Episodes

  • London's Local News Renaissance with Jim Waterson

    London's Local News Renaissance with Jim Waterson
    Feb 20 2025

    With three major London-wide local journalism launches in the last months is journalism about England's capital city bouncing back after many years of decline?


    London Centric founder Jim Waterson explains how his Substack-based title has already gained thousands of paying subscribers since launching in September 2024.


    Hosted on Acast. See acast.com/privacy for more information.
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    26 mins
  • Newsletter strategy for publishers: Masterclass with the FT's Sarah Ebner

    Newsletter strategy for publishers: Masterclass with the FT's Sarah Ebner
    Feb 6 2025

    Over four years at the Financial Times head of newsletters for the title Sarah Ebner has helped grow the title's number of email subscribers from 500,000 to 1.6 million.

    She told Press Gazette that email newsletters are now the biggest driver of reader engagement at the FT. They are also hugely important for driving subscriber loyalty and finding new paying readers as well as providing advertising and subscription revenue in their own right.

    In this masterclass interview she explains how publishers can supercharge their newsletter strategy.


    Hosted on Acast. See acast.com/privacy for more information.
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    27 mins
  • What works on Substack, how Youtube became newstube and why Harry took the cash

    What works on Substack, how Youtube became newstube and why Harry took the cash
    Jan 23 2025
    Bron Maher discusses Press Gazette's new ranking of the most lucrative titles on Substack, Charlotte Tobitt explains how and why publishers are currently so fixated on building their followings on Youtube and Dominic Ponsford shares his view on why Prince Harry decided to take News UK's cash rather than have his day in court with The Sun.

    Hosted on Acast. See acast.com/privacy for more information.
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    21 mins
  • AI tipping point in 2025: What publishers need to know

    AI tipping point in 2025: What publishers need to know
    Jan 8 2025

    Former digital development director of The Sun Paul Hood has just quit his job to study generative AI full time.

    He explained why AI in the media is set to reach a tipping point in 2025 and start to fundamentally change the business. He also reveals some of the practical steps publishers should take to ensure they can capitalise on the opportunities AI presents and avoid some major pitfalls.

    Sitting back and doing nothing is not an option, he says.


    Hosted on Acast. See acast.com/privacy for more information.
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    33 mins
  • What we learned in 2024 about the business of news

    What we learned in 2024 about the business of news
    Dec 19 2024

    The Press Gazette team look back on the big themes of 2024 for news publishers and reveal what they have learned.

    They also share their predictions for 2025 which include: more paywalls in the national media, an economic upturn all around and big changes in the tech platforms which readers use to discover their news,


    Hosted on Acast. See acast.com/privacy for more information.
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    24 mins
  • How Bluesky became News-sky, discovering new Google traffic and what Trump 2 means for you

    How Bluesky became News-sky, discovering new Google traffic and what Trump 2 means for you
    Nov 28 2024
    Press Gazette editor-in-chief Dominic Ponsford talks about the benefits of Bluesky for publishers with the zeal of a new convert, reporter Bron Maher explains how publishers are getting new traffic from Google via Discover and Charlotte Tobitt reveals the biggest lessons for the news industry from the US presidential election.

    Hosted on Acast. See acast.com/privacy for more information.
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    22 mins
  • Generative AI in the newsroom at the Telegraph

    Generative AI in the newsroom at the Telegraph
    Nov 14 2024

    Telegraph Media Group director of technology Dylan Jacques talks to us about the title's ambitious plans to roll out a new generative-AI powered feature every month for 12 months.

    It has already rolled out AI-written summaries and various internal tools which are helping journalists use AI to improve content, increase reader engagement and so sell more subscriptions.


    Hosted on Acast. See acast.com/privacy for more information.
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    44 mins
  • Election endorsements, revolting Guardian journalists and regulating AI

    Election endorsements, revolting Guardian journalists and regulating AI
    Oct 31 2024
    Press Gazette editor-in-chief Dominic Ponsford and reporter Bron Maher provide an insider take on three of the hottest issues in news media: how did the Washington Post handle its election endorsement so badly? Why are Guardian and Observer journalists set to go on strike? And what can publishers do about the onslaught of generative AI bots harvesting their content without permission?

    Hosted on Acast. See acast.com/privacy for more information.
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    24 mins