Our hosts aren’t the only ones clowning around this week, as we watched Terrifier 3 overtake Joker: Folie a Deux with an unfortunately dramatic 2nd week drop, and saw The Apprentice join the market. While Joker may not have been the box office boost we hoped to see, we’re looking ahead to promising pre-sales for Smile 2, Gladiator 2, and Wicked so join us Behind the Screens to see how the rest of 2024’s slate is shaping up.

Topics and times:

• Box office overview: Joker, Terrifier 3 - 0:58
• Terrifier 3 audience analysis - 2:30
• Terrifier 3 budget, profitability, and reception - 5:22
• Extended box office roundup - 6:27
• The Apprentice reception - 7:20
• Piece by Piece audience analysis - 8:15
• Saturday Night - 11:14
• Joker: Folie a Deux roundup - 11:53
• The Wild Robot, and pre-sales for Smile 2, Gladiator 2, and Wicked - 14:00
• Next week - 16:21

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Box Office Overview:

• Terrifier 3 debuted at number 1 with $18.3M domestically and nearly $5M internationally. On a budget of only $2M, an opening weekend total of $23.1M makes Terrifier 3 likely to be the most profitable movie of the year.
• The Wild Robot grossed another $13.5M domestically, keeping a strong momentum in its 3rd week.
• Joker: Folie a Deux saw an unfortunate 81% drop in the domestic market with only $7M, making for the highest 2nd week drop of a comic book movie.
• Beetlejuice Beetlejuice in its 6th week was only a hair behind, also with $7M in the domestic market, where its total has now passed $275M.
• Piece by Piece, a lego documentary, debuted to $3.8M.
• My Hero Academia the Movie: You’re Next debuted with just over $3M domestically.
• And The Apprentice grossed $1.58M from 1740 screens.

Joker: Folie a Deux had an unfortunate debut at the box office. Between poor audience and critical reception, and a box office result below expectations, it was a rough debut. Join Matthew for a solo deep-dive into the box office, reception, and audience analysis as we try to answer why Joker fell flat, and what can still come of it?

Topics and times:

• Joker: Folie a Deux domestic box office analysis - 1:29
• Joker: Folie a Deux international box office overview - 2:46
• Joker: Folie a Deux audience reception and media reaction - 4:24
• Joker: Folie a Deux audience analysis - 5:58
• How can Joker be salvaged? - 8:18
• Box office overview and other releases - 9:54
• Next week and upcoming releases - 13:34

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Box Office Overview:

• Joker: Folie a Deux underperformed compared to industry predictions, grossing $37.8M with its debut domestically, and $81.1M internationally for a total of $118.9M.
• The Wild Robot added $18.7M domestically, and $13M internationally, which brought the total past $10M globally.
• Beetlejuice Beetlejuice grossed an additional $10.2M domestically, bringing the domestic total to $265M, and crossing $400M globally.
• Transformers One grossed $5.4M domestically, coming in at 4th position, and is now close to reaching the $100M worldwide mark.
• White Bird debuted this weekend to $1.5M in the domestic market.

Fresh from NATO Fall Summit, Matthew is joined by Lauren Greene this week for box office, audience analysis, and marketing recommendations for The Wild Robot. With crossover potential between The Wild Robot and Transformers One, there’s a lot to cover!

Plus, with Joker: Folie a Deux debuting this weekend, we examine the pre-sales performance to see how it’s shaping up compared to the original, and how the audience for Phoenix and Gaga has evolved.

Topics and times:

• NATO Fall Summit - 0:40
• The Wild Robot box office overview - 3:15
• The Wild Robot audience analysis & marketing recommendations - 5:11
• Overlap with Transformers One audience - 8:19
• New release box office overview - 10:01
• Megalopolis box office overview - 10:57
• Holdovers roundup - 15:20
• Joker: Folie a Deux pre-sales and audience analysis - 17:53

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Box Office Overview:

• The Wild Robot debuted to $35M domestically, and $9.9M internationally for a global weekend of $44.9M. Releasing earlier in some markets, its total now sits at $53.1M from 30 territories globally.
• Beetlejuice Beetlejuice dropped to 2nd position with $16M domestically putting its domestic total over the 250M mark, now approaching $375M globally.
• Transformers One grossed another $9.3M domestically, down 62%, and $16.6M internationally, reaching a global total of $72M.
• Devara: Part 1 grossed over $5M domestically, and 27.8M internationally, placing it at $32.9M globally.
• Megalopolis opened globally to a dismal $6.1M worldwide, below its already conservative forecasts.

Transformers One debuted behind Beetlejuice Beetlejuice at the domestic box office, and we analyse the film’s both young and nostalgic appeals. Matthew, Simon, and Ryan also dive into the box office and audiences of the latest releases, plus, we take a look at The Wild Robot and Megalopolis ahead of their domestic releases on this week’s Behind the Screens.

Topics and times:

• Transformers One box office overview - 1:04
• Transformers One audience analysis & marketing recommendations - 2:48
• Never Let Go box office overview - 8:04
• Never Let Go audience analysis - 8:23
• Beetlejuice Beetlejuice and The Wild Robot international opening – 9:53
• Pre-sales for The Wild Robot - 11:45
• Next week - Megalopolis- 12:10

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Box Office Overview:

• Transformers One debuted in the US at $25M, and $14M International for a worldwide total of $39M.
• Beetlejuice Beetlejuice remained at the top spot with $26M domestically and $43 million worldwide in its third weekend. This brings its worldwide cumulative total of $330M.
• Never Let Go opened to $4.5M domestically.
• The Wild Robot opened at 8 international markets, taking the top spot in Australia with $2M.

We have a special expert guest this week with William Caicedo, Vista Group’s Global Head of Data Science and Analytics, joining us to talk all things AI, Algorithms, and Machine Learning in the cinema industry. We dive into the history and future of AI throughout the cinema industry, as well as tackling the latest box office and audience analysis for this week’s big releases on Behind the Screens.

Topics and times:

• Moviepass news - 0:17
• Speak No Evil box office overview - 2:37
• Speak No Evil audience analysis - 3:20
• Am I Racist? box office overview - 6:20
• Am I Racist? audience analysis - 7:23
• Box office roundup - 9:40
• AI, Machine Learning, and Data Science with William Caicedo - 10:52
• Transformers One pre-sales - 35:18
• Next week - 36:26

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Box Office Overview:

• Beetlejuice Beetlejuice remained at the number 1 spot, with $55M domestically, and $80.3M worldwide for the weekend, making for a $265M global cumulative total.
• Speak No Evil grossed $11.5M domestically and $9.3M internationally for a global opening weekend of $20.8M.
• Deadpool & Wolverine in its eighth week took 3d position with $5.2M domestically, and crossed $1.3B worldwide.
• Am I Racist? opened to $4.8M domestically to its target audience.

It’s the summer in review! With the conclusion of the season, we’re looking back across all the box office results compared against previous years, before diving into the exciting new season kickoff success of Beetlejuice Beetlejuice. Lauren Green joins us again to provide UK insights into the film’s audience, and we discuss how best to market Beetlejuice Beetlejuice to capitalize on its opening success.

Topics and times:

• The Summer In Review - 0:40
• Beetlejuice Beetlejuice box office overview - 5:15
• Beetlejuice Beetlejuice audience analysis - 7:15
• Opportunities in the Beetlejuice Beetlejuice audience - 9:31
• Beetlejuice Beetlejuice marketing recommendations in the UK and Europe - 12:12
• Comparable titles insights - 15:04
• Beetlejuice Beetlejuice audience reception - 18:45
• Next week - 19:36

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Box Office Overview:

• Beetlejuice Beetlejuice debuted above expectations with $111M in the domestic market and $35M from 69 international markets for a global debut of $146M.
• Across the overall summer season, the domestic market saw a gross of $3.63B, down 10% from last year’s enormous box office from Barbie and Oppenheimer.

With the Labor Day weekend marking the end of summer, we take a look at the latest debut of Reagan, and a deep dive into pre-sales predictions, audience, and reception for Beetlejuice Beetlejuice ahead of this coming weekend. Uncover all the insights into the box office and audience analysis on this week’s instalment of Behind the Screens.

Topics and times:

• Year-to-date box office comparison - 0:21
• Reagan box office overview - 1:33
• Reagan audience analysis - 2:30
• AfrAId box office overview - 6:35
• Box office holdovers - 7:48
• The summer’s diverse slate success - 10:03
• Beetlejuice Beetlejuice pre-sales audience - 12:05
• Beetlejuice Beetlejuice pre-sales box office - 15:17
• Next week - 16:48

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Box Office Overview:

• Deadpool & Wolverine returned to the number 1 domestic spot with $19.4M over the 4-day weekend, reaching a global total of $1.3B.
• Alien: Romulus took second position with $11.2M from the 4-day weekend and $22.6M internationally. It now sits at $195M internationally and $284M worldwide.
• Reagan launched to a particular audience with $10M in the US over the holiday weekend.
• AfrAId debuted to $4.4M over the 4-day weekend, with an additional $2.3M internationally for a total of $6.7M.
• It Ends With Us has reached a worldwide total of $284M.
• Despicable Me 4 reached $914M worldwide.
• And Inside Out 2 has reached an enormous worldwide total of $1.7B.

This week saw a range of titles opening wide, with Blink Twice, The Forge, and The Crow each debuting to different unique audiences. We take an in-depth look at each, as well as how opportunities of cross-promotion, subscriptions, and bundling might be being missed. Uncover all the insights into the box office and audience analysis on this week’s instalment of Behind the Screens.

Topics and times:

• Year-to-date box office comparison - 0:16
• Blink Twice box office overview - 1:00
• Blink Twice audience analysis - 1:28
• Content warnings in cinema - 3:04
• The Forge box office and audience analysis - 7:14
• The Crow box office and audience analysis - 10:16
• Cross-promotion, subscriptions, and bundling opportunities - 12:22
• Box office holdovers - 14:19
• Next week - 16:54

Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Box Office Overview:

• Deadpool & Wolverine regained the top spot domestically with an $18M gross, and $20M internationally, bringing the global total to $1.21B.
• Alien: Romulus grossed $16.2M domestically and $41M internationally with strong holds particularly in China, for a global running total of $225M.
• Inside Out 2 passed $1B internationally, with a worldwide total now of $1.65B.
• Blink Twice debuted with $7.3M in the domestic market and $6.7M internationally for a total of $14M.
• The Forge debuted to $6.6M in the domestic market.
• And The Crow opened in 8th position at the domestic market, grossing $4.6M.