We are now stepping into 2023 and that means new stuff coming in!

Go check out our resources on achieving our dreams this year in the DBSB group. This includes how you can map out your journey. And before we dive in, I want you to write, “I can be excited about my own journey. It is designed by me, for me. And it is beautiful and important just the way it is.”

No matter what your ventures are, remember that it is yours and you own it.

My big word this year is “Explore.” So my themes this year would revolve around this idea.

Your online group, specifically on Facebook, is your community and your avenue to connect with your audience, customers, prospects, and more.

And before we discuss how you can grow your group, we have to know first why people are jumping in there and why it is important for us direct sellers.

Your personal pillars are the 3-5 things that describe who you are, not what you do. And this does not include your company. Remember that as a direct seller, you are an independent contractor: they don’t own you and you don’t work for them. Your business is yours, you are merely partnered with the company.

Think of your personal pillar as your dating profile. It is your avenue to connect with people who have the same interests as you. So it has to be authentic to you.

It could be what lights you up. Whether that’s yoga, paper crafting, Christianity, mountains, lipstick, or anything that describes your interests. You can make it more niche down. Like a first time makeup enthusiast. A mickey mouse collector. A crunchy mom. 

Because someone else will look at your pillars and say, “oh, me too. I understand her.” And that’s how your group—through your pillars— becomes a space for connection.

This is how you create a connection for you. Not based on your company or what you sell.

Your Facebook group is your community. If we’re going to remove your products from your group, why are people in your group? What are the conversations going on in that space?

So what do you want those answers to be? What do you want them to be there for?

Maybe your community value is helping busy moms with young kids create memories around meal time, and provide better meal planning solutions. Or maybe your company is colorstreet. So your products are nails, skincare, haircare, lipsticks. Your community value can be about helping women age 20-40 feel good in their skin and reminding them to have time for themselves.

Your product may contribute to your community value. But your community value can stand alone without your products.

Your community values are why people join, stay, and invite others in your group.

And if you build your relationships because they connect with you on your personal pillar and community value, conversations around your product would be easier. And they wouldn’t feel like products are being shoved down their throats. People know you, trust you, and they see why you are recommending this product.

So what are your personal pillars and community values?

We just opened our DSDB VIP Bootcamp! You can register here: https://direct-sales-done-better.mykajabi.com/offers/tz6iHbGG/checkout 

In the Direct Sales Done Better bootcamp, we’re going to discuss more about how you can cultivate and grow your group in a way that’s authentic to you!

And remember, I can give you ideas, tips, or outline, but ultimately, how you design your business is for you to decide.

Join the Facebook group here: https://www.facebook.com/groups/directsalesdonebetter