• Strategic Synergy: Navigating Business Decisions with Lee Woodward and Michael Murray

  • Feb 21 2024
  • Length: 47 mins
  • Podcast

Strategic Synergy: Navigating Business Decisions with Lee Woodward and Michael Murray cover art

Strategic Synergy: Navigating Business Decisions with Lee Woodward and Michael Murray

  • Summary

  • This episode is courtesy of Lee Woodward, the creator of the Complete Salesperson course, and is brought to you by Realtair, the home of pitch, sign, and sell.

    In this segment, Lee Woodward and Michael Murray discuss the

    concept of not being alone in business decisions and explores the options

    available, using the analogy of manual labour versus machine. The example of

    two carpenters on a building site, one with a hammer and the other with a nail

    gun, is used to illustrate the effectiveness of combining human and machine

    capabilities. The speakers then introduce the idea of outsourcing tasks,

    particularly in telemarketing, to achieve efficiency. They emphasise the

    importance of understanding the tasks, script, data list, and approach for

    successful outsourcing. The overall theme is about strategic thinking and planning

    for effective business processes. Lee and Michael also discuss a business plan involving

    giving a percentage of sales, inspired by someone else facing similar

    challenges. The conversation emphasises the importance of considering various

    factors and learning from both positive and negative experiences in business.

    The speakers encourage listeners to reflect on the realities of

    entrepreneurship and highlight the value of understanding mistakes to build a

    better business.

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