Winning With Shopify

By: Winning With Shopify
  • Summary

  • The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy.

    Your host Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena for a long time, loves Shopify and will be sharing his knowledge and interviewing experts from Shopify app creators, business gurus and marketing experts. It's not hard if you have the right advice to build a successful online shop so you can lay back, leave the rat race and create a lifestyle you love! No fluff and no smoke and mirrors, just the real actionable advice that will have you WINNING WITH SHOPIFY. The only Shopify Podcast you need to subscribe to!

    © 2025 Spec Digital Limited t/a Just Ask Parker
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Episodes
  • Why Your SEO Sucks & What You Should Be Doing About It!
    Mar 7 2025

    This week Nick shares actionable insights to help you optimise your website for SEO and CRO.

    In this episode, we explore:
    2:27 Key considerations when optimising SEO and CRO
    4:21 The importance of seamless communication across teams
    7:06 How to drive and analyse A/B tests for better decision-making
    11:16 How to integrate Blog Content with SEO
    15:58 How to manage Inventory on Shopify
    16:44 Choosing the right site navigation to improve conversions
    19:46 The CRO secrets behind high-performing product collections
    23:24 A/B Tests for Page Speed and App Quality
    26:59 Tips To Improve Your Conversion Rate

    Whether you’re an eCommerce entrepreneur, a digital marketer, or a UX enthusiast, join us as we uncover real case studies and behind-the-scenes strategies to help you scale your Shopify store🚀


    Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub

    Check out our awesome partners!
    If you use Shopify and Canva, this app will save you time! seguno.com/canva

    Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp

    Book your extended 60 day FREE Influencer Marketing demo session with Afluencer here! https://afluencer.com/wws/

    Support the show

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    32 mins
  • Spinning Waste into Wealth: The Buffalo Wool Co’s Shopify Growth Story
    Feb 21 2025

    In this episode, we sit down with Ron Miskin, co-founder of The Buffalo Wool Co, to explore the journey of building a unique and thriving business. Ron shares how prioritising healthy processes has led to a sustainable and successful company, the strategies that helped double sales during COVID, and the evolution of their product range over time.

    We also dive into the power of customer reviews, uncover the best marketing campaign you can have, and discuss how to find the right brand ambassadors to amplify your message.

    Tune in for an inspiring conversation filled with actionable insights on growing a business the right way! 🧦🦬

    The Buffalo Wool Co: https://thebuffalowoolco.com

    Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub

    Key takeaways:
    0:00 Introduction
    1:24 About Ron Miskin & The Buffalo Wool Co
    6:33 Prioritising Healthy Processes For A healthy Business
    9:06 Doubling Sales During Covid
    14:32 Evolving The Product Range
    16:45 The Importance Of Customer Reviews
    22:34 The Best Marketing Campaign You Can Have
    29:58 How To Find The Right Brand Ambassadors
    35:42 What’s Next For The Buffalo Wool Co

    Check out our awesome partners!
    Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp

    If you use Shopify and Canva, this app will save you time! seguno.com/canva

    Book your extended 60 day FREE Influencer Marketing demo session with Afluencer here! https://afluencer.com/wws/

    Support the show

    Show More Show Less
    42 mins
  • Increase Your Revenue 108% - The Secret Strategy That Shopify Brands Are Utilising
    Feb 14 2025

    Ready to take your Shopify store to the next level?

    This week we are joined by Sabir Semerkant, a seasoned e-commerce strategist. From co-founding VaynerCommerce with Gary Vaynerchuk, to scaling online businesses independently, Sabir has a wealth of knowledge.

    In this episode, Sabir shares his insights on how to grow your business using the latest Shopify innovations and offers an integrated guide to selling products more effectively on the platform.

    Discover how to boost your conversion rate by tracking the right KPIs for e-commerce and get expert advice on whether investing in Meta Ads and paid advertising is the right move for your brand. Sabir also tackles “one-hit wonders” and explains how to avoid one time customers.

    Tune in as we dive into the 3 key points to prioritise on your website pages for maximum engagement and sales. Plus, Sabir also breaks down how to fully understand your profitability across each sales channel!


    Get a $500 discount with Sabir here: https://growthbysabir.com/winning

    Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub

    Key takeaways:
    0:00 Introduction & About Sabir
    5:15 How To Grow Your Business With Shopify Innovation
    11:38 An Integrated Guide to Selling Products On Shopify
    14:52 Conversion Rate: The Right KPIs for E-Commerce
    20:16 Should You Invest In Meta Ads & Paid Advertising?
    25:27 The One-Hit Wonders
    31:17 3 Key Points to Prioritise On Your Website Pages
    36:50 Clean Up Your Shopify App List!
    42:22 How To Fully Understand How Much Money You Make From Each Channel
    48:11 Who Should Be Using Pinterest?

    Check out our awesome partners!
    If you use Shopify and Canva, this app will save you time! seguno.com/canva

    Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp

    Book your extended 60 day FREE Influencer Marketing demo session with Afluencer here! https://afluencer.com/wws

    Support the show

    Show More Show Less
    51 mins

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