Here's a short punch list of things we know clients value... simplicity, accessibility, empathy, choice, & convenience. What I'm sharing in this episode encompasses all of these and based on the number of times I've watched clients successfully implement this, I'm guessing it's easier than other items on that laundry list of things you have to do.
This piece of business information has come up several times recently, so it made sense that I plan an entire episode to talk about it in case you'd like to try it yourself.
This is not a big framework, complicated system, and once I go over it you're probably going to start noticing the companies who do it, and the ones who don't.
Have I piqued your interest? (I'm hoping I have!)
I'm not only going to share what this one thing is, but also how you can implement for your own business (no matter your industry). I'm also going share an example of the impact this makes and the unintentional consequences when businesses don't offer this to their clients.
What this episode covers:
- What is a Customer Success Path
- Why is having one beneficial? (I get into how our brains work on this -- which I love talking about!)
- What impact does it offer?
- The consequences without it (with an example from my own recent experience)
- The 5 Elements to support a successful CSP
- How to create your own CSP (in only 3 steps)
Learn more about me at katiemtaylor.co or connect with me on Instagram at @abundantcollabco.
Are you interested in joining the next round of Biz to Brand Academy?? You can apply & enroll anytime at katiemtaylor.co/b2b.