Episodes

  • Is it luck?
    Jan 27 2025

    Episode Summary:

    In this episode of The Raw Files, Vanessa answers a thought-provoking question about luck in business and discusses how preparation, mindset, and strategic thinking can help drive success. She shares insights on how photographers can better approach sales, challenges the concept of price-first thinking, and teaches how to sell the benefits rather than the features of what you offer.


    Highlights:

    00:05 The Role of Luck in Business

    02:41 Rejection and Mindset

    9:56 The Importance of Benefits Over Features

    10:06 Sales and Mindset

    10:30 Selling the Vacation, Not the Plane Ride

    14:47 Upcoming Events and Mentorship Opportunities


    Resources Mentioned:

    To Sell Is Human (Book) – by Daniel H. Pink

    Vanessa's Photography Mastermind (currently sold out, with a waiting list)


    Upcoming Events:

    Imaging USA – February 3-4, 2025, Dallas, TX

    WPPI – March 2025, Las Vegas, NV


    Listen to The Raw Files Podcast:

    Tune in for more real talk on photography business, gear, trends, and mindset shifts that help you succeed in the visual world.


    Connect with Vanessa:

    Instagram: @VanessaJoy

    Website: VanessaJoy.com

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    16 mins
  • Photographers Don't Like To Make Money
    Jan 20 2025

    Episode Summary:

    In this episode of The Raw Files, we tackle the uncomfortable truth about why photographers often shy away from making money. With over 20 years of experience in weddings, portraits, and corporate photography, I reflect on the mindset shifts needed to thrive as a photographer in today’s evolving industry. From the rise of "creator photographers" to the shame tied to charging what you're worth, we discuss the trends, challenges, and solutions for making a sustainable career out of your passion.


    Highlights:

    00:56 - Why photographers hate making money

    01:09 - The difference between traditional photographers and creator photographers

    08:08 - The stigma around money and its impact on longevity in the industry

    08:36 - Why business knowledge is essential to success

    16:03 - A look at photographer bashing and how it hurts the community

    16:57 - In-person photo conferences


    Upcoming Events:

    Imaging USA – February 3-4, 2025, Dallas, TX

    WPPI – March 2025, Las Vegas, NV


    Links & Resources:

    Subscribe on Spotify: The Raw Files

    Subscribe on YouTube: @VanessaJoy

    Check out my website: https://vanessajoy.com

    Join my exclusive community: https://thephotoinsiders.com

    Follow on Instagram: @vanessajoy and DM me “Photo Mastermind” for info on my exclusive coaching program.


    Want to learn more about mastering the business side of photography? Join my Photo Mastermind! DM me on Instagram for details.

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    18 mins
  • the NEW sepia bride fiasco!
    Jan 13 2025

    Episode Summary:

    In this episode of The Raw Files, we dive into the viral story of a bride’s controversial TikTok video and the ripple effect it had across the wedding industry. Lauren, a Gen Z bride, shared her dissatisfaction with her wedding makeup artist online, sparking debates about professionalism, client communication, and the power of social media in shaping narratives.


    Highlights:

    00:00 – The viral TikTok story of Lauren and her wedding makeup artist

    07:15 – How the wedding industry can improve communication with Gen Z couples

    14:40 – The importance of feedback and creating personalized client experiences

    20:55 – Why business and sales training is crucial for photographers

    28:30 – How the community supported the makeup artist and lessons on empathy

    33:15 – Balancing passion with profitability: Lessons from a mastermind program


    Links & Resources:

    Subscribe on Spotify: The Raw Files

    Subscribe on YouTube: @VanessaJoy

    Visit my website: VanessaJoy.com

    Join my exclusive community: The Photo Insiders

    Follow on Instagram: @VanessaJoy – DM me “Mastermind” for info on my coaching program


    Upcoming Events:

    Imaging USA – February 3-4, 2025, Dallas, TX

    WPPI – March 2025, Las Vegas, NV


    Take Your Business to the Next Level:

    Want to learn more about mastering the business side of photography? Join my Photo Mastermind program! https://bit.ly/photoinsidermm

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    43 mins
  • 😡 this wedding INVASION is WRONG! 😤
    Jan 6 2025

    Episode Summary:

    In this episode, we dive into the controversial topic of pop-up weddings and the impact they have on the wedding industry. With 20 years of experience as a wedding photographer, I share my thoughts on the ethical dilemmas, industry trends, and personal experiences that shaped my perspective. Tune in to hear why these events are causing a stir and what they mean for couples and vendors alike.


    Highlights:

    00:00 - The shocking wedding invasion story

    2:36 - Managing unpredictable situations at events

    15:35 - Practical advice for maintaining professionalism

    16:14 - Listener stories of unexpected wedding drama


    Links & Resources:

    Subscribe on Spotify: The Raw Files

    Subscribe on YouTube: @VanessaJoy

    Join my exclusive community: https://thephotoinsiders.com

    Follow on IG: @vanessajoy and DM me “JOY TECH” for all my secret tools on “How I Get It All Done” for my business and personal life.


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    17 mins
  • Can you REALLY Cut it as a REAL Photographer?
    Jan 1 2025

    Episode Summary:

    Let’s talk about the real side of being a photographer. In this episode of “Convos with Winos,” I sit down with Courtney over a glass of wine (or two) to chat about what it takes to build a successful photography business. From leaving the stability of a 9-to-5 to navigating self-doubt and figuring out how to attract the right clients, we’re getting real about the challenges and triumphs of being a creative entrepreneur. If you’ve ever wondered if you have what it takes, this episode will leave you inspired and ready to tackle your goals.


    Show Notes:
    Intro: Welcome to “Convos with Winos,” where we sip wine and talk business.

    Taking the leap: Courtney shares how she transitioned from a steady job to full-time photography.

    The early hustle: Why the first years are tough but worth every lesson.

    Balancing life and work: My tips for structuring your day and protecting your mental health.

    Fighting self-doubt: How to manage anxiety and keep showing up for your business.

    The power of relationships: Finding clients and building trust in a saturated market.

    Social media woes: Avoiding the comparison trap while staying authentic online.

    When it’s time to pivot: Recognizing when your business needs a reset and how to handle it.

    Thinking bigger: Creating passive income and scaling your photography business.

    Wrapping up: Final thoughts, favorite wines, and what’s next for “Convos with Winos.”


    Links & Resources:

    Follow Courtney: https://www.instagram.com/ckoesterinspired/ AND https://www.instagram.com/cbkoester/

    Subscribe on Spotify: The Raw Files

    Subscribe on YouTube: @VanessaJoy

    Join my exclusive community: https://thephotoinsiders.com

    Follow on IG: @vanessajoy and DM me “JOY TECH” for all my secret tools on “How I Get It All Done” for my business and personal life.


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    58 mins