Episodes

  • You may have to "patch" things together to make your business work.
    Mar 3 2025

    In this episode of Subscription Box Answers, I explain how you may need to piece together a variety of different elements to make your business work. In an ideal world, simpler is better—but for most boxes, that isn’t the case. To keep your business running smoothly and the numbers in your favour, you may need to get creative. Listen to this episode for more details.

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    14 mins
  • Can Chat To Cancel Lower Your Churn Rate?
    Feb 24 2025

    In this episode of Subscription Box Answers, I share something new we’re testing in BusterBox called Chat to Cancel. This is still in the very early stages, but I’m sharing what we’ve done so far and what we’ve learned.

    Churn reduction should be a top priority for any subscription box business, and getting creative with your approach can make a big difference.

    If you have a question you want answered on the show, head over over to www.SubscriptionBoxResources.com and join the FREE Facebook group and post there.

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    11 mins
  • Using Stunning To Lower Your Churn Rate And Make More Money!
    Feb 17 2025

    In this episode of Subscription Box Answers, I’m sharing how we are testing a new dunning tool in BusterBox called Stunning. The results so far have been very positive, and it has helped us recover a lot of money.

    Passive churn can account for up to 40% of overall churn, so it’s crucial to have a process in place to manage it effectively.

    You can check it out here https://stunning.co/

    If you have a question you want answered on the show, head over to www.SubscriptionBoxResources.com and join the free facebook group and post it there.

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    13 mins
  • More Emails, More Subscribers
    Feb 10 2025

    In this episode, I explain a couple of changes we made to our email marketing that have greatly increased the number of subscribers we’re getting while lowering the CAC. You'll learn from this that the general opinion about something isn’t always right.

    If you have a question you’d like answered on the show, head over to www.SubscriptionBoxResources.com, join the FREE Facebook group, and post it there.

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    12 mins
  • How Emotional Triggers and Masterful Copywriting Drive Subscription Box Success
    Feb 3 2025

    You've probably heard that customers buy based on emotion and justify with logic—but are you truly applying this in your marketing? In this episode, I break down a powerful marketing and copywriting strategy that has helped BusterBox sign up more subscribers than ever before.

    I’ll show you:

    • How to identify the emotional triggers that make people want your subscription box
    • Why logical triggers seal the deal and boost conversions
    • A simple system for incorporating these triggers into all your marketing

    If you want to increase your conversions and grow your subscription box business in 2025, this episode is a must-listen.

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    12 mins
  • What Subbly's Churn Report Reveals About Subscription Boxes
    Jan 27 2025

    Subbly recently released a fascinating churn insights report, revealing key data from subscription box businesses across their platform for 2024. In this episode, I dive into the most important takeaways and share my thoughts on what these insights mean for subscription box owners.

    Check out the full report here: Subbly's Churn Data Report

    Want to take your subscription box business to the next level? Join the waitlist for Subscription Box Experts at www.SubscriptionBoxExperts.com

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    15 mins
  • This Is How You Grow Your Subscription Box Business With Meta Ads In 2025!
    Jan 20 2025

    In this episode of Subscription Box Answers, I explain exactly how to grow your subscription box business using Meta ads. For the vast majority of subscription box niches, Meta ads are still the best channel by far. Advertising on Meta successfully with a subscription box is different compared to other businesses, and you need to know what you're doing, or you’ll end up wasting a lot of time and money. This episode will help you.

    The Subscription Box Experts Academy opens on February 11th. You can join the waitlist at www.SubscriptionBoxExperts.com.

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    25 mins
  • The Correct Way To Use Urgency & Scarcity To Send Your Subscription Box Sales Through The Roof
    Jan 13 2025

    In today’s episode of Subscription Box Answers, I lay out five different ways you can use urgency and scarcity to send your sales through the roof. Urgency and scarcity are some of the most powerful tools you have when it comes to marketing, and if you use them correctly, they can have a massive positive impact on your results. We use them regularly at BusterBox, and they have done great things for our business.

    Subscription Box Experts will be open again in a few weeks. You can join the waitlist at www.SubscriptionBoxExperts.com.

    If you have a question you want answered on the show, head over to www.SubscriptionBoxResources.com, join the Facebook group, and post your question there.

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    13 mins