Marketing Over Coffee

By: john@themshow.com (John Wall and Christopher Penn)
  • Summary

  • John J. Wall and Christopher S. Penn talk at the intersection of Marketing and Technology.
    Copyright 2024, M Show Productions II, LLC
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Episodes
  • How To Do Better On LinkedIn
    Nov 22 2024

    In this Marketing Over Coffee:
    Dwell Time, Slop Lists, BlueSky, Mini App Blogs and more!

    Direct Link to File

    Brought to you by our sponsors: Wix Studio and NetSuite

    MarketingProfs post show - Generative AI for Analytics

    The slop list and how to do it better

    AJ Wilcox on LinkedIn Ads

    7:55 - 8:39 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

    From the Floor: Tango Hubspot integration, and Mobly

    Chris on the impact of LinkedIn dwell time - Free Guide to Create Better LinkedIn Posts

    BlueSky adding a million a day - Follow John and Chris

    Why you shouldn't delete your Twitter account

    19:08 - 20:40 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    Yet another December filled with crappy predictions of trends

    Mini App Blogs

    John Blue says the Sneaky Marketing Award should be ongoing

    48 Laws of Power, Algebra of Wealth

    Year end wrap up

    Join us over in AfM

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

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    28 mins
  • The Audience is Listening
    Nov 15 2024

    In this Marketing Over Coffee:
    Tom Webster talks about his new book, A Little Guide to Building a Big Podcast

    Direct Link to File

    Brought to you by our sponsors: Wix Studio and NetSuite

    Get your copy of The Audience Is Listening

    Since we last spoke... From Edison to Sounds Profitable

    Writing the book to answer "How do I grow my podcast?"

    Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

    Things that undermine the credibility of your surveying: margin of error and using percentages correctly

    Creating an avatar for your listener

    The Primary Audience versus Secondary and Tertiary

    Roles, Goals, Characters

    NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    Why more podcasts need to be taking advantage of offline marketing

    The services offered by Sounds Profitable

    Bringing the P-Zone!

    I'm Starting to Worry About This Black Box of Doom

    The Greatest Yacht Rock Playlist on Earth - Capt. Tom and Capt. John Approved!

    Join us over in AfM

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

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    33 mins
  • MarketingProfs B2B Pre-Show
    Nov 8 2024

    In this Marketing Over Coffee:
    Marketing AI Update, Swinging Elections, Smart Home Update, and Tarot Chris Returns!

    Direct Link to File

    Brought to you by our sponsors: Wix Studio and NetSuite

    Streamyard tries to get me

    TikTok and YouTube vs. MSM on elections

    Canada shuts down TikTok business

    Katie Artifact - Running on Anthropic Claude

    8:15 - 9:00 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

    Open AI O1 Model leak

    Nice Martech Overview of everything going on in LinkedIn

    MarketingProfs Preview: Katie and Chris doing a full day session on AI for Analytics, also past guests Rand Fishkin (Great Expectations, Lost and Founder), and Nancy Harhut (Using Behavioral Science in Marketing)

    MarketingProfs Cocktail Hour Tarot Readings with Chris Returns!!

    Results from 54 Google Ad Experiments

    A Reddit Marketing Discussion that's not trash

    17:38 - 19:09 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    Matter 1.4 Standards for Smart Homes, Siri gets smarter, and John jury rigs a subwoofer to his Bose TV Speaker

    Martha Stewart, Agatha All Along, Kara Swisher's Burn Book

    Join us over in AfM

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    Show More Show Less
    26 mins

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.