Fitness Business

Thousands of yoga lovers take teacher training courses each year, hoping to share what they learn with others. Many want to make yoga teaching their full-time career, but most training programs fall short in covering business acumen, and they may not equip graduates with the entrepreneurial skills and savvy they need to make a go of it. This indispensable and inspiring book guides both new and established professionals toward maximizing their impact as teachers and achieving their career goals.

For more than two decades, legendary trainer Tim Grover has taken the greats - Michael Jordan, Kobe Bryant, Dwyane Wade, and hundreds of relentless competitors in sports, business, and every walk of life - and made them greater. Now, he reveals what it takes to achieve total mental and physical dominance, showing you how to be relentless and achieve whatever you desire.

In their first-ever jointly authored book, Michael and Nancy Brown share the inspiring, practical, and humorous story of their own journey from obesity to vibrant health. If you want to break free from the stronghold of food and discover a wonderful new way of life, this book will tell you the way.

The health and fitness industry is booming in an unconscionable fashion. People are now more than ever willing to pay premium dollar for their personal fitness. If this is the case, then why are so many health professionals struggling to make a decent living? The certifications (from yoga to personal training) give very little guidance in the way of actually monetizing your skill set as a fitness professional.

If you work as a trainer, nutritionist, functional-medicine doctor, group instructor, rehab specialist, or health coach - or you eventually want to - this step-by-step guide will help you turn your passion for health and fitness into work you find joy in, your clients into raving fans, and your career into something powerful, meaningful, and change-making.

From beloved performance expert, executive coach, and coauthor of Peak Performance Steve Magness comes a radical rethinking of how we perceive toughness and what it means to achieve our high ambitions in the face of hard things.

Reduce stress and anxiety, increase your productivity, detox your body, balance your health, and find the path to greater mindfulness with this collection of signature breathing techniques by the world's leading breathmaster, Dan Brulé.

From the author of What to Eat and Shopped, a revelatory investigation into what really goes into the food we eat. Even with 25 years' experience as a journalist and investigator of the food chain, Joanna Blythman still felt she had unanswered questions about the food we consume every day. How natural is the process for making a "natural" flavouring? What exactly is modified starch, and why is it an ingredient in so many foods? What is done to pitta bread to make it stay fresh for six months?

I’m missing out on my life. What’s wrong with me? If that’s ever crossed your mind, and if you know there’s more to life than what you’ve been living, this audiobook is for you. It sucks to acknowledge that you are what’s keeping you from the life you want. You sacrifice what you want most for what you want in the moment. You know everything you’re supposed to do, and yet you feel stuck - limited by your past, overwhelmed by your future - in a purgatory of your own behavior.

You are about to discover how to achieve a lifestyle you have always wanted and create a new, stronger version of yourself. You see, it's always a lack of emotional fitness and low self-esteem that are the reasons why even smart, competent and talented people are not able to achieve a satisfying life, a life that should easily be possible for them.

There are no more nine-to-five, punch-a-clock-then-retire jobs left. You can’t depend on a college degree to guarantee a career anymore. Here’s the great news: the new economy is a blank slate. You have the opportunity to create any career you want for yourself. For the first time ever, new entrepreneurs have an unlimited audience for any product or service they can dream up. For the first time in history, you have the opportunity to use your passion to help others, even if you don’t know them yet. The world is open to entrepreneurs who can create value for their audience.

If Chris Cooper has a superpower, it's the ability to make mistakes faster than anyone else. Fortunately, none have been fatal, and they can help other gym owners build happier lives. Chris brings a "big picture" perspective unmatched by anyone else in the industry. After thousands of hours spent one-on-one with gym owners, hundreds of blog posts, and more interviews than he can recall, Chris shares his best lessons in the second edition of Two-Brain Business.

Start your own gym, build a profitable business from scratch, and start changing lives. You have a passion for fitness and helping others achieve their goals. But you’re also stuck working for someone else or living paycheck to paycheck after each training session. Luckily, the combination of hard-won secrets to success and one man’s story of strength offers you a blueprint for building a thriving fitness business from scratch.

Travis Macy has summited glacial peaks in the French Alps, rappelled into limestone caves in China, and raced through parched deserts in Utah. In 2013 he famously won the Leadman Series, a combination of nearly 300 miles of high-altitude trail running and mountain biking over the course of five epic endurance races. Macy achieved all of these victories without elite professional training or even exceptional strength, speed, or flexibility.

These affirmations are great to listen to before bed, first thing in the morning, on a coffee break, at the beach, or any time you need a daily dose of inspiration! By listening to these affirmations, we are bombarding our subconscious minds with powerful, positive statements that will move us towards our goals automatically. In essence, by listening to these affirmations over and over, we are actually reprogramming our mental computer to achieve more health, more wealth, more love, and more happiness right now!

It's the untold story of the renegade burger chain that evokes a passionate following unlike any other. In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has steadfastly refused to franchise or be sold. It is a testament to old-fashioned values and reminiscent of a simpler time when people, loyalty, and a freshly made, juicy hamburger meant something.

The best salesmen in the world aren't salesmen at all. They're helpers.

Sought-after speaker and writer Rabbi Daniel Lapin delivers an inspiring and insightful discussion of how to bring joy and confidence to all of life's many challenges. Rabbi Lapin introduces you to his unique 5F system, weaving together family, faith, finance, friendship, and fitness. He demonstrates how to organize your life so that you're not neglecting one area to achieve success and connection in another.

Led by Dan S. Kennedy, with the support of Forrest Walden and Jim Cavale, the co-founders of Iron Tribe Fitness, and other marketing/branding vets including Bill Gough, the number-one marketing adviser to Allstate agents; Steve Adams, CEO of a chain of 21 retail stores and an e-commerce business, and Nick Nanton, of the Dicks-Nanton Celebrity Branding Agency, entrepreneurs learn how to develop and gain profit from their personal or business brand-without corporate-sized investment.

As a therapist, Joyce Marter noticed an extraordinary trend: as her clients improved their mental health, they leveled up in other areas of their lives. They received raises, they got promotions, and some even started their own business. This epiphany led her to develop an insightful and ingenious process for releasing limiting habits and beliefs so you can begin your journey to freedom and prosperity. Here, Joyce shares the culmination of her life’s work as the go-to expert on the “Psychology of Success”—a proven method to help you improve your financial well-being.