Showing titles in Business Aspects

In 1979, 2 Tone exploded into the national conscience as records by The Specials, The Selecter, Madness, The Beat, and The Bodysnatchers burst onto the charts and a youth movement was born. 2 Tone was black and white: a multi-racial force of British and Caribbean island musicians singing about social issues, racism, class and gender struggles. It spoke of injustices in society and took fight against right wing extremism. The music of 2 Tone was exuberant: white youth learning to dance to the infectious rhythm of ska and reggae; and crossed with a punk attitude to create an original hybrid.

Derek Sivers was a professional musician before he started a music distribution company that helped 150,000 musicians sell their music to over four million people. So after years of living the problems, he was able to learn the solutions.

Many musical artists fail to utilize social media effectively, finding it confusing or overwhelming. They create a few posts, don’t see results, and immediately give up. But there are strategies to follow that have been tried and tested by musicians like you. These methods will help you get your name out there, monetize music, and find heights of success you never imagined. Music Business & Marketing Accelerator Using Instagram is a resource for any singer, songwriter, rapper, or producer who wants to make a splash on the internet.

During his time as managing director of Fierce Panda (a role he holds to this day), Simon was responsible for discovering bands such as Coldplay, Keane, Placebo and countless other acts of independent hue—some of whom have gone on to achieve earth-shattering musical superstardom, while others have merely packed out the Bull & Gate in north London on a wet Wednesday evening. Now, Simon's fascinating memoir tells the unfiltered story of his time at the indie coalface.

Here's what this book will help you do: Identify your record label’s uniqueness in a sea of other labels, deliver impressive results to your artists, increase your chances of getting your music on Spotify playlists, and more.

The Artist’s Guide to Success in the Music Business, 2nd Edition, is a detailed analysis of the subjects that all musicians should understand and apply to pursue a successful and sustainable career in music today. Full of practical advice, this music industry book provides comprehensive details on how to achieve self-empowerment and optimize your success in today’s music business. From production and performance tips to marketing and career-building advice, this music business book instructs and empowers artists.

Lawrence is the greatest pop star who never made it, his dreams of glory thwarted over the past five decades by bad luck and self-sabotage. At sixty-one, he set off on a new mission: to escape poverty, obscurity and the humiliation of kids at the bus stop laughing at him by writing a smash hit. But what is the cost of a dream? In Street-Level Superstar, bestselling author and journalist Will Hodgkinson follows Lawrence as he rebuilds his life.

If you want to sing better and become a successful professional singer, then get the How to Sing Better course. Learn how to improve your singing voice, become the best singer you can be, get a singing career, and more!

Secret (and not-so-secret) weapons, side-of-the-stagers, rhythm and horn sections, backup singers, accompanists—these and other "band people" are the anonymous but irreplaceable character actors of popular music. Through interviews and incisive cultural critique, writer and musician Franz Nicolay provides a portrait of the musical middle class.

Howard Bloom - called “the greatest press agent that rock and roll has ever known” by Derek Sutton, the former manager of Styx, Ten Years After, and Jethro Tull - is a science nerd who knew nothing about popular music. But he founded the biggest PR firm in the music industry and helped build or sustain the careers of our biggest rock legends, including Michael Jackson, Prince, Bob Marley, Bette Midler, Billy Joel, Billy Idol, Chaka Khan, and 100 more. What was he after? He was on a hunt for the gods inside of you and me.

Musicians know how to stay ahead of the beat. Forced to find new ways to adapt to accelerating change, musicians are masters of innovation. Demystifying their process for the first time, Two Beats Ahead reveals what we can learn from today's top musical minds. Drawing from interviews and case studies with masterminds like Quincy Jones, Jimmy Iovine, Dr Dre, Lady Gaga, Beyoncé and Pharrell Williams, as well as leaders at Google X and Amazon, this book identifies the key lessons and skills musicians can teach us about innovation.

Alan McGee's role in shaping British musical culture over the past 30 years is hard to overstate. As the founder of Creation Records, he brought us the bands that defined an era. A charismatic Glaswegian, who partied just as hard as any of the acts on his notoriously hedonistic label, he became an infamous character in the world of music.

Michael Jackson, Inc. reveals the incredible rise, fall, and rise again of Michael Jackson's fortune - driven by the unmatched perfectionism of the King of Pop. Forbes senior editor Zack O'Malley Greenburg uncovers never-before-told stories from interviews with more than 100 people, including music industry veterans Berry Gordy, John Branca, and Walter Yetnikoff; artists 50 Cent, Sheryl Crow, and Jon Bon Jovi; and members of the Jackson family.

In his groundbreaking book ‘Musical Truth,’ DJ-turned author/ researcher Mark Devlin showed how the true nature of the corporate music industry tells a very different story to what’s conveyed on its glossy, glamorous surface. The manipulations run so deep, however, that the full story couldn’t be told in just that first book. Here, in Volume Two, he continues to guide listeners through the dark labyrinth of machinations.

You're in a career where it's considered "normal" to be broke. If you were doing anything else for a living, you'd have given up by now.

And I'm sure there are people in your life who wish you'd do just that... They want you to settle down, get a "real" job, and make music a hobby. Screw 'em. The truth is, if you know what to do, you can make a lot of money as a musician. This book shows you what to do.

Banker-turned-writer Nels Abbey offers an alternative and entertaining look at business and economics through the rise and triumph of Hip-Hop. This is the story of how rap industrialists—like Jay-Z, Suge Knight, Sylvia Robinson, Puff Daddy, 50 Cent and Bryan 'Birdman' Williams—took chronic economic pain and turned it into champagne. With a business acumen often acquired in the streets, these moguls created and sustained a multi-billion-dollar industry—leaving Greek mythology-worthy stories of success and failure, betrayal and revenge in their wakes.

Now it can be told! The true, behind-the-scenes story of Casablanca Records, from an eyewitness to the excess and insanity. Casablanca was not a product of the 1970s, it was the 1970s. From 1974 to 1980, the landscape of American culture was a banquet of hedonism and self-indulgence, and no person or company in that era was more emblematic of the times than Casablanca Records and its magnetic founder, Neil Bogart.

Michael Nichols has done a deep dive into the business side of booking a gig by interviewing managers, owners, and agents who are in charge of hiring Solo Acoustic Musicians. This book reveals the perspectives of the people who handle the calendar of events and tells you what they think, what they want to know, and how to approach them, all of which is vital to success as a Solo Acoustic Musician.

This audiobook shows artists and musicians how to get more streams on Spotify plus featured in Spotify editorial playlists. Billboard charting rock and hip hop artists Manafest shows you the new way artists everywhere are getting more fans without a record label. This audiobook shows you a new way to get more fans streaming and buying your music, and teaches you step-by-step how to use it. In this audiobook, you’ll find the exact strategies we use to get 10x more fans and streams for independent artists without a label or having to tour.

My real story starts with a disaster, an unmitigated, pull-the-rug-from-under-you, clean-out-the-bank-account disaster. But had it not happened, The Police would never have risen to become the biggest rock band in the world; Jools Holland would not have ended up on TV; The Bangles, The Go-Go’s, R.E.M., and many other music stars might never have made it either. It’s strange how a fluke, a disaster, an unlikely event can lead to incredible results. But that is in essence what happened to me....