Mark Copeman, Director of UK-based Wingman Marketing, is an expert in Managed Service Providers (MSPs) marketing, In this episode he discusses the essential foundations of marketing for MSPs. He emphasizes the importance of starting with a clear understanding of goals, target markets, and value propositions. Mark reframes the concept of lead generation, and explains why ecosystem approach to marketing works.

In this episode of SuperPod, Alex Harvey, Managing Director of Snap IT, talks about what he wished he knew when starting his MSP. Alex dives deep into the early days of his MSP business journey, the assumptions he made, and what he would change if he were to do it all over again. He shares extremely practical insights on topics like financial management, operational processes, hiring, marketing, client acquisition, dealing with difficult clients, and pricing strategies. This is a must listen for founders who are early in their MSP journey.

Claire Jenks is Director of Jenks Creative and calls herself the MSP Implementation Sidekick. Making MSPs more productive, while also ensuring they have time for themselves outside of work is something Claire wants to make happen. In this episode she shares her practical suggestions and strategies that all MSPs can follow, so they get more needle-moving work done, and still have time for their families and hobbies.

Chance meetings can sometimes create outsize impact. This was the case for Steve Rumancik and Dave Patel. They meet on the sidelines of SuperOps' SuperSummit - a late night chat at a hotel bar led to Dave becoming Steve's mentor. Over the past many months Dave and Steve have changed the course of growth at Peak Technologies

Vera Tucci is Co-owner and CEO of Italy-based T-Consulting. She has over 16 years of experience in the industry, and has found success with the co-managed IT services model. In this episode, she talks about co-managed IT services, adapting marketing to IT managers, and client management strategies in running a successful MSP.

Harrison Baron, Founder and CEO of Baron Media and Host of the Brutally Honest podcast, also now runs Growth Generators, a YouTube channel aiding MSPs. In his early career, he helped grow an MSP to $2M in two years. After launching his agency, he pivoted to YouTube, producing 5 videos weekly on sales, marketing, and operations for MSPs. He has built an online community through Discord and runs an MSP mentorship program called MSP Heroes. In this episode he shares his secrets to cracking the MSP growth code

Rob Rae is Corporate President of Community and Ecosystem at Pax8. He is the face and voice of Pax8 for partners. His passion lies in forging close ties with MSPs and vendors, effortlessly blending all facets of the ecosystem into a vibrant and unified community.

In this episode he speaks about MSP relationships, community support, managed services growth, industry challenges and opportunities, and Pax8's initiatives for partners.

Launching special edition of SuperOps.ai's podcast, SuperPod - Recession-proof your MSP. In the 1st episode, Canalys' Senior Analyst, Robin Ody, shares data and his analysis on how the recession could affect Managed Service Providers (MSPs).