The Evolving Entrepreneur

By: Natalie Alcantara
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  • Summary

  • We all know entrepreneurship is a lonely journey! Each Monday join Natalie as she uncovers new ways to navigate this treacherous path while sharing inspiring stories and actionable insights from Entrepreneurs all over the world, who have honed their superpowers to charge forward with new ideas to survive and thrive in a rapidly changing world. If you are an entrepreneur growing your business in a fast-changing world, this podcast is for you!
    Natalie Alcantara
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Economics Leadership Marketing
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Episodes
  • Terri Werner: Flowing into the Future

    Terri Werner: Flowing into the Future
    May 22 2023

    Terri Werner is a transformational change guide who can help you have more ease and flow in your life by using neuroscience-based practices for your own 'way of being' and for your conversations with others.

    We are often unaware of how we can dramatically improve our performance, relationships, and well-being. Whether you want to implement change or turn conflict into collaboration, she will give you hope, optimism, and strategies to navigate our stressful, challenging times.

    Terri's mission is to help you see new possibilities, believe in yourself and your capability, have the courage to try the previously unimaginable and move from ordinary to extraordinary in both your personal and professional life.

     

    In this episode, Natalie and Terri discuss:

    • Transactional learning and transformational learning.
    • How to be a better observer?
    • The power of ‘forward focus’
    • The power of asking effective questions
    • The difference between moods and emotions, and why they are both important.
    • The importance of grounding, centering, and intention.

     

    Key Takeaways: 

    • There are two ways that a person could navigate the search for solutions and that’s transactional learning and transformational learning. The way we do transformational change is not by doing things differently, but by being different.
    • For a real transformational change, we must shift all three: our story, our mood, and our emotions, and the embodiment of them must all change. The more you know about how your body, mind, and emotion congruence works, the more you can achieve what you want, more of the time!
    • We get too caught up in what we can do to fix the past that we become stuck in the present. Being forward-focused means focusing on creating something new and that starts with being present. We need to redefine ‘problems’ as the gap between how things are now and how we want them to be.
    • We have to be supremely intentional about what we're focusing on. The quality of your life depends on the quality of the questions you are running on.
    • You have much more power than you think to design your mood, and to design a mood and way of being that has a greater chance of getting the results that you want.
    • Throughout your day, practice grounding techniques. When we ‘move from center’ as we go through life, it not only changes our own brain and energy and power, it shifts the energy between us and the people around us.

     

    “You are far more powerful than you know. The world needs you to please be very intentional about how you show up every day and affect the people around you.”  -  Terri Werner

     

    Gifts: 

    Free guide:  Three Steps to More Ease and Flow: How You Can Accomplish Goals Faster and Easier, With Less Stress and More Enjoyment

    www.EnergyFlowConsulting.com

    Free Saboteur Assessment: Email your full name and email address to Terri@EnergyFlowConsulting.com

     

     

    Connect with Terri:

    Website: https://www.energyflowconsulting.com/

    LinkedIn: https://www.linkedin.com/in/terriwerner1/

    Facebook: https://www.facebook.com/energyflowconsulting

     

    Connect with Natalie:

    Website: www.ionmarketingltd.com

    LinkedIn: https://www.linkedin.com/in/nataliealcantaraionmarketing/

    Instagram: http://instagram.com/natalieionmarketing

    Facebook: https://www.facebook.com/ionmarketingltd

     

     

    Show Notes by Podcastologist: Angelica Rayco

     

    Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
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    1 hr
  • Melissa Etherton: Business Made Simple! Scaling with Automation & AI

    Melissa Etherton: Business Made Simple! Scaling with Automation & AI
    Apr 24 2023
    Melissa Etherton is a trained transformational facilitator, feminine empowered business coach, and a love-based marketing strategist. She’s been working with businesses online since 2013 and specializes in creating evergreen systems, automation, workflows, integrations, and leveraging minimalist tech & team to build a business that supports your lifestyle. Melissa is a highly skilled professional who empowers conscious and self-actualizing entrepreneurs to achieve their full potential. She leverages her expertise by connecting individuals with their life purpose and using that as a catalyst to fuel accelerated business growth. Through her unique approach, Melissa expands and deepens clients' vision, bringing it to the level of complete embodiment. Her dedication and vast knowledge and experience in the field make her an incredible asset to any entrepreneur seeking to enhance their personal and professional growth. In this episode, Natalie and Melissa discuss:Why should we invest in automation and content assistance?How misalignment causes burnoutHow to automate and simplify your business processesMaintaining authenticity in a new world of AI-generated contentCreating an evergreen funnelTime-saving tools and ideasThe thing that contributes most to your business Key Takeaways: Building a business where you must be there every day doesn't make sense if your goal is to have more time and energy freedom. Begin to leverage technology and automate your business. By doing so, you reduce the time it takes to come up with ideas, and you can create a business that supports your lifestyle and is unique to you.It's true that there is no wrong way to do business, but when you don't align what you do with what you're really after, you're going to become dissatisfied with your work, burnt out, and unfulfilled. Make time for self-checking in and asking yourself: am I aligned with my goals, what I want to do, and the type of life I want?Make use of AI-generated content to spark ideas and get past writer's block, but remember to always fact-check when using AI tools for research, always be specific when sending out your queries, and don’t offload your whole content writing to AI tools.Keep your writing's personality and voice intact despite the benefits of AI tools in generating content. Never ever cut and paste generated content and publish it as your own, and don't shy away from being your own editor. It's not the length or terms that determine if people will finish reading your post, it's whether or not there is no fluff and whether or not you are creating a transformation for them.Look at the big vision of what you want in your business, and then break it down into smaller components so that you know what tech you can use to help automate as much of that as possible. It comes down to what is important to you and what you want to use to do business your way.You can use a variety of tools to make your business easier, but as you review these tools and try out their free trials, it is important to reflect on your own needs and use them as much as possible so that you can decide whether you need the tool in your business or not.Practice getting centered, grounded, and connected to what provides meaning to your soul. What contributes most to your business is not the doing, but the being. "Your tools and your tech can be like your VAs if you build it the right way." – Melissa Etherton Gift: https://melissaetherton.com/evolvingentrepreneur/ Connect with Melissa:Website: https://melissaetherton.com/Facebook: https://www.facebook.com/sacredbusinesscreatrixPinterest: https://www.pinterest.com/melissa_etherton/Instagram: https://www.instagram.com/melissa.etherton/YouTube: https://www.youtube.com/channel/UCghQWUJeFUw36z1Su-UwH7g Connect with Natalie:Website: www.ionmarketingltd.comLinkedIn: https://www.linkedin.com/in/nataliealcantaraionmarketing/Instagram: http://instagram.com/natalieionmarketingFacebook: https://www.facebook.com/ionmarketingltd Show Notes by Podcastologist: Angelica RaycoAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 
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    59 mins
  • Tom Johnston: People Strategy: The Secret to Scaling

    Tom Johnston: People Strategy: The Secret to Scaling
    Mar 20 2023

    Tom is an executive & corporate consultant specializing in delivering high-impact leadership and organizational coaching and training. He combines years of C-level business operations experience + extensive executive-level coaching experience with data-backed tools and software to help you align your business strategy with people strategy. The result is an exceptional performance. With 20+ years in global corporations as an operations executive and extensive change management experience, Tom’s on a mission to help leaders create people-first organizations equipped to adapt and thrive in today’s ever-changing business climate.

     

    In this episode Natalie and Tom discuss:

    • The leadership gap in organizations
    • Leadership needs compassion. 
    • Hiring for the head, heart, and briefcase
    • The double bottom line
    • Resilience and Success

     

    Key Takeaways: 

    • One of the primary needs of leadership today is self-awareness. As leaders, we are responsible for influencing our people, and how we influence people is determined by how we show up in the workplace.
    • The first step to becoming more intentional and mindful is to be aware of how we are showing up right now. However, leadership requires compassion as well. Give yourself grace and see yourself from a compassionate point of view, then begin to see others from the same lens, taking into account that everybody has something going on in their lives.
    • When you hire for the head, the heart, and the briefcase, you’re hiring the whole person. Hiring the right person for the right role sets up that person for success, and their success is also your success as the leader, and therefore, the success of the entire organization.
    • Leadership that is compassionate is weak is a myth. In fact, compassion drives success in the workplace: major improvements in productivity result from greater employee involvement, and morale improves among managers and employees.
    • Resilience is key to overcoming the challenges that life throws our way, and recovery starts from being humble enough to admit that something is wrong and having the courage to ask for help.

     

    "Need less, have more, and make a difference." – Tom Johnston

     

    Gift: 

    Free Behavior Assessment: https://assessment.predictiveindex.com/bo/zX3/IonMarketing_podcast

     

     

    Connect with Tom:

    Website: https://talentoptimizergroup.com/

    LinkedIn: https://www.linkedin.com/in/thomassjohnston/

     

    Connect with Natalie:

    Website: www.ionmarketingltd.com

    LinkedIn: https://www.linkedin.com/in/nataliealcantaraionmarketing/

    Instagram: http://instagram.com/natalieionmarketing

    Facebook: https://www.facebook.com/ionmarketingltd

     

     

    Show Notes by Podcastologist: Angelica Rayco

     

    Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 
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    50 mins

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