Business Engagement

The world is facing a global leadership crisis. Seventy-seven percent of leaders think they do a good job of engaging their people, yet 88 percent of employees say their leaders don't engage enough. Based on extensive research, including assessments of more than 35,000 leaders and interviews with 250 C-level executives, The Mind of the Leader concludes that organizations and leaders aren't meeting employees' basic human needs of finding meaning, purpose, connection, and genuine happiness in their work.

How can we do employee engagement well during the coronavirus pandemic, Brexit, and huge economic uncertainty? How can we motivate every employee, including the increasing number of people working from home? Mastering Small Business Employee Engagement will change the way you manage your small business - for the better.

Revive your leadership. Grow healthy teams. See great results. Healthy teams begin with healthy leaders, and at the heart of this dynamic is emotional maturity - the quality the greatest leaders possess. Combining solid theology, cutting-edge brain science, and decades of counseling and consulting experience, Rare Leadership shows you how to take your leadership and team to the next level.

When General Stanley McChrystal took command of the Joint Special Operations Task Force in Iraq in 2003, he quickly realized that conventional military tactics were failing. The allied forces had a huge advantage in numbers, equipment and training - but none of the enemy's speed and flexibility. McChrystal and his colleagues discarded a century of conventional wisdom to create a 'team of teams' that combined extremely transparent communication with decentralised decision-making authority.

What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming back for more and sending their friends and family? Drawing lessons from the industry-leading business practices at One Medical, a brand transforming the customer experience in healthcare, All Business Is Personal gives readers tools to blend the powerful benefits of today’s rapidly improving technology with individuals’ unique talents, all in the name of providing only the best for their customers.

Management teams and boards are facing disruption on all sides, from morphing customer preferences to the COVID pandemic to climate change. At the same time they are floundering in strategy confusion with too many concepts and not enough clarity. In this book, strategy expert and regular Harvard Business Review author Graham Kenny releases managers and directors from their strategy haze. His simple and effective framework allows managers to navigate the current maze of ideas and approaches and maximize their competitive advantage.

LinkedIn Success Blueprint: Mastering Personal Branding, Social Selling, and Networking Strategies" is your ultimate guide to thriving in the digital realm of professional networking. In this comprehensive book, you'll uncover the secrets to leveraging LinkedIn's powerful features to elevate your personal brand, drive sales through social selling, and expand your network with effective networking strategies.

The latest edition of Instagram for Business for Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for creating content that deliver super-engaged customers.

The Employee Experience helps organizations attract and retain top talent, and reveals the secrets for building a deeply engaged workforce. With insights into the dynamics of trust and mutual expectations, this book proves that before you can deliver a transcendent customer experience (CX), you must first build a superlative employee experience (EX). It's not about perks. It's not about creating a worker's utopia, and it doesn't mean that work must be easy; employees are responsible for managing expectations and meeting the organization's requirements

Being a great leader - one who drives massive passion, commitment and engagement - is within your reach. Follow the step-by-step plan in Employee Engagement 2.0 and prepare to be a great place to work.

Being a great leader means getting the fundamentals right. It also means consistently doing the "little things" that make a positive difference in the lives of employees, customers, and other stakeholders. The Busy Leader's Handbook: How to Lead People and Places That Thrive is a practical, easy-to-use book filled with gentle reminders of what we should be doing every day - especially when work is at its most intense.

This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.

Former consultant Dr. Paul Friga distills the guiding principles first presented in the best-selling The McKinsey Way and the tested-in-the-trenches methodologies outlined in The McKinsey Mind, and combines them with many of the principles and procedures implemented by the military and other organizations. The result is nothing less than the business equivalent of a Special Forces Field Manual.

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.

Unlock the full potential of your Instagram presence with "Instagram Branding: Mastering Visual Storytelling and Engagement for Business Success." Whether you're an entrepreneur, marketer, influencer, or small business owner, this book is your ultimate guide to creating a powerful and engaging brand on Instagram. Dive into the world of visual storytelling, learn the secrets of creating compelling content, and discover how to build a loyal community of followers.

Based on a far-reaching study of thousands of individuals, Finding Flow contends that we often walk through our days unaware of and out of touch with our emotional lives. Our inattention makes us constantly bounce between two extremes: During much of the day, we live filled with the anxiety and pressures of our work and obligations, and during our leisure moments, we tend to live in passive boredom.

Mastering the Market: A Dual Approach to Client and Customer Engagement offers a revolutionary perspective on building sustainable, profitable relationships in today's dynamic market. Through in-depth analysis, real-world case studies, and innovative strategies, author Welbon Omar Salaam equips businesses with the tools to understand and leverage the distinct needs of clients and customers alike. From personalization and AI in customer interactions to crafting seamless customer journeys and fostering client trust, this guide is indispensable for businesses aiming to thrive.

Gamer and commentator Jamie Madigan's fresh and pertinent new book shows how business leaders can promote a culture of productivity and innovation using gaming techniques and psychology. Just as games teach players to navigate a virtual "world", bosses teach employees to navigate the workplace by solving problems, cooperating with colleagues, and setting long-term goals. The application of video games has the potential to eliminate dreary offices in favor of more stimulating - and ultimately, more profitable - work environments. Look no further to level up your team!

Whether you're a seasoned business strategist or an aspiring global thinker, this book is your compass for navigating the diverse currents of international commerce. Prepare to be transformed by a story that is as much about the boundless potential within each of us as it is about the rich, untapped potential of cultures around the globe.

Continuous improvement expert Frank Devine has been helping top companies develop effective business cultures for decades, and now he shares his secrets with you. Devine walks you through the process of strategically combining leadership, engagement, and continuous improvement to turbocharge profitability and drive business sustainability.