Start Yourself Up

By: Salman Ahmed
  • Summary

  • A weekly podcast with entrepreneurs and creatives about how they got started with building impactful companies and creative projects. In each episode, Salman has conversations with guests across different areas of expertise about the early inspiration behind their ideas, how they launched the first versions of their products, how they won the very first customers, how they scaled their businesses, and all the lessons from failures along the way - to inspire you to take the leap of faith and start yourself up.
    © 2023 Start Yourself Up
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Episodes
  • #8: Farah Nanji on Living Authentically by Fusing Passions for Motorsports and Electronic Music
    Apr 23 2022

    Farah Nanji is a British entrepreneur, journalist, TED Speaker, podcaster, and DJ committed to driving change around the world through the fusion of music and motorsport industries. Farah is the founder of Regents Racing, which is a private community that accelerates leadership through the exploration of motorsports such as Formula One.

     Farah fell in love with motorsports from a young age, competing in racing throughout her childhood. However, she was got diagnosed with Dyspraxia; a developmental coordination delay that affects 5% of the world's population. Determined to stay on the race track, she created her own unique processes to operate in two industries that rely heavily on motor coordination, music, and motorsport.

    As a DJ and music producer, she has played for some of the biggest brands in the world from Pacha Destino in Ibiza to Goodwood Festival of Speed and the United Nations in London. She currently holds lecture roles at Regent's University London and Point Blank Music School.

    In journalism, Farah has been invited to cover key events in the automotive world such as the incredibly unique build of the Batmobile by Team Galag.

    With her podcast, Mission Makers, Farah has interviewed several notable figures from Carl Cox to Catherine Bond Muir, breaking down the mindset and misconceptions of success. Mission Makers is currently in the Top 2% of Podcasts in the World and is available on all podcast platforms as well as her YouTube channel.

    Check out Regents Racing  on https://www.regents-racing.com/

    Check out Farah's podcast; Mission Makers -  https://www.mission-makers.com/

    Follow us on Instagram -> https://www.instagram.com/startyourselfuppodcast/

    Follow my Twitter -> https://twitter.com/Starturselfupod

    Want to sponsor us? Email us at startyourselfuppodcast@gmail.com


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    37 mins
  • #7: Bryant Ellis: Founder of The Adventure Challenge on How Failure is the Prerequisite to Success
    Apr 17 2022

    Bryant Ellis is an entrepreneur, podcaster, and adventurer. Bryant is the Founder of the Adventure Challenge, which is a scratch-off book that reveals challenges filled with adventures.

     The way it works is that you get to pick a challenge within the book, without really knowing what the challenge is, you scratch it off, and then complete the adventure with a loved one, and the rules are that you have to complete the challenge and there are no takebacks.

     Over the span of just a few years, The Adventure Challenge went from a failed Kickstarter campaign to now generating a revenue of over $100MM. They’ve sold millions of books so far pushing people beyond their comfort zones to create amazing memories 

    In this episode we talk about:

    • The origin story behind the company
    • How Bryant designed and created the first version of the prototype
    • The idea generation process the company adopts to create adventures
    • Lessons from failures that eventually led to the success of the company

     Check out The Adventure Challenge at https://www.theadventurechallenge.com/

    Follow us on Instagram -> https://www.instagram.com/startyourselfuppodcast/

    Follow my Twitter -> https://twitter.com/Starturselfupod

    Want to sponsor us? Email us at startyourselfuppodcast@gmail.com


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    45 mins
  • #6: David Habib: Founder and CEO of Yo Mama's Foods on Building a Healthy Food Brand
    Apr 10 2022

    David Habib is the Founder and CEO of Yo Mama’s Foods. Growing up as a first-generation American, David Habib was inspired by his mother’s ability to unite people of all cultures and backgrounds around the table through healthy and delicious food. In 2017, he quit his job as a Deloitte Consultant to found Yo Mama’s Foods, which is a company that makes healthy pasta sauces salad dressings, and condiments. The brand can be found in more than 8000 retail stores nationwide, including Whole Foods, Target, and Walmart. And its also the # 1 selling pasta sauce brand on Amazon. David was also recently selected for the Forbes 30 Under 30 list in the 2022 Food and Drink category.

     In this episode we talk about:

    • Everything that goes into creating a food brand.
    • How Yo Mama's Foods went about formulating the early recipes for the product
    • How Yo Mama's Foods went about distributing them across major brands such as Whole Foods and Amazon

     Check out Yo Mama’s Foods at https://yomamasfoods.com/

    Follow us on Instagram -> https://www.instagram.com/startyourselfuppodcast/

    Follow us on Twitter -> https://twitter.com/Starturselfupod

    Want to sponsor us? Email us at startyourselfuppodcast@gmail.com

     

     



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    48 mins

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