online dating sites and direct marketers. Political parties use randomised trials to win elections. But how do these tests work? Are there any ethical issues? And what do they reveal about our choices....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit

    • By: J. B. MacKinnon
    • Narrated by: Kaleo Griffith
    • Length: 11 hrs and 53 mins
    • Release date: 03-06-2021
    • Language: English
    • 5 out of 5 stars 11 ratings
    • We are using up the planet at almost double the rate it can regenerate. To support our economies, we're told we must shop now like we've never shopped before. And whilst we can do it more responsibly, the scale of our consumption remains the biggest factor in the ruination of the planet....

    Non-member price: $26.99 or 1 Credit

    Sale price: $26.99 or 1 Credit