Join host Brandon Amoroso as he delves into the fascinating world of the alcohol industry with Michael Cella, a seasoned expert in consumer investment banking. In this episode, Cella shares valuable insights into the macroeconomic landscape of wineries and alcohol, challenging prevailing narratives with a contrarian perspective. From the impact of COVID on online alcohol sales to the rise of experiential retail, Michael and Brandon explore the trends shaping the industry's future. With a focus on resilience and innovation, this conversation offers valuable takeaways for entrepreneurs and investors alike. Join the conversation today to stay ahead in the ever-changing landscape of the alcohol industry.

Topic timestamps
🎙️ Introduction to Michael Cella and Oppenheimer & Co. Inc. (00:00:00)
🍷 The macroeconomic environment for wineries and the alcohol industry in 2024 (00:02:07)
📉 Mistakes made during the COVID boom in online alcohol sales (00:05:30)
🛒 Inventory challenges and supply chain issues in the alcohol industry (00:07:43)
📈 Valuations and market dynamics amidst the current challenges (00:08:35)
🌱 Shifts in consumer preferences, including the rise of experiential retail and non-alcoholic alternatives (00:09:24)
🌿 The impact of cannabis as a substitute for alcohol and its regulatory landscape (00:14:06)
🍹 The opportune timing for starting an alcohol business amidst market fluctuations (00:19:49)
🍾 The fun questions (00:22:17)

Mike Cella:
LinkedIn - https://www.linkedin.com/in/michael-cella-54a49a2

Brandon Amoroso:
LinkedIn - https://www.linkedin.com/in/brandonamoroso/
Web - https://brandonamoroso.com/
Instagram - https://www.instagram.com/bamoroso11/
X - https://twitter.com/AmorosoBrandon