• Knowing Your Audience: Are You Reaching Your Customers?
    May 24 2024

    In this final (for now - see below!) episode of Spark Live, Taylor and Carter discuss how to reach who your customers actually are and not who you think they are.

    Check it out!

    And if you haven't heard, Spark Marketer has become FutureNow Marketing.

    See more at https://futurenowmarketing.com.

    So in the immortal words of Porky Pig, "That's All Folks!"

    But don't worry! Taylor and Carter will be back soon as they work out the finer details in a rebranded show to continue to deliver actionable, relevant, and impactful insights to help your business. We'll talk more about the latest in AI and marketing technology as the space continues to evolve.

    Thanks for listening to Spark Live over the past few years! We hope you've learned a thing or two and applied it to your own business.

    Until next time!

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    33 mins
  • Video Marketing Strategies: Engaging Your Audience on YouTube
    May 17 2024

    Most people are familiar with Google & Facebook as a form for reaching your audience. But have you considered YouTube? If not, you might after listening in to this episode.

    Thanks for listening!

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    42 mins
  • Website & Password Security
    May 10 2024

    Digital security is an often overlooked, but it is a vital tool to keeping your business protected. In our latest episode, we go into detail about the best practices for website and password security!

    If you are wondering if you digital security is strong enough to stand up to clever hackers, listen in!

    Thanks for listening!

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    38 mins
  • Q&A with Carter and Taylor
    May 3 2024

    Get ready for a Q&A! This week, we're exploring the world of AI tools, "made-up" companies in GBP, and the differences between Google searches and AI-powered searches.

    Thanks for listening!

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    28 mins
  • The Role of Artificial Intelligence in Personalizing Customer Experience
    Apr 12 2024

    AI has taken the world by a storm and its capabilities continue to grow by leaps and bounds. In our recent Spark Live episode we talk about the effect of AI on customer experience.

    Thanks for listening!

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    41 mins
  • Effective Strategies for Handling Negative Online Reviews
    Apr 5 2024

    Responding to negative reviews is crucial for several reasons: maintaining a positive brand image, improving customer satisfaction, and fostering trust!

    In this episode we discuss effective strategies for navigating negative review response.

    Thanks for listening!

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    29 mins
  • Q & A with Taylor and Carter: Let's talk NCSG
    Mar 29 2024

    Tune in as we recap from our time at NCSG last week!

    Thanks for listening!

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    45 mins
  • Consumer Behavior: Business Reviews and Their Impact on Purchasing Decisions
    Mar 18 2024

    Today we're talking about The 2024 Local Consumer Review Survey!

    Understanding consumer behavior is essential for brand success. The competitive online review landscape shapes reputations significantly.

    We'll discuss how consumers interact with business reviews, the importance of various review elements, and how they compare to personal recommendations.

    Thanks for listening!

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    33 mins