Behavioural Science Business
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Behavioral Economcs
- Politics, Law & Business
- By: iMinds
- Narrated by: Ellouise Rothwell
- Length: 7 mins
- Unabridged
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According to most economics textbooks, human beings are super-rational creatures who know what is in their own best interests and always act accordingly. When making a decision to purchase, the rational consumer would not buy something on the spur of the moment, or on the recommendation of a friend. Sound realistic?
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Fabulous short book.
- By David Riwoe on 01-02-2022
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Behavioral Economcs
- Politics, Law & Business
- Narrated by: Ellouise Rothwell
- Length: 7 mins
- Release date: 14-09-2009
- Language: English
- Learn about behavioral economics with iMinds insightful audio knowledge series....
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Nudge: The Final Edition
- Improving Decisions About Money, Health, and the Environment
- By: Richard H. Thaler, Cass R. Sunstein
- Narrated by: Sean Pratt
- Length: 11 hrs and 33 mins
- Unabridged
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Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.
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interesting philosophy
- By eSkate Hub on 07-03-2022
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Nudge: The Final Edition
- Improving Decisions About Money, Health, and the Environment
- Narrated by: Sean Pratt
- Length: 11 hrs and 33 mins
- Release date: 03-08-2021
- Language: English
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Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere....
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What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- By: Melina Palmer
- Narrated by: Rachel Perry
- Length: 8 hrs and 12 mins
- Unabridged
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This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.
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What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- Narrated by: Rachel Perry
- Length: 8 hrs and 12 mins
- Release date: 11-05-2021
- Language: English
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This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book....
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Narrative Economics
- How Stories Go Viral and Drive Major Economic Events
- By: Robert J. Shiller
- Narrated by: Susan Osman, Robert J. Shiller - introduction
- Length: 11 hrs and 7 mins
- Unabridged
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Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.
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Interesting but not as good as Shiller’s other books
- By Sean on 30-07-2021
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Narrative Economics
- How Stories Go Viral and Drive Major Economic Events
- Narrated by: Susan Osman, Robert J. Shiller - introduction
- Length: 11 hrs and 7 mins
- Release date: 01-10-2019
- Language: English
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The stories people tell - about economic confidence or panic, housing booms, the American dream, or Bitcoin - affect economic outcomes. Narrative Economics explains how we can begin to take these stories seriously. It may be Robert Shiller's most important book to date....
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Behavioural Economics
- Psychology, Neuroscience, and the Human Side of Economics
- By: David Orrell
- Narrated by: Dan Bottomley
- Length: 4 hrs and 48 mins
- Unabridged
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The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who optimise our own ‘utility’. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don’t really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational, we are prone to ‘cognitive biases’ with complex effects on decision-making, such as forgetting to prepare for retirement.
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Behavioural Economics
- Psychology, Neuroscience, and the Human Side of Economics
- Narrated by: Dan Bottomley
- Series: Hot Science Series
- Length: 4 hrs and 48 mins
- Release date: 01-11-2021
- Language: English
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The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who optimise our own ‘utility’. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- By: Stephen Wendel
- Narrated by: Danny Hughes
- Length: 12 hrs and 46 mins
- Unabridged
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Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Narrated by: Danny Hughes
- Length: 12 hrs and 46 mins
- Release date: 25-07-2023
- Language: English
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In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....
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A Brain for Business - A Brain for Life
- How Insights from Behavioral and Brain Science Can Change Business and Business Practice for the Better (The Neuroscience of Business Series)
- By: Shane O'Mara
- Narrated by: Mike Cooper
- Length: 6 hrs and 51 mins
- Unabridged
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Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior, individuals and organizations can adapt to the demands of the modern world.
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A Brain for Business - A Brain for Life
- How Insights from Behavioral and Brain Science Can Change Business and Business Practice for the Better (The Neuroscience of Business Series)
- Narrated by: Mike Cooper
- Length: 6 hrs and 51 mins
- Release date: 04-05-2021
- Language: English
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Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior individuals and organizations can adapt to the demands of the modern world....
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The Behaviour Business
- How to Apply Behavioural Science for Business Success
- By: Richard Chataway
- Narrated by: Ian Pringle
- Length: 7 hrs and 5 mins
- Unabridged
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If you are in business, you are in the business of behavior. Unless a business influences behavior, it will not succeed. In the last 50 years, we have learnt more about how we behave than over the previous 5,000. This audiobook shows how behavioral science has revolutionized our understanding of how people really think (or don’t) and how we can use those insights in our businesses to influence behavior and gain competitive advantage.
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The Behaviour Business
- How to Apply Behavioural Science for Business Success
- Narrated by: Ian Pringle
- Length: 7 hrs and 5 mins
- Release date: 07-05-2020
- Language: English
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If you are in business, you are in the business of behavior. Unless a business influences behavior, it will not succeed. In the last 50 years, we have learnt more about how we behave than over the previous 5,000....
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Relentless
- The Science of Barrier-Busting Sales
- By: Suzanne C. Dudley, Trelitha R. Bryant
- Narrated by: Suzanne C. Dudley
- Length: 6 hrs and 33 mins
- Unabridged
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For generations, salespeople have possessed a well-defined reputation as being outgoing, fearless, and audacious. But for many, the familiar stereotypes mask a darker reality. Far from being unstoppable selling machines, they struggle with a secret fear of prospecting. Whether on the phone, in person, online, or in front of groups, initiating contact with prospective buyers causes discomfort and distress. So, they avoid it. Instead of making calls, they make excuses. It’s a costly trade-off.
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Relentless
- The Science of Barrier-Busting Sales
- Narrated by: Suzanne C. Dudley
- Length: 6 hrs and 33 mins
- Release date: 07-04-2020
- Language: English
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For generations, salespeople have possessed a well-defined reputation as being outgoing, fearless, and audacious. But for many, the familiar stereotypes mask a darker reality. Far from being unstoppable selling machines, they struggle with a secret fear of prospecting....
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Science Not Sorcery
- Behavioral Economics for Marketers
- By: Rebecca L. Sullivan
- Narrated by: Rebecca L. Sullivan
- Length: 10 hrs and 1 min
- Unabridged
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Great marketing strategy looks like magic to the uninitiated. The mystical aura surrounding behavioral economics draws in the intellectually curious but has also confined the discipline to the fringes of modern marketing practices. Unpacking the drivers of human behavior is critical to connecting with consumers, but insights from psychology, neuroscience, and other fields are hidden away in arcane academic publications and books that aren't designed for practitioners.
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Science Not Sorcery
- Behavioral Economics for Marketers
- Narrated by: Rebecca L. Sullivan
- Length: 10 hrs and 1 min
- Release date: 14-06-2023
- Language: English
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Great marketing strategy looks like magic to the uninitiated. The mystical aura surrounding behavioral economics draws in the intellectually curious but has also confined the discipline to the fringes of modern marketing practices....
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What Your Employees Need and Can't Tell You
- Adapting to Change with the Science of Behavioral Economics
- By: Melina Palmer
- Narrated by: Rachel Perry
- Length: 8 hrs and 27 mins
- Unabridged
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In her first book, What Your Customer Wants and Can't Tell You, author and behavioral economics specialist Melina Palmer, applies the science of behavioral economics to unlocking what is behind customer decisions. Behavioral economics combines elements of economics and psychology to understand how and why people behave the way they do in the real world. Now, in her sequel, What Your Employees Need and Can't Tell You, she offers a highly actionable roadmap for business executives and managers faced with the task of instituting successful organizational change.
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What Your Employees Need and Can't Tell You
- Adapting to Change with the Science of Behavioral Economics
- Narrated by: Rachel Perry
- Length: 8 hrs and 27 mins
- Release date: 20-12-2022
- Language: English
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In her first book, What Your Customer Wants and Can't Tell You, author and behavioral economics specialist Melina Palmer, applies the science of behavioral economics to unlocking what is behind customer decisions....
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How to Handle Cranky Customer Problems Using Behavioral Science
- By: Jennifer Hancock
- Narrated by: Jennifer Hancock
- Length: 43 mins
- Unabridged
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Without customers, we don’t have a business. But what can, or should, we do if one of our customers is cranky? Answer: Learn why people behave how they do and how you can respond so that you can be happier and more effectively help solve your customer’s problems without getting pulled into their drama, whatever that is.
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How to Handle Cranky Customer Problems Using Behavioral Science
- Narrated by: Jennifer Hancock
- Length: 43 mins
- Release date: 26-11-2018
- Language: English
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Learn why people behave how they do and how you can respond so that you can be happier and more effectively help solve your customer’s problems without getting pulled into their drama....
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How to De-Escalate Conflicts Using Behavioral Science
- By: Jennifer Hancock
- Narrated by: Jennifer Hancock
- Length: 52 mins
- Unabridged
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This book will help you learn a science-based approach to conflict resolution and help you understand how compassion can help resolve workplace behavior issues. Being able to reinforce organizational core values by modeling respectful conflict resolution behavior in difficult situations is an added bonus.
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How to De-Escalate Conflicts Using Behavioral Science
- Narrated by: Jennifer Hancock
- Length: 52 mins
- Release date: 11-05-2018
- Language: English
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This book will help you learn a science-based approach to conflict resolution and help you understand how compassion can help resolve workplace behavior issues....
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Habilidades! Técnicas e comportamentais [Skills! Techniques and Behavioral]
- Evolua no mercado (de TI) com equilíbrio [Evolve in the (IT) Market with Balance]
- By: Augusto de Paula Júlio
- Narrated by: Augusto de Paula Júlio
- Length: 22 mins
- Unabridged
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O objetivo dessa obra é ilustrar e exemplificar a importância de aprimorarmos nossas skills técnicas e comportamentais em simultâneo, para buscarmos nos tornar profissionais mais completos e pessoas melhores. Através dela, irei discorrer sobre algumas skills e situações que vivenciei, que acredito serem muito relevantes e me ajudam muito em minha caminhada.
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Habilidades! Técnicas e comportamentais [Skills! Techniques and Behavioral]
- Evolua no mercado (de TI) com equilíbrio [Evolve in the (IT) Market with Balance]
- Narrated by: Augusto de Paula Júlio
- Length: 22 mins
- Release date: 27-09-2024
- Language: Portuguese
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O objetivo dessa obra é ilustrar e exemplificar a importância de aprimorarmos nossas skills técnicas e comportamentais em simultâneo, para buscarmos nos tornar profissionais mais completos e pessoas melhores.
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Body Language
- How to Analyze People, Use Powerful Communication, Manipulation and Negotiation Skills to Influence Anyone. Understand Behavioral Psychology to Win in Business and Relationships.
- By: Edward J.P. Aniston
- Narrated by: Jack R. James
- Length: 3 hrs and 11 mins
- Unabridged
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Would you like to convince others of your ideas? Would you like to know what your friend is thinking? Would you like to understand and be able to react? Listen and understand other people's mind directly through body language! Learn how to use the power of body language with tips that have been tested in practice. All of this is possible. Therefore, you must be in a situation where you can understand and analyze people. Body language will help you learn that. It's a key to discovering how people work.
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Body Language
- How to Analyze People, Use Powerful Communication, Manipulation and Negotiation Skills to Influence Anyone. Understand Behavioral Psychology to Win in Business and Relationships.
- Narrated by: Jack R. James
- Length: 3 hrs and 11 mins
- Release date: 18-05-2020
- Language: English
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Would you like to convince others of your ideas? Would you like to know what your friend is thinking? Would you like to understand and be able to react? Listen and understand other people's mind directly through body language....
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The Science of Self Discipline
- Control Your Thoughts, Develop Self Confidence and Mental Toughness to Achieve Your Goals
- By: Quawsi Samuel
- Narrated by: Alan Sewell
- Length: 1 hr and 18 mins
- Unabridged
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Many people assume that success comes from natural talent or pure luck, but the truth is successful people openly attest to achieving their success through having proper self-discipline. They recognize that success is not a fantasy formula that can be learned, but rather it is self-discipline that is the catalyst to making dreams a reality. This book will teach you how to make your dreams possible. In The Science of Self Discipline, you'll discover proven concepts used by entrepreneurs in recent years.
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The Science of Self Discipline
- Control Your Thoughts, Develop Self Confidence and Mental Toughness to Achieve Your Goals
- Narrated by: Alan Sewell
- Length: 1 hr and 18 mins
- Release date: 21-06-2018
- Language: English
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Many people assume that success comes from natural talent or pure luck, but the truth is successful people openly attest to achieving their success through having proper self-discipline....
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