Showing results by narrator "Topher Kinsella" in All Categories
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Hidden WOMBAT
- How Executives Innovate Without the Waste of Money, Brains, and Time
- By: Topher Kinsella, Rush Bartlett
- Narrated by: Topher Kinsella, Rush Bartlett
- Length: 5 hrs and 8 mins
- Unabridged
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Good ideas are killing great companies. A waste of money, brains, and time (WOMBAT) is guaranteed if your company thinks product first, market second. Every late-stage failure, every “pivot,” is a testament to this. When you’re wrong about the market, you cannot be right about the product, so why is innovation done this way? Needs-Driven Innovation—inspired by Stanford University’s Biodesign—turns the typical innovation process on its head. Instead of failing with product-market fit, NDI discovers market-product fit. Every time.
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Hidden WOMBAT
- How Executives Innovate Without the Waste of Money, Brains, and Time
- Narrated by: Topher Kinsella, Rush Bartlett
- Length: 5 hrs and 8 mins
- Release date: 02-04-2024
- Language: English
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Non-member price: $22.99 or 1 Credit
Sale price: $22.99 or 1 Credit
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