Showing results by author "Erik Peterson" in All Categories

In today's highly competitive world of complex sales, commoditization of your brand is one of the greatest dangers. You must differentiate yourself from the competition—or you will lose out. Erik Peterson and Tim Riesterer have been developing and honing their Power Messaging sales technique for more than twenty years, and now they reveal all their secrets in Conversations That Win the Complex Sale. Peterson and Riesterer provide the tools you need to recraft your message into a compelling story that wins more deals.

The most successful salespeople understand that they are fundamentally storytellers. The reality is that to succeed in sales, you need to master the art of customer conversation. Being remarkable and memorable in your conversations is very important - but it goes beyond great delivery. You must be able to articulate value. The Three Value Conversations provides the tools and methods you need to differentiate yourself and your solutions from the competition, elevate value to the right decision maker, and maximize all sales opportunities across the entire long lead buying cycle.

Winning Your Election the Wellstone Way is based on the work of Wellstone Action, a leading-edge progressive training center that has instructed thousands of political activists, campaign managers, and volunteers, of whom more than two hundred have gone on to run for office and win. Jeff Blodgett and Bill Lofy analyze the crucial lessons learned from many successful (and several losing) campaigns and demystifies what it takes to run for-and win-a political seat.

Proven customer engagement approaches for winning in the most important moments driving profitability and growth - customer retention and expansion.

We often think of God as loving, or judging, or other things. But patient? There's a good case to be made that God is often very patient with his people!

When we look back at the year 2020, how can we describe what really happened? In A Deeper Sickness, award-winning historians Margaret Peacock and Erik Peterson set out to preserve what they call the “focused confusion,” and to probe deeper into what they consider the Four Pandemics that converged around the 12 astonishing months of 2020.

Seven authors retell their favorite fairy tales as science fiction adaptations. Adventuring to the far reaches of space and the not too distant future, these tales explore what would happen if the tales we've always known were to have taken place in a futuristic setting.

A newlywed Mormon thinks a honeymoon in the Amazon jungle of Brazil where he served his mission is a great idea, since he's been there and speaks the language. But he's completely unprepared to face the creatures of legend that roam the rainforest. This short story first appeared in the 2011 collection Monsters & Mormons, edited by Wm Henry Morris and Theric Jepson.

Short story: A surveyor on an alien world suspects his daughter's new pet isn't as innocent as it seems. Can he convince the colonists of the danger before it's too late?

Short story: A super-powered thief gets caught in the power struggle between superheroes and supervillians as one of the city's biggest baddies is brought down. Originally appeared in The Gruff Variations, edited by Eric James Stone, a charity anthology featuring retellings of the story of the Three Billy Goats Gruff.