Television Business

Filled with sharply drawn, emotionally powerful senses, Walk Through Fire traces the hardships Sheila faced in her marriage and her professional life. Despite her skills as a violinist and music teacher, as well as her obvious entrepreneurial talent, she had to fight to overcome self-doubt and fears of failure. Sheila vividly details her struggles, including battling institutional racism, losing a child, suffering emotional abuse in her thirty-three-year marriage, and plunging into a deep depression with her divorce. And yet, out of that pain came renewed purpose and meaning.

The Monkees had everything: a popular TV show, hit records, and adoring fans. Everything but control over their careers. Author Eric Lefcowitz chronicles the kaleidoscopic journey of Micky Dolenz, Davy Jones, Michael Nesmith and Peter Tork, following each of the four Monkees, together and apart, from 1965 to 2024. A must-listen for music fans, Monkee Business is the definitive biography of a rock and roll legend.

If you've ever dreamed of being in charge of your own network, cable, or web series, then this is the book for you. The TV Showrunner's Roadmap provides you with the tools for creating, writing, and managing your own hit show. Combining his 20+ years as a working screenwriter and UCLA professor, Neil Landau expertly guides you through 21 essential insights to the creation of a successful show, and takes you behind the scenes with exclusive and enlightening interviews with showrunners from some of TV's most lauded series.

Kelly Perdew, winner of The Apprentice 2, has what it takes to lead. His secret weapon: the principles he learned at West Point, as a U.S. Army Intelligence officer, and as an Airborne Ranger, principles that he's applied to business with the same firepower determination that makes our military the best on the battlefield.

Seasoned showrunner Jeffrey Melvoin shares his fascinating insider's perspective on how to call the shots and make the final decisions when choosing and writing scripts, hiring staff, casting, making the budget, and juggling schedules. Along with the managerial responsibilities that keep the show afloat, they are also the visionary for the series and the characters. Melvoin describes how to confidently communicate abstract ideas so they can become the show's reality.

Think of an important moment in live TV over the last half-century. Dick Ebersol was likely involved. Dropping out of college to join the crew of ABC’s Wide World of Sports, Ebersol worked the Mexico City Olympics during the famous protest by John Carlos and Tommie Smith as well as the Munich Olympics during the tragic hostage standoff. He went on to cocreate Saturday Night Live with Lorne Michaels and later produced the show for four seasons, helping launch Eddie Murphy to stardom.

The most up to date media training book on the market. The idea of Media is more than just TV, Print, and Radio. Media now includes social media interviews, Skype, Periscope, Facebook Live, Blog interviews. It means Leveraging Traditional and Internet Media. All are important.

This book is created for you, hard-working father who works at a corporate American job to pay the bills. You long to support your family composing music for film, TV, and video games. You get no joy or fulfillment from your work...this is a safe, “real” job. You complain to your wife every night about how you long for the day when you can support your family composing music for film, TV, and video games.

A television producer and a pig farmer meet on a cruise, not knowing they will become business partners. Lisa marries the farmer with his million-dollar debt. The farm business collapses, and they explore other ventures, including becoming traveling carnies. Lisa and Keith's faith in God is the thread that binds them together despite failures. Facing setbacks with hope and determination, they rebuild their lives and eventually find success starting a window cleaning company.

Walter's Perspective provides a unique glimpse into the rough-and-tumble Chicago news business as seen through the eyes of one of its legendary players. From his first news job working as a legman to his later role as a news anchor and political commentator, Jacobson battled along the front lines of an industry undergoing dramatic changes.

Flipping TVs is a business model that is often overlooked, but those who are getting involved and know what to look out for can make impressive additional incomes–with very little effort.

Tapie se livre comme jamais il ne l'a fait. Deux hommes vrais, dans un dialogue complice, émouvant, sans concession. Un portrait inédit et passionnant. Celui d'un personnage fort en gueule, d'une énergie débordante, intrépide et provocateur. Un autodidacte issu d'un milieu très modeste qui a eu mille vies. Bernard Tapie, l'une des personnalités françaises les plus populaires et authentiques, dont toute la France a suivi les aventures mouvementées et qui aura marqué la politique, le sport, le monde des affaires pendant près de cinquante ans.

Learn from the horror stories of others. Don't make the mistake of a wildly successful crowdfunding campaign that results in personal financial failure.

The internet didn't kill TV! It has become its best friend. Americans are watching more television than ever before, and we're engaging online at the same time we're tuning in. Social media has created a new and powerful backchannel, fueling the renaissance of live broadcasts. Mobile and tablet devices allow us to watch and experience television whenever and wherever we want. And connected TVs blend web and television content into a unified big screen experience, bringing us back into our living rooms.

Americans are watching more video content than ever, nearly six hours a day on average. A closer look at how audiences are consuming content reveals that video is a broad category including streaming, digital, and linear TV and that these alternatives are much more integrated than many acknowledge.

A Culturematic is a little machine for making culture. It’s an ingenuity engine. The Culturematic acts as a probe into the often-alien world of contemporary culture, to test the atmosphere, to see what life it can sustain, to see who responds and how. Culturematics start small but can scale up ferociously, bootstrapping themselves as they go. Because they are so inexpensive, we can afford to fire off a multitude of them simultaneously. This is evolutionary strategy, iterative innovation, and rapid prototyping all at once.

Recommended by agents and acting coaches, Acting in Chicago, 4th Edition demystifies the question of how to build a rewarding, sustainable, and profitable acting career. Everything you need to make a full-time living as a Midwest-based actor is at your fingertips in this updated edition.

For decades, Black women have taken on pioneering management roles in television newsrooms across the country. The women were, and still are, bold, brave and unwilling to yield to the status quo. Dr. Ava Thompson Greenwell opens the door to the ugliness of racial animus that greeted them as they climbed the ranks.

Get on TV!, Jacquie Jordan brings her expert advice straight to you - the entrepreneurs, experts, authors, and future reality stars looking to land a television spot....Jacquie Jordan has been involved in booking, supervising or producing over 10,000 television guests, as well as coaching countless people on how to get on air.

Multi-Screen Marketing is a comprehensive guide to understanding the multi-screen consumer. Written by thought leaders from Microsoft's Advertising division, the book identifies what drives consumer behavior across devices and digital platforms - sequentially, simultaneously, at home, at work, and everywhere in between. The underlying concept is that marketers need to move beyond a technology feature-obsessed approach, where a device's capabilities dictate one's marketing plan, and instead, focus on the underlying needs and motivations of their customers.