Episodes

  • 29: Resident Sentiment – Are They With Us?

    29: Resident Sentiment – Are They With Us?
    Jul 14 2024
    Our guest today is Amir Eylon, the President and CEO of Longwoods International, a leader in tourism & Destination research. Amir brings a wealth of experience and knowledge to the table, especially when it comes to understanding resident sentiment towards tourism.

    Longwoods International has been at the forefront of gathering and analyzing data to help destinations understand how their residents feel about tourism in their communities. This research is crucial for creating sustainable and positive relationships between visitors and locals.

    Today, Amir will share some of the latest findings from Longwoods International's studies, discuss the importance of resident sentiment in tourism planning, and offer insights into how destinations can better engage with their communities to foster support for tourism.

    So, without further ado, let's dive into this conversation with Amir Eylon.

    Destinations International's 2023 Resident Sentiment Surveys
    Destinations International

    The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.

    To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
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    35 mins
  • 28: A Catalyst for Community Vitality - Part 3

    28: A Catalyst for Community Vitality - Part 3
    May 26 2024
    Welcome to our special and final 3 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality.
    This report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities that go beyond the realms of traditional tourism.

    Our discussion today will unravel how these organizations act as catalysts for a broad spectrum of economic benefits on behalf of research and analysis provided by Tourism Economics, Longwoods International, Clarity of Place, and MMGY NextFactor.

    We want this episode to share perspectives on how destination promotion not only enhances visitor experiences but significantly contributes to the overall economic prosperity, quality of life, and cultural richness of communities which foster economic growth, cultural development, and community well-being.

    Join me in welcoming one of those destinations from the study as well as one of the research partners who helped work on the project. Welcome to the Show Adam Sacks, President of Tourism Economics and Barry White, CEO of Chattanooga Tourism Company.

    Destination Promotion: A Catalyst for Community Vitality | Destinations International
    Destinations International

    The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.

    To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
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    31 mins
  • 27: A Catalyst for Community Vitality - Part 2

    27: A Catalyst for Community Vitality - Part 2
    Apr 14 2024
    Welcome to a special 2 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality. The report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities far beyond the realms of traditional tourism.

    Our discussion today will unravel how these organizations, act as catalysts for a broad spectrum of economic benefits. Through research and analysis provided by Tourism Economics, Longwoods International, Clarity of Place, and MMGY NextFactor, the report illuminates the extensive, catalytic economic impacts of destination promotion.

    We want this episode to share perspectives on how strategic destination marketing not only enhances visitor experiences, but significantly contributes to the overall economic vitality, quality of life, and cultural richness of communities, fostering economic growth, cultural development, and community well-being.

    Join me in welcoming one of those destinations from the study as well as one of the research partners who helped work on the project. Welcome to the Show Michael Crockatt, President/CEO from Ottawa Tourism and Cassandra McAuley from MMGY Nextfactor!

    Destination Promotion: A Catalyst for Community Vitality | Destinations International
    Destinations International

    The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.

    To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
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    33 mins
  • 26: A Catalyst for Community Vitality - Part 1

    26: A Catalyst for Community Vitality - Part 1
    Mar 24 2024
    Welcome to a special 1 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality and its key findings. The report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities far beyond the realms of traditional tourism.

    Our discussion will unravel how these organizations, by transcending their conventional focus solely on the hospitality sector, act as catalysts for a broad spectrum of economic benefits. Through research and analysis provided by Tourism Economics, Longwoods International, Clarity of Place, and MMGY NextFactor, the report illuminates the extensive, catalytic economic impacts of destination promotion.

    This episode promises to offer insightful perspectives on how strategic destination marketing not only enhances visitor experiences but significantly contributes to the overall economic vitality, quality of life, and cultural richness of communities. organizations in fostering economic growth, cultural development, and community well-being.

    As an expansion of the study, we developed 10 destination-specific case studies and their role in being a catalyst for community vitality. Join me in welcoming one of those destinations from the study as well as one of the research partners who helped work on the project. Welcome to the Show Jayne Deluce, President/CEO from Experience Champaign-Urbana and Tina Valdecanas from Clarify of Place!

    Destination Promotion: A Catalyst for Community Vitality | Destinations International
    Destinations International

    The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.

    To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
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    35 mins
  • 25: United in Community: The Power of Collaboration in Destination Organizations

    25: United in Community: The Power of Collaboration in Destination Organizations
    Feb 4 2024
    Today’s podcast episode and the first for the new year takes into the realm of community connectors for the greater good of collaboration. (a tongue twister)

    As destination organizations, our role and primary stewardship is the Community! We foster economic development, quality of place, and community vitality. All through the power of collaboration!

    In many ways, collaboration is our greatest asset as we are neither silos nor single-source solutions for many of the problems facing our destinations. We operate best in a space with many shared lanes but always come to the table with the brand of the community held in the highest regard.

    As we start 2024, I wanted to bring this conversation full circle on collaboration with a drop of inspiration on our sector’s greatest strength, welcome to the show, Annie Rummel, CEO of Great Lakes Bay Regional CVB and Nicole Mahoney, CEO of Break the Ice Media and fellow podcast host of Destination on the Left and recent author.
    Annie and Nicole, welcome to the show!

    Great Lakes Bay Regional CVB
    Break the Ice Media
    Destination on the Left
    Destinations International

    The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.

    To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
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    31 mins
  • 24: Advocacy in 2023 Review

    24: Advocacy in 2023 Review
    Dec 17 2023
    Today’s podcast episode and guests is our final one for 2023 and a reflection of our advocacy committee for destinations international. Destinations International is a tapestry of volunteer committees and task forces that help guide and initiate much of the output and direction the association takes year after year. Committee members constitute a myriad of different organizations across the members of destinations international and volunteer their time in a number of different ways. 

    For the advocacy committee, we are comprised of over 65 individuals across destinations and suppliers who meet every two weeks to discuss the latest issues or opportunities we might have in our sector. We are a lively bunch as each conversation is intended for everyone to share their opinion and also collaborate on ideas amongst ourselves. 

    In the past year, we have looked at being under attack for woke topics and ESG, overtourism, TikTok bans, short-term rentals and more. 

    Today, I’m happy to bring on our two co-chairs of the 2023 advocacy committee to hear their thoughts on the past year and dissect a bit of their favorite moments and topics that we’ve covered. Please welcome to the show Kurt Krause of Visit Norfolk and Gary Sanchez or Visit Dallas.

    Visit Dallas
    Visit Norfolk
    Destinations International

    The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.

    To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
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    38 mins
  • 23: Advocacy Releases

    23: Advocacy Releases
    Nov 5 2023
    The 2023 Advocacy Summit in Little Rock, AR brought forward major releases on behalf of Destinations International and our ongoing advocacy efforts. Listen to the advocacy team walk through all our releases and with links to everything in the show notes.

    Community Vitality Wheel:
    Community Vitality Wheel | Destinations International

    Destination Effect:
    The Destination Effect

    A Destination Promotion Community Index:
    A Destination Promotion Community Index | Destinations International

    Destinations International

    The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.

    To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
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    33 mins
  • 22: 2023 DestinationNext Future Study

    22: 2023 DestinationNext Future Study
    Sep 10 2023
    Today’s conversation and guests to the show are here to discuss the flagship research project that was just released at Annual Convention, the 2023 DestinationNEXT Future Study. What is the future study for those unaware? 

    Well, Picture this: Over 800 destination leaders from 62 countries, all coming together to share their take on the sector’s trends and strategies shaping our landscape. This isn't just any report – it's the biggest and most extensive survey of its kind, providing a sneak peek into the future of destination promotion and our communities. 

    2023 marks a decade of the current iteration of study and here to mark this milestone and breakdown a bit of the report in the realm of advocacy, I am happy to bring on Paul Ouiment President & CEO of MMGY Next Factor and Greg Oates, Senior VP Innovation, MMGY Nextfactor.

    DestinationNEXT Future Study
    Destinations International

    The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.

    To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
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    30 mins