Green Marketing
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The New Rules of Green Marketing
- Stragegies, Tools, and Inspiration for Sustainable Branding
- By: Jacquelyn Ottman
- Narrated by: Caroline Miller
- Length: 7 hrs and 25 mins
- Unabridged
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Green products have been around since the 1970s, but it's only in recent years that they've become ubiquitous. It's not because consumers suddenly prize sustainability above all. It's because savvy green marketers are no longer trying to "sell the earth" -instead they're promoting the value their products provide: better health, superior performance, good taste, cost-effectiveness, or simply convenience. This central emphasis on primary benefits - the new rules - is critical to winning over the mainstream consumer.
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The New Rules of Green Marketing
- Stragegies, Tools, and Inspiration for Sustainable Branding
- Narrated by: Caroline Miller
- Length: 7 hrs and 25 mins
- Release date: 14-03-2012
- Language: English
- Marketers are no longer trying to "sell the earth" -instead they're promoting the value their products provide: better health, superior performance....
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Can Marketing Save the Planet?
- 101 Practical Ways to Use Sustainable Marketing as a Force for Good
- By: Michelle Carvill, Gemma Butler
- Narrated by: Ruth Galliers
- Length: 12 hrs and 11 mins
- Unabridged
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In our fast-moving and consumer-driven world – in which more than 10 million people are Marketers – social and environmental issues are increasingly being moved to the top of boardroom agendas. Each and every company, and therefore every marketer, has a responsibility to learn about the changing landscape in which they operate, and to adapt their skills, creativity and influence accordingly. From the authors of Sustainable Marketing, awarded Highly Commended at the Business Book Awards 2022, Can Marketing Save the Planet? is the ultimate guidebook for this journey.
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Can Marketing Save the Planet?
- 101 Practical Ways to Use Sustainable Marketing as a Force for Good
- Narrated by: Ruth Galliers
- Length: 12 hrs and 11 mins
- Release date: 04-01-2024
- Language: English
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Can Marketing Save the Planet? explores some of the most high profile environmental and sustainability challenges facing businesses and consumers, and 101 of the most practical solutions from the world of marketing....
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The Little Green Book of Getting Your Way
- How to Sell Your Point of View to Others
- By: Jeffrey Gitomer
- Narrated by: Jeffrey Gitomer
- Length: 3 hrs and 41 mins
- Unabridged
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Jeffrey Gitomer's The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and getting your way, happen. By breaking down the elements, the listener will begin to understand, take action, become proficient, and then master the ability to persuade. Because persuasion occurs in so many different areas of life and business, Gitomer leads the listener from mental readiness to the principles of getting your way and the power that persuasion offers.
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The Little Green Book of Getting Your Way
- How to Sell Your Point of View to Others
- Narrated by: Jeffrey Gitomer
- Length: 3 hrs and 41 mins
- Release date: 12-05-2009
- Language: English
- Jeffrey Gitomer's The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and getting your way, happen.....
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Green Giants
- How Smart Companies Turn Sustainability into Billion-Dollar Businesses
- By: E. Freya Williams
- Narrated by: Kelly Bourquin
- Length: 7 hrs and 6 mins
- Unabridged
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Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustain ability to spur the development of radically better products and services; a higher purpose that ignites the company - when the mission leads, profits follow.
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robotic reader
- By Anonymous User on 01-12-2019
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Green Giants
- How Smart Companies Turn Sustainability into Billion-Dollar Businesses
- Narrated by: Kelly Bourquin
- Length: 7 hrs and 6 mins
- Release date: 24-07-2015
- Language: English
- Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success....
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The Successful Self Publisher
- How to Publish Your Book, Make a Living as an Author, and Earn Passive Income
- By: Jonathan Green
- Narrated by: Chris Barton
- Length: 1 hr and 57 mins
- Unabridged
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People often scoff at creative careers. It's too risky. It's not a real job. There's no money in it. You'll starve on the streets, they say. Those people are stuck in a traditional mind-set. They'd rather stay in the 9-5 jobs they hate instead of taking the leap and doing what they love for a living. The thing is, the information out there is skewed. And, sometimes, flat out wrong. Those statistics don't take into account the thousands and thousands of mid-list authors who make a comfortable living from their writing, sometimes far more.
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The Successful Self Publisher
- How to Publish Your Book, Make a Living as an Author, and Earn Passive Income
- Narrated by: Chris Barton
- Length: 1 hr and 57 mins
- Release date: 12-02-2020
- Language: English
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People often scoff at creative careers. It's too risky. It's not a real job. There's no money in it. You'll starve on the streets, they say. Those people are stuck in a traditional mind-set....
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Fixation
- How to Have Stuff Without Breaking the Planet
- By: Sandra Goldmark
- Narrated by: Eva Wilhelm
- Length: 5 hrs and 58 mins
- Unabridged
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Since founding Fixup, a pop-up repair shop, Sandra Goldmark has become a leader in the movement to demand better "stuff". She doesn't just want to help us clear clutter - she aims to move us away from throwaway culture, to teach us to reuse and repurpose more thoughtfully, and to urge companies to produce better stuff. Although her goal is ambitious, the solution to getting there is surprisingly simple and involves all of us: have good stuff, not too much, mostly reclaimed, care for it, and pass it on.
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Fixation
- How to Have Stuff Without Breaking the Planet
- Narrated by: Eva Wilhelm
- Length: 5 hrs and 58 mins
- Release date: 11-05-2021
- Language: English
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Sandra Goldmark has become a leader in the movement to demand better "stuff". She doesn't just want to help us clear clutter - she aims to move us away from throwaway culture, to teach us to reuse and repurpose more thoughtfully, and to urge companies to produce better stuff....
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The Entrepreneur's Playbook
- More Than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business
- By: Leonard C. Green, Paul B. Brown
- Narrated by: Leonard C. Green, Tim Andres Pabon
- Length: 5 hrs and 16 mins
- Unabridged
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Big new ideas rarely make great businesses. Laboring on a business plan can be a waste of time. You are going to need dramatically more start-up money than you think you do. Counterintuitive concepts like these have helped the world's best entrepreneurs succeed. Yet most of us only learn them the hard way. Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business.
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The Entrepreneur's Playbook
- More Than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business
- Narrated by: Leonard C. Green, Tim Andres Pabon
- Length: 5 hrs and 16 mins
- Release date: 23-02-2017
- Language: English
- Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business....
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Black Is the New Green
- Marketing to Affluent African Americans
- By: Leonard E. Burnett, Andrea Hoffman
- Narrated by: Josh Ssetuba
- Length: 6 hrs and 10 mins
- Unabridged
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The general market for luxury goods has become stagnant. Given the new economic reality of the early 21st century—not to mention the all-important new demographics of the new century—it's bad business to continue to rely on luxury's traditional customer base to support sales or on tired marketing strategies and tactics. Burnett and Hoffman show listeners how to follow in the footsteps laid down by brands such as Gucci, HSBC, Sony Electronics, and Aston Martin, amongst others, to become successful in a segment corporations can't afford to overlook if growth is the objective.
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Black Is the New Green
- Marketing to Affluent African Americans
- Narrated by: Josh Ssetuba
- Length: 6 hrs and 10 mins
- Release date: 16-09-2022
- Language: English
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The general market for luxury goods has become stagnant. Given the new economic reality of the early 21st century—not to mention the all-important new demographics of the new century—it's bad business to continue to rely on luxury's traditional customer base to support sales....
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Book Marketing Magic
- How to Market a Nonfiction Book
- By: Jerry Minchey
- Narrated by: Mike Steele
- Length: 3 hrs and 19 mins
- Unabridged
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Jerry Minchey has sold more than 50,000 books. His first book earned him almost $70,000, and he made more than $50,000 on his second book. You can’t do this in today’s competitive market without knowing Amazon’s new rules for 2023 and the latest techniques that work to market books like magic.
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Book Marketing Magic
- How to Market a Nonfiction Book
- Narrated by: Mike Steele
- Length: 3 hrs and 19 mins
- Release date: 21-09-2023
- Language: English
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Inside Book Marketing Magic, you’ll find the tools and information you need to start selling books like magic without spending a dime on advertising....
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Guerrilla Marketing Goes Green
- Winning Strategies to Improve Your Profits and Your Planet
- By: Jay Levinson, Shel Horowitz
- Narrated by: Erik Synnestvedt
- Length: 7 hrs and 39 mins
- Unabridged
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These two masters of marketing want to pass their most powerful success strategies on to you! Learn to: slash marketing costs and boost profits by making your business as green and ethical as possible; easily turn your customers, suppliers, and even competitors into your unofficial sales force; understand how to turn business acquaintances into powerful joint-venture partners; cut your advertising budget and build revenues using social media, traditional media, and the power of your own brain - even get paid to do your marketing; and more!
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Guerrilla Marketing Goes Green
- Winning Strategies to Improve Your Profits and Your Planet
- Narrated by: Erik Synnestvedt
- Length: 7 hrs and 39 mins
- Release date: 14-09-2010
- Language: English
- These two masters of marketing want to pass their most powerful success strategies on to you....
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TikTok Playbook
- How to Turn Ideas into Fame into Money into Freedom. A Step-by-Step Guide for Beginners. Become a Master of Marketing Tools, Business Trends, the Algorithm, and Trade Secrets...
- By: Kevin Green
- Narrated by: Mark Williams
- Length: 3 hrs and 22 mins
- Unabridged
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Did you know TikTok can supercharge your business? It’s true. No other app can deliver as many customers to you in such a short timeframe. You can gain followers and turn them into revenue streams in just a few months. These secrets and more are revealed in TikTok Playbook. Kevin outlines why the platform is essential for anyone with a business. Delivered in a friendly tone, this audiobook is everything you need to build a following, understand the algorithm, and generate income.
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TikTok Playbook
- How to Turn Ideas into Fame into Money into Freedom. A Step-by-Step Guide for Beginners. Become a Master of Marketing Tools, Business Trends, the Algorithm, and Trade Secrets...
- Narrated by: Mark Williams
- Length: 3 hrs and 22 mins
- Release date: 09-02-2022
- Language: English
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Did you know TikTok can supercharge your business? It’s true. No other app can deliver as many customers to you in such a short timeframe. You can gain followers and turn them into revenue streams in just a few months. These secrets and more are revealed in TikTok Playbook....
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Listen, Sister: Live Your Life and Leave a Legacy: How to Achieve Time and Financial Freedom through Network Marketing
- By: Debbi Coder, Wendi Green
- Narrated by: Gatlin Kate James, Debbi Coder, Wendi Green
- Length: 3 hrs and 29 mins
- Unabridged
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What can a direct networking business do for you? It can change your life, your family, and your future. It can give you not only the financial freedom you need but the time freedom to enjoy life to the fullest. Debbi and Wendi are living proof of that, and so are the countless consultants and other individuals they have helped lead to success. Both sisters have achieved seven-figure incomes, are at the top of their company, and have teams of multiple tens of thousands.
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Nothing new
- By Anonymous User on 06-07-2020
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Listen, Sister: Live Your Life and Leave a Legacy: How to Achieve Time and Financial Freedom through Network Marketing
- Narrated by: Gatlin Kate James, Debbi Coder, Wendi Green
- Length: 3 hrs and 29 mins
- Release date: 25-09-2018
- Language: English
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What can a direct networking business do for you? It can change your life, your family, and your future. It can give you not only the financial freedom you need but the time freedom to enjoy life to the fullest. Debbi and Wendi are living proof of that. Listen to learn more....
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Fire Your Boss
- How to Quit Your Job, Stop Selling Your Time, and Start Making Passive Income While You Sleep and Possibly Move to a Tropical Island
- By: Jonathan Green
- Narrated by: Kaeomakana Tiwanak
- Length: 1 hr and 51 mins
- Unabridged
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Are you sick of working a job you hate for a boss who despises you? Do you want to get paid what your worth...instead of what your company thinks they can get away with? Are you struggling to get up in the morning and praying for a snow day? Or are you just ready to start enjoying some of that freedom you've heard so much about?
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Fire Your Boss
- How to Quit Your Job, Stop Selling Your Time, and Start Making Passive Income While You Sleep and Possibly Move to a Tropical Island
- Narrated by: Kaeomakana Tiwanak
- Length: 1 hr and 51 mins
- Release date: 28-01-2019
- Language: English
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Are you sick of working a job you hate for a boss who despises you? Do you want to get paid what your worth...instead of what your company thinks they can get away with? Are you struggling to get up in the morning and praying for a snow day? Find out more....
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Revenue Harvest
- A Sales Leader's Almanac for Planning the Perfect Year
- By: Nigel Green
- Narrated by: Nigel Green
- Length: 4 hrs and 3 mins
- Unabridged
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Revenue Harvest: A Sales Leader's Almanac for Planning the Perfect Year draws on seven timeless farming principles to teach sales leaders how to improve sales team performance. Farming and selling are two of the oldest professions, and while technology has distinctly changed parts of both industries, the time tested principles remain true. The same seven principles that time after time yield the best crop are the same principles a sales leader can use to achieve their goals - regardless of how the market shifts.
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Revenue Harvest
- A Sales Leader's Almanac for Planning the Perfect Year
- Narrated by: Nigel Green
- Length: 4 hrs and 3 mins
- Release date: 30-03-2020
- Language: English
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Revenue Harvest: A Sales Leader's Almanac for Planning the Perfect Year draws on seven timeless farming principles to teach sales leaders how to improve sales team performance....
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Trust-Based Selling
- Using Customer Focus and Collaboration to Build Long-Term Relationships
- By: Charles H. Green
- Narrated by: Kirby Heyborne
- Length: 3 hrs and 56 mins
- Unabridged
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Buyers prefer to buy from people they trust. However, salespeople are often mistrusted. Trust-Based Selling shows how trust between buyer and seller is created and explains how both sides benefit from it. Heavy with practical examples and suggestions, the book reveals why trust goes hand-in-hand with profit; how trust differentiates you from other sellers; and how to create trust in negotiations, closings, and when answering the six toughest sales questions.
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Trust-Based Selling
- Using Customer Focus and Collaboration to Build Long-Term Relationships
- Narrated by: Kirby Heyborne
- Length: 3 hrs and 56 mins
- Release date: 27-07-2021
- Language: English
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Buyers prefer to buy from people they trust. However, salespeople are often mistrusted. Trust-Based Selling shows how trust between buyer and seller is created and explains how both sides benefit from it....
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Instagram Marketing
- The Comprehensive Guide to Using Instagram to Grow Your Following and Market Your Brand
- By: James Green
- Narrated by: Suzanne Moore
- Length: 1 hr and 16 mins
- Unabridged
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Instagram is the hottest social media platform for 2017 and beyond. People of all ages love sharing those photos and videos to this popular app. As a business, you want to be where the people go. With that in mind, this book teaches you how to best use Instagram to market your business to potential customers on a very active and engaging website.
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Instagram Marketing
- The Comprehensive Guide to Using Instagram to Grow Your Following and Market Your Brand
- Narrated by: Suzanne Moore
- Length: 1 hr and 16 mins
- Release date: 05-09-2017
- Language: English
- Instagram is the hottest social media platform for 2017 and beyond....
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Book Marketing for Authors
- How to Sell More Books, Succeed as an Author, and Quit Your Day Job (Authorship, Book 2)
- By: Jonathan Green
- Narrated by: Harry Deacon
- Length: 1 hr and 24 mins
- Unabridged
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Most of us dream of writing the great American novel - not a book that only our friends and family will read. Far too often, brilliant books die a silent death because authors are not marketers. We are creative spirits who yearn to unleash our creative visions on the world - not spend our days mastering spreadsheets! Far too many independent authors have given up far too soon. They struggle to find an audience, get attention, and turn their books into a business. Why? Because, they aren't following a proven system.
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Book Marketing for Authors
- How to Sell More Books, Succeed as an Author, and Quit Your Day Job (Authorship, Book 2)
- Narrated by: Harry Deacon
- Length: 1 hr and 24 mins
- Release date: 04-02-2020
- Language: English
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Most of us dream of writing the great American novel - not a book that only our friends and family will read. Far too often, brilliant books die a silent death because authors are not marketers....
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Guide to Marijuana Growing
- The Green Book on Cannabis Indoor and Outdoor Cultivation
- By: Gaia McCarty
- Narrated by: Brittany A
- Length: 2 hrs and 18 mins
- Unabridged
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Have you found yourself interested in growing your cannabis plants, but you had no idea where to start? Do you feel like you are over your head when you have started to look at all the products on the market today from hydroponics, grow lights, and tents? Do you have any idea of where you are going to put your grow area and canopy, yet you have no idea the steps in how to achieve the tastiest and dense buds with the highest yield?
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Guide to Marijuana Growing
- The Green Book on Cannabis Indoor and Outdoor Cultivation
- Narrated by: Brittany A
- Length: 2 hrs and 18 mins
- Release date: 23-08-2019
- Language: English
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Have you found yourself interested in growing your cannabis plants, but you had no idea where to start? Do you feel like you are over your head when you have started to look at all the products on the market today from hydroponics, grow lights, and tents....
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Instagram Power Bundle
- 2 in 1 Bundle: Instagram and Instagram Marketing
- By: Mark Robertson, Dave M. Green
- Narrated by: Matt Montanez, Nick Dolle
- Length: 1 hr and 29 mins
- Unabridged
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For millions of businesses across the world, social media has become the new way to generate more income. The multitude of users across various platforms means that huge audiences await large and small businesses alike. Most of us know all about Facebook and Twitter, but there is another rising star that is becoming popular as well. Did you know you can grow your business with Instagram Stories? Learn to get more followers, drive more traffic to your website, and sell more of your products and services with this bundle!
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Instagram Power Bundle
- 2 in 1 Bundle: Instagram and Instagram Marketing
- Narrated by: Matt Montanez, Nick Dolle
- Length: 1 hr and 29 mins
- Release date: 19-02-2020
- Language: English
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Did you know you can grow your business with Instagram Stories? Learn to get more followers, drive more traffic to your website, and sell more of your products and services with this bundle....
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Instagram: The Ultimate Guide for Using Instagram Marketing to Gain Millions of Followers and Generate Profits
- By: Dave M. Green
- Narrated by: Matt Montanez
- Length: 57 mins
- Unabridged
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Do you have your own business? Are you looking for ways to generate new customers and increase profits? Have you considered Instagram as an option? For millions of businesses across the world, social media has become the new way to generate more income. The multitude of users across various platforms means that huge audiences await large and small businesses alike.
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Instagram: The Ultimate Guide for Using Instagram Marketing to Gain Millions of Followers and Generate Profits
- Narrated by: Matt Montanez
- Length: 57 mins
- Release date: 04-02-2019
- Language: English
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Do you have your own business? Are you looking for ways to generate new customers and increase profits? Have you considered Instagram as an option? For millions of businesses across the world, social media has become the new way to generate more income....
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