In this episode, we're diving into Claude 3.5 Sonnet - and no, it's not a poetry club. We'll share our experience with Claude, breaking down what makes it unique (like it's surprisingly natural conversation style and new features called projects and artifacts). From copywriting to brainstorming sessions to fresh marketing ideas, we explore practical ways SMBs can put these tools to work. Plus, we chat about why having multiple AI tools in your arsenal (think Claude, ChatGPT, and Perplexity) can actually make your work life easier. Join us for this episode to understand how to use Claude and other AI platforms for your business without the techie overwhelm.

00:00 Intro

01:09 Claude Update

02:43 Claude's Unique Features and Benefits

04:53 Using Claude for Copywriting

07:35 Leveraging Claude for Marketing

14:35 Artifacts and Projects in Claude

27.02 Mind The Gap

31:02 Final Thoughts

Visit our website: mindgapsolutions.ai

Resources:

2024 Generative AI Marketing Industry Report by Michael Stelzner at Social Media Examiner

Website: https://mindgapsolutions.ai/
Instagram: https://www.instagram.com/mindgap_solutions/
Facebook: https://www.facebook.com/mindgapsolutions
YouTube: https://www.youtube.com/@MindGapSolutions

Wondering whether ChatGPT's paid version makes sense for your business or if the free version will do just fine? Join us as we break down both options with real-world insights. We're exploring everything from the free version's limitations to the paid version's enhanced features like custom GPTs. Whether you're weighing up that $20 monthly subscription cost or just trying to understand what each version offers, we'll help you navigate that decision. Because when it comes to AI tools it's important to understand exactly what you're getting and what you might be missing.

00:23 Intro

01:21 Free Version Limitations

10:29 Paid Version Benefits

13:51 Exploring Custom GPTs

16:31 Multimodal Capabilities

19:24 Understanding ChatGPT's Voice Mode

20:33 Image Generation

22:02 Canvas for Writing

22:45 Navigating ChatGPT Versions

29.10 Mind the Gap

31:02 Final Thoughts

Visit our website: mindgapsolutions.ai

Resources:

2024 Generative AI Marketing Industry Report by Michael Stelzner at Social Media Examiner

Join us:

YouTube

Instagram

Facebook

Website: https://mindgapsolutions.com/

In the inaugural episode of the MindGap Marketing AI Podcast, hosts Terry and Carol dive into the essentials of leveraging AI in your small business. Drawing from their own experiences since the launch of ChatGPT in late 2022, they discuss how AI has evolved and the transformative impact it has had on their professional tasks, from copywriting to strategy development. They share tips on how to communicate effectively with AI, the importance of patience, and the benefits of perseverance. Discover their favorite AI platforms like ChatGPT, Perplexity, and Claude, along with practical advice on what to avoid. Whether you're an entrepreneur, a small business owner, or a marketer, this episode offers valuable insights to help you work smarter and not harder with the help of AI.

00:00 Introduction to AI Communication

00:54 Welcome to MindGap Marketing AI Podcast

01:07 Early Experiences with AI

02:09 AI in Small Business and Marketing

02:58 The Evolution of AI

07:52 Challenges and Frustrations with AI

12:49 Understanding AI: Basics and Terminology

19:47 Humanizing AI Interactions

21:02 Common AI Mistakes and Misconceptions

28:22 Building Trust with AI

29:18 Understanding AI Hallucinations

31:05 AI's Learning and Improvement

34:45 Favorite AI Platforms

37:13 ChatGPT's Verbal Latency

42:24 Mind the Gap: AI Pitfalls

49:59 Customizing AI for Your Needs

50:32 Conclusion and Call to Action

Visit our website: mindgapsolutions.ai

Resources:

2024 Generative AI Marketing Industry Report by Michael Stelzner

Our fave podcasts:

AI Explored with Michael Stelzner

The Artificial Intelligence Show with Paul Roetzer and Mike Kaput

Website: http://mindgapsolutions.ai
Instagram: https://www.instagram.com/mindgap_solutions
Facebook: https://www.facebook.com/mindgapsolutions
YouTube: https://www.youtube.com/@MindGapSolutions
LinkedIn: https://www.linkedin.com/company/mindgap-solutions

Wonder why some folks are doing the AI happy dance while others are building digital bunkers? In this episode, we're diving into why our cave-dwelling ancestors might be partly responsible for your AI anxiety.

Join us for a chat about the great AI divide - from the "AI all the things!" crowd to the "not over my keyboard" camp. We'll break down the psychological biases that have us clinging to our comfort zones like that last cookie in the jar.

We’ll also serve up practical tips to help you buddy up with AI without losing your human touch. Tune in to this episode if you’re ready to stop fighting the future and start making it work for your business.

00:00 Intro

01:13 Overcoming Fear and Reluctance

04:20 Understanding Human Resistance to Change

05:23 Status Quo Bias vs. Normalcy Bias

11:05 Practical Steps to Start Using AI

15:17 The Risks of Not Adopting AI

16:09 Mind the Gap

17:03 Final Thoughts

Visit our website: mindgapsolutions.ai

Join us:
Instagram
Facebook

Website: http://mindgapsolutions.ai
Instagram: https://www.instagram.com/mindgap_solutions
Facebook: https://www.facebook.com/mindgapsolutions
YouTube: https://www.youtube.com/@MindGapSolutions
LinkedIn: https://www.linkedin.com/company/mindgap-solutions