Loren Weisman
AUTHOR

Loren Weisman

Arts & Entertainment
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Loren Weisman is a Brand Communications and Optics Strategist who specializes in illuminating authoritative intelligence and amplifying authentic experts. With a keen eye, ear and nose for detail as well as a passion for transparency, Loren is able to help authentic and authoritative businesses and individuals build robust brand and communication foundations that resonate in truth, tact and trajectory. His methodology focuses on highlighting genuine expertise rather than manufactured hype, ensuring that a client, their brand, service and or product has the ability to stand out authentically in today's competitive and oversaturated landscape. By aligning and amplifying all these elements on a sound unison foundation, Loren and a client can create a cohesive and impactful presence with and for his clients. Loren works exclusively with established experts who possess genuine authority in their fields or those that have the knowledge, experience and foundation but might lack the desired brand or presence at the moment. His goal is to help these individuals and businesses distinguish themselves both online and offline through clear, honest, transparent, and uniform messaging. With Loren's guidance, clients can expect a foundational clean, clear and concise strategy that aligns their messaging, optics, content, and overall presence to elicit the desired response from their audience. His focus on truth and respect in branding and communication ensures that clients' expertise shines through authentically, setting them apart in their respective industries from those only making claims or promoting empty hype. In the end, Growing, grafting and branching a brand with a clear and transparent foundation that aligns its messaging, optics, content, communication, perceptions and presence, can offer the greatest chance for a true authority to be seen today.
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The Artist's Guide to Success in the Music Business, 2nd Edition

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  • Artist's Guide to Success in the Music Business, Chapter 1: The Music Industry and You cover art

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