• Obsolete, with the author, Chris Baker

  • Oct 29 2024
  • Length: 10 mins
  • Podcast

Obsolete, with the author, Chris Baker

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  • Summary

  • Welcome today to Chris Baker, author of Obsolete – How ‘change brands’ are changing the world. Chris is founder and CEO of Serious Tissues, to paraphrase crazily as a toilet-roll brand that plants trees, and is also co-founder of Change Please, a coffee brand that helps homeless people by training them as baristas. Obsolete – How ‘change brands’ are changing the world is a call for change as well as a predictor of change, and a thoroughly enjoyable read – published by Bloomsbury Business just five days ago in hardback and as an ebook, available from Amazon and of course from all good bookshops!

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