Episodes

  • How Fundstory helps founders raise money without dilution

    How Fundstory helps founders raise money without dilution
    Apr 28 2022
    Today on Minimum Viable, Terry and Will are joined by Bobby Gilbert, Co-Founder and Chief Executive Officer at FundStory, the OS for non-dilutive capital. They dive into how Fundstory streamlines the process of accessing and managing non-dilutive capital, the vast ecosystem of non-dilutive funding options, and how Bobby took lessons learned from his first startup to grow FundStory.
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    7 hrs and 53 mins
  • How Tim Higham Bootstrapped AscendTMS By Focusing On Customer Need

    How Tim Higham Bootstrapped AscendTMS By Focusing On Customer Need
    Apr 6 2022
    Today on Minimum Viable, Terry and Will are joined by Tim Higham, CEO and Founder of AscendTMS. They discuss how Tim bootstrapped the business to over 45,000 monthly customers by utilizing a freemium model focused on ease of use and customer experience.
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    7 hrs and 53 mins
  • How SaaS companies are leading the way in ESG reporting for the world’s largest companies

    How SaaS companies are leading the way in ESG reporting for the world’s largest companies
    Mar 24 2022
    Today on Minimum Viable, Terry and Will dive into the product landscape around Environmental, Social, Governance (ESG) reporting and management. They discuss the drivers for these products, the role of investors and government in the space, and how ESG reporting may evolve in the future.
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    7 hrs and 53 mins
  • How Noibu saved over $1 billion in revenue for eCommerce; with Kailin Noivo, CRO & Cofounder

    How Noibu saved over $1 billion in revenue for eCommerce; with Kailin Noivo, CRO & Cofounder
    Mar 15 2022
    This week on Minimum Viable Will and Terry sit down with Kailin Noivo, CRO and co-foudner of Noibu, to discuss Noibu’s growth and evolution as a platform and the journey their team took towards recovering ecommerce retailers over $1 billion dollars in lost revenue.
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    7 hrs and 53 mins
  • How Fanduel turns emotional sports moments into 30% plus margins

    How Fanduel turns emotional sports moments into 30% plus margins
    Mar 9 2022
    Today on Minimum Viable listen to Will and Terry dive into the vast world of sports betting and why betting sites such as DraftKings focus so much marketing on parlay bets.
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    5 hrs and 43 mins
  • How Loblaws turned groceries into a high-margin market with their ecosystem

    How Loblaws turned groceries into a high-margin market with their ecosystem
    Feb 8 2022
    This week on Minimum Viable we nerd out over Loblaws turning the low-margin supermarket into a moneymaker with an ecosystem approach. Specifically, we break down how they strategically used white label products in high-margin complements to their bread and butter (pun intended) grocery staples to become the dominant player in Canada’s grocery market.
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    8 hrs and 57 mins
  • Why You Keep Feeling Guilty About That Missed Run On Strava

    Why You Keep Feeling Guilty About That Missed Run On Strava
    Feb 8 2022
    This week on Minimum Viable we tackle gamification - and what happens when it's done right (and wrong). Specifically, we'll break down how Strava uses gamification to guilt and reward you into running.
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    8 hrs and 42 mins