The Strand Review of Books

By: Toby Chapman-Dawe
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  • Summary

  • Should you buy the book? Given just ten minutes, authors explain their ideas!

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    Toby Chapman-Dawe
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Economics Marketing
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Episodes
  • The Art of Encouragement, with the author, Jordan Montgomery

    The Art of Encouragement, with the author, Jordan Montgomery
    Nov 19 2024

    Welcome today to Jordan Montgomery, author of The Art of Encouragement – How to lead teams, spread love, and serve from the heart.

    Jordan is a motivational speaker and specialist performance coach, working with sales staff, executives, professional athletes, youth groups and more. Here, Jordan tells us what’s different about The Art of Encouragement and whether it will it work for for the reader... It’s a neat, beautifully presented book, published by Wiley under the Maxwell Leadership imprint, full of great stories and personal from-the-heart revelations, and available of course from Amazon and all good bookshops.


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    10 mins
  • Practical Digital Marketing and AI Psychology, with the author, Jonathan Gabay

    Practical Digital Marketing and AI Psychology, with the author, Jonathan Gabay
    Nov 12 2024
    Welcome today to Jonathan Gabay, author of Practical Digital Marketing and AI Psychology – How to gain online consumer trust and sales using technologies and psychology. Jonathan is an author of fifteen books, a podcaster, and has been on the box – BBC, CNN, Sky News, Al Jazeera and more – plus Jonathan advises business and educational institutions on AI.

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    10 mins
  • The Smart Advertising Book, with the author, Dan White

    The Smart Advertising Book, with the author, Dan White
    Nov 5 2024
    Welcome to Dan White, author of the intriguingly named The Smart Advertising Book – How to deliver advertising that grows your brand, a companion to The Smart Branding Book and The Smart Marketing Book. Packed with ideas and info in a beautifully compact 220 pages, very readable in snackable chunks, published by LILD Publising and of course available from Amazon and all good bookshops.

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    9 mins

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