Have you ever bought something from a brand and the end product was nothing like what the company promised you?

Because that's EXACTLY how I felt when I moved from NY to FL - and on today's episode I share a recent (disaster) story with you about how a company's branding did not live up to the experience they promised when I got to the sunshine state.

I also dive into why the words you use to describe your brand are so important and how it can hurt or help your customer experience, and a super easy exercise you can do TODAY to see if the way you're positioning your brand aligns with your vision for your business, and how to tap into your clients or community to see if they feel similarly.

+++

If you love this episode, but need some help with your branding and marketing strategy, then my Brand Clarity Coaching program is the perfect solution. We’ll make sure your marketing strategy aligns with the goals you’re setting in your business—and I’ll give you the blueprint to executing everything, instead of figuring it out alone.

Get all the details here, and see the top ways I help female entrepreneurs just like you: https://www.emilysereno.com/brand-clarity-coaching

Connect with me directly on IG: @emsereno
Connect with me on LinkedIn: https://www.linkedin.com/in/emilysereno/
Need help building your brand? Learn more at https://www.emilysereno.com/