Episodes

  • #508 The Most Misunderstood Aspect of Exercise Selection & How I Overcame My Lifelong Fear of "Sales" in 1 Minute!

    #508 The Most Misunderstood Aspect of Exercise Selection & How I Overcame My Lifelong Fear of "Sales" in 1 Minute!
    Jan 30 2025
    On this week's show, Joe covers 2 different topics. He spends the first half of the show clearing up the confusion surrounding "exercise selection". More specifically, he explains how/why "exercises" DON'T determine the outcome of your training. (Make sure to have a pen & paper handy because there's even a "pop quiz" during this portion of the show! Lol) Joe spends the second half of the show talking about how/why he changed his views on "sales". He also reveals the secret to overcoming the dreaded "price objection"! *For a full list of Show Notes w/ Timestamps goto www.IndustrialStrengthShow.com.
    • IMPORTANT LINKS
    • Iron Business Blueprint [Book your free call]
    • Follow @defrancosgym on Instagram
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    1 hr and 3 mins
  • #507 Are S&C coaches to blame when players/teams have injury-plagued seasons?

    #507 Are S&C coaches to blame when players/teams have injury-plagued seasons?
    Jan 24 2025
    Are strength & conditioning coaches to blame when players/teams have injury-plagued seasons? On this week's show, Joe answers this question while, ironically, battling a painful "injury"! (You can't make this stuff up!) Tune in to find out why Joe recorded this week's show with a giant bag of frozen vegetables tied around his waist (Lol)... And you'll also learn the nuanced TRUTH regarding athletes and "injury prevention"! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com
    • IMPORTANT LINKS
    • DeFranco's MuscleMAG 300
    • Joe Theisman career-ending injury
    • CPPS Football Online Certification
    • Magic Spoon
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    1 hr and 11 mins
  • #506 Does Strength Decline After The Age of 40? [Pete Holman & Joe D. discuss the nuanced details]

    #506 Does Strength Decline After The Age of 40? [Pete Holman & Joe D. discuss the nuanced details]
    Jan 16 2025
    This week Joe welcomes Pete Holman to the Industrial Strength Show. Pete is a Physical Therapist, Certified Strength & Conditioning Specialist, a published author, and the inventor of the Nautilus Glute Drive, the GolfForever Swing Trainer, the Glute Slide and many other innovative fitness products. On today's show you'll hear Joe D. & Pete discuss the nuanced details surrounding "aging and strength/performance". Specific topics of discussion include: Is maintaining our strength after the age of 40 considered "progress"; Chronological age vs Training age; The different types of strength - What is most important as we get older; Why glute training is NOT just for Instagram models...And so much more! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com.
    • Important Links
    • FREE Live Masterclass for Gym Owners!
    • CPPS certification [coupon: JOED30]
    • Pete Holman's Instagram
    • The Glute Slide
    • Joe D's Instagram
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    1 hr and 12 mins
  • #505 All The Dieting Advice You See On Social Media is Wrong! [Do THIS Instead]

    #505 All The Dieting Advice You See On Social Media is Wrong! [Do THIS Instead]
    Jan 9 2025
    Joe is fed up with all the nutrition misinformation that floods our social media feeds - especially during this time of year! On today's show/rant, he explains WHY mainstream dieting advice isn't working and WHAT you need to do to break the yo-yo-dieting cycle! It's time to get lean & HEALTHY in 2025 and it starts with today's show! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com.
    • Important Links
    • DeFranco's Nutritional Supplements
    • Team Forever Strong [FREE Trial]
    • Iron Business Blueprint
    • Magic Spoon
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    39 mins
  • #504 Having Multiple Side Hustles vs Focus on ONE Thing: How To Build Wealth in the Fitness Industry in 2025

    #504 Having Multiple Side Hustles vs Focus on ONE Thing: How To Build Wealth in the Fitness Industry in 2025
    Jan 2 2025
    Joe starts this episode by announcing the first "MuscleUp" supplement sale of the New Year! He then shares the horrifying story of how running out of MuscleMAG 300 almost cost him his life! [If you shop on Amazon you MUST LISTEN to this story!] BUYER BEWARE. During the final 40 minutes of the show, Joe answers a business question from a new listener who wants to know if it's better to focus on ONE THING or DIVERSIFY and have multiple side hustles/revenue streams? *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com.
    • IMPORTANT LINKS
    • DeFranco-brand supplements [coupon: MuscleUpJanuary]
    • The ONE THING (by Gary Keller)
    • Iron Business Weekend
    • Team Forever Strong
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    1 hr and 15 mins
  • #503 Do These 6 Things To Become Mentally Strong AF in 2025

    #503 Do These 6 Things To Become Mentally Strong AF in 2025
    Dec 26 2024
    Joe finishes the 2024 podcasting year STRONG by sharing 6 tried & true strategies guaranteed to improve anyone's mental toughness! Whether you're an entrepreneur, athlete, or "average Joe" this is a must-listen as we head into the New Year! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com.
    • Important Links
    • Iron Business Weekend
    • Team Forever Strong app
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    45 mins
  • #502 "Hellish Hypertrophy" (My New PPL Program) & Why EP #500 Almost Didn't Happen (cRaZzY Story)!

    #502 "Hellish Hypertrophy" (My New PPL Program) & Why EP #500 Almost Didn't Happen (cRaZzY Story)!
    Dec 19 2024
    After an amazing (yet hectic) 3 weeks of guest-driven shows - Joe is back to being solo - and he's got lots of catching up to do with his audience! More specifically, he spends the first half of this week's show sharing the crazy story of how episode 500 almost never happened! He then "pulls back the curtain" and provides specific insight into his latest masterpiece of a program - "Hellish Hypertrophy"! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com.
    • IMPORTANT LINKS
    • Iron Business Weekend
    • Team Forever Strong | Hellish Hypertrophy
    • BON CHARGE [coupon: JOED25]
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    1 hr and 37 mins
  • #501 Vinny Uzi Shares His BRUTALLY HONEST Thoughts on TRT, Dieting, Gym Culture & More!

    #501 Vinny Uzi Shares His BRUTALLY HONEST Thoughts on TRT, Dieting, Gym Culture & More!
    Dec 12 2024
    This week Vincent Iuzzolino, aka, Vinny Uzi makes his Industrial Strength Show debut...and he does NOT disappoint! Vinny is a former NYC union electrician who turned his passion for training into a highly successful online coaching business. He now helps men get jacked, shredded and in the best shape of their lives. He's also known in the fitness industry for his unfiltered, brutally honest social media posts. Today, Vinny sits down with Joe D. to discuss a wide variety of topics. Highlights from their conversation include: How Vinny first got into training; How gym culture has changed over the years; The lost art of communicating!; How to train kids; Self education (Then vs Now); Why most men have Low T; What men should do before going on TRT; Nutrition advice Vinny gives to his clients; Is there such a thing as having "too much muscle" as we age?; Can you eat pasta every night and still lose weight?; What pisses Vinny off about training at commercial gyms?; The problem(s) Vinny & Joe see with Crossfit; Fasted vs Fed cardio; How the Iuzzolino family eats on Christmas...And Much MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com.
    • IMPORTANT LINKS
    • @vinnyuzi
    • @defrancosgym
    • Manukora Honey
    • BON CHARGE [coupon: JOED25]
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    1 hr and 31 mins