Episodes

  • Why Marketing Is Important

    Why Marketing Is Important
    Dec 8 2021
    Marketing is super effective for your business, podcast, or YouTube channel, especially when done in the right way. It is how you get to the people interested in what you’re talking about or selling. One of the most effective ways to effectively market your business or content in today’s social media world is through content repurposing. This is the use of a single video and marketing it’s content on various social media platforms. In this episode of the Content Creator podcast, we talk about content repurposing as an effective way of marketing your business or YouTube channel. Listen in to learn how you can create a funnel that will eventually leave you with a very targeted audience. In this episode, find out: ·        Why you need marketing to get to your target audience and be successful in your business. ·        How to do content repurposing as one of the most effective marketing strategies. ·        How to use Facebook ads to market your repurposed content. ·        Create a funnel starting with an ad then a landing page, and finally getting a contact (email) t create an email list. ·       How Content Creator can help you start your content repurposing journey. Tweetable Quotes:    “The main idea behind content repurposing is to reach more people by using one video.”- Jackson Stancil “Content repurposing is the most effective way to market your business.”- Jackson Stancil
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    9 mins
  • Ways to Repurpose Content

    Ways to Repurpose Content
    Nov 25 2021
    Content repurposing is a useful growth tool to have when growing any of your social media platforms. It is a great way to get your content and business to new audiences. Content repurposing or content reusing can be used as a marketing strategy that targets multiple audiences with different content preferences. In this episode of the Content Creator podcast, we talk about the ways you can repurpose your content to cater to different audiences. Listen in to learn how you can grow your audience by filming your podcast on video, posting it on YouTube, and then turning it into short social media clips. In this episode, find out: ·        How to repurpose your podcast by turning it into a blogpost to cater to blog readers. ·        Film your podcast on video to open the gateway to other ways you can use the podcast on video form on different social media platforms. ·        How to turn your YouTube videos into Instagram/ LinkedIn/TikTok clips to tap into different audiences. ·        How to turn your YouTube videos into Facebook ads, which is a great way to grow any of your platforms. ·        Maintain consistency when doing content repurposing to be successful. Tweetable Quotes: ·        “You can turn your YouTube video into 60-seconds clips on any social media that allows you to post clips.”- Jackson Stancil ·        "Facebook ads is one of the best ways to grow your podcast, YouTube, or Instagram because you can customize so many things with them.”- Jackson Stancil
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    8 mins
  • How To Get More Views On Youtube

    How To Get More Views On Youtube
    Nov 17 2021
    In this episode of the Content Creator podcast, we explain the best ways to get more views and why these proven methods work. Listen in to learn how you can become a pro.
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    11 mins
  • Why You Need to Start a Podcast for Your Business

    Why You Need to Start a Podcast for Your Business
    Nov 10 2021
    Did you know that a podcast can help your business grow tremendously? The idea of podcasting is super popular right now, but have you asked yourself why? In this episode of the Content Creator podcast, we explain why you need to start a podcast to grow your business and the easiest way to do that. Listen in to learn how podcasting through content repurposing will help you become an expert in your field of specialization. In this episode, find out: Why podcasting is a super useful way to open up and market your business. You can turn a podcast into multiple forms of content in your content repurposing strategy. Getting on multiple platforms through your podcast is a great way to get in the eyes of potential clients and build trust and relationships.       Utilize experts like Content Creator to help you with your content repurposing strategy which will, in turn, get your business get out there. Tweetable Quotes: “Podcasting is a super useful way to grow your business, to market your business, and to get in the eyes of more people.”- Jackson Stancil “When you’re pumping out this much content and getting in the eyes of more people, you start to develop a trust relationship with these people.”- Jackson Stancil
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    7 mins
  • How To Make Successful Facebook Ads

    How To Make Successful Facebook Ads
    Nov 3 2021
    Would you like to run successful Facebook ads just like how the professionals do it? Running successful Facebook ads for your social media marketing campaign can be difficult especially when you don’t know how to do it correctly. If you want your Facebook ad to be successful, there are core things you need to observe.  In this episode of the Content Creator podcast, we talk about how to run successful ads on Facebook. We cover a few secrets that professional advertisers use and how they can help up the ad campaign for your business.  In this episode, find out: How you can possibly ruin your ad campaign and lose money and any lead generation. Find your audience by creating an avatar of your ideal client to run specific ads for them.  Lead with value and don’t ask for anything at first to establish trust with potential clients.  Have a video ad to attract people to your ad and make them listen.  Test the little different things in your ad to help you find the best campaign for your business.  Focus on the long game by retargeting to people who’ve seen your ads before to develop trust and a relationship with them. Make sure you’re being authentic and not copying others to avoid people seeing you as fake.  Tweetable Quotes: “You want your ad in the eyes of people that are actually interested in what you’re selling on Facebook.” - Jackson Stancil “Video ads are super great in getting people to stop and listen.”- Jackson Stancil
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    13 mins
  • How Grow Your Instagram

    How Grow Your Instagram
    Oct 27 2021
    Growing an Instagram account isn’t the easiest thing to do, but it is possible to do so when you do it right. If you want to get more Instagram followers and engagement in terms of likes and comments, you must have a strategic approach set in place.  In this episode of the Content Creator podcast, we share a few tips and tricks that will help you grow your Instagram account. We cover things such as scheduling, profile optimization, consistency, and running ads.  In this episode, find out: How to optimize all features of your Instagram account as a homepage.  Keep a consistent posting schedule to become favorable to Instagram’s algorithm.  Use third-party apps to schedule your Instagram posts to make it easier to stay consistent.  Avoid fake followers and likes to protect your image. Post content that your followers are already interacting with by using Instagram analytics tools. Run Facebook and Instagram ads to drive traffic towards your business and your Instagram and Facebook accounts.  Tweetable Quotes: “People engage and want to look at your Instagram more when it looks more inviting and easier to understand.”- Jackson Stancil “Analytics tools are there to help you judge which of your posts are doing better.”- Jackson Stancil
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    9 mins
  • How To Repurpose Content

    How To Repurpose Content
    Oct 20 2021
    Are you ready to grow your business with content repurposing? Content repurposing is a form of content marketing that involves turning one piece of content and sharing it on different social media platforms. This form of content marketing is about reaching more people and rapidly growing your audience and business subsequently.  In this episode of the Content Creator podcast, we define content repurposing and how it can help you grow your business significantly. Listen in to learn the importance of consistency in your social media marketing efforts to ensure the algorithm favors you.  In this episode, find out: Content repurposing – transforming one piece of content into multiple forms of content on different social media platforms.  How content repurposing helps market your content for free to a large audience. How content repurposing allows you to build trust relationships with potential customers. The power of consistency in content repurposing and growing your business. Can you do content repurposing by yourself?  Why you might need to hire someone to help you with your content repurposing efforts.  Tweetable Quotes: “It takes a lot of time and effort to do content repurposing.”- Jackson Stancil “You have to have the business aspect to it, to have content repurposing work for your business.”- Jackson Stancil
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    10 mins
  • How To Grow A YouTube Channel

    How To Grow A YouTube Channel
    Oct 13 2021
    Are you wondering how to get more views, subscribers, and people coming back every time you post a new video? Just like we covered in “how to grow a podcast”, there are different ways you can utilize to grow your YouTube channel. In this episode of the Content Creator podcast, we share five tips that you can utilize to grow your YouTube channel. We cover things you can use within and without your video to ensure it does better and contributes to growing your channel.  In this episode, find out: You must be consistent with your posting on YouTube – start with one video a week and work yourself up. Have searchable titles and hashtags on YouTube – have titles that are searched but not flooded and relevant hashtags. Run Facebook ads directing traffic towards your YouTube video.  Create an outro for your YouTube videos to show people the subscribe button and feature a few videos. Use metadata – input all of your hashtags into a tags section to double your odds of getting more views.   Tweetable Quotes: “To grow anything on social media, you have to be consistent.”- Jackson Stancil “When you have that good title, you’re going to get more search results, you’re going to get more people seeing your video.”- Jackson Stancil
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    8 mins