On this episode of The Inside BS Show, Dave Lorenzo reveals the five behaviors that separate the professionals clients love from the ones they leave behind. If you want more referrals, repeat business, and long-term loyalty, you need to make it easy for clients to work with you.

Dave breaks down five simple but powerful rules that make all the difference:

1. Listen More Than You Talk – Spend 70% of your time listening and only 30% talking. Show clients you care about their challenges before offering solutions.
2. Solve Problems Beyond Your Expertise – Build trust by connecting clients to resources and solutions even when it’s outside your direct service area.
3. Drop Passive-Aggressive Behavior – Be upfront and professional about issues instead of letting them fester. Honesty strengthens relationships.
4. Abandon the Need to Be Right – Correcting clients destroys trust. Protect the relationship by focusing on outcomes, not ego.
5. Remember All Business Is Personal – Every decision and action impacts the personal connection. Put relationships first, always.

Dave shares stories from his own career that illustrate how these rules can either strengthen or damage client bonds. Whether you’re a lawyer, CPA, financial advisor, or consultant, mastering these principles will help you earn trust, loyalty, and referrals.

Call to Action:
Buy the 60 Second Sale: https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763

On this episode of The Inside BS Show, Dave Lorenzo, the Godfather of Growth and co-founder of Exit Success Lab, explains why leverage is the key to scaling your business. If you want to transform your company into an investment that produces predictable revenue, profit, and long-term value, you’ll want to hear this.

Key Topics Discussed

• Why hitting $1 million in annual revenue is a critical milestone for growth.
• The connection between predictable revenue, predictable profit, and business value.
• How identifying and focusing on your ideal clients accelerates growth.
• The dangers of shiny object syndrome and how it distracts from profitable growth.
• A real-world case study of a business owner who wasted time on non-leveraged outreach—and how to fix it.
• Step-by-step guidance on building leverage into your growth process using targeted outreach, follow-up, and scalable sales systems.
• How to create predictable, reliable systems that buyers look for when valuing a business.

Call to Action

If you’re ready to put leverage into your business growth process and create predictable profit that drives business value, call Dave Lorenzo today at 305-692-5531.

What happens if your business suffers a data breach? The fallout can be devastating—lawsuits, financial loss, reputational damage, and loss of trust. On this episode of The Inside BS Show, Dave Lorenzo and Nicola “Nicki G” Gelormino speak with Cathy Miron, CEO of eSilo, also known as “CyberCathy,” about how businesses can protect their most valuable asset—data.

Cathy shares her journey from corporate leadership at GE to acquiring and scaling eSilo, a cybersecurity and backup solutions company. She explains why small and mid-sized businesses are prime targets for cyberattacks, why Dropbox is not a backup solution, and the critical steps every business must take to safeguard data.

You’ll discover:

• The legal and financial risks of a data breach (including class actions and multimillion-dollar settlements)
• Why consumer tools like Dropbox or OneDrive don’t qualify as true backups
• How eSilo provides proactive monitoring and ransomware-proof recovery
• The role of people, process, and tools in cybersecurity—not just technology
• Practical steps like MFA, VPNs, and password vaults that every business owner should adopt

Whether you run a law firm, accounting practice, or healthcare office—or simply want peace of mind knowing your data is safe—this episode is packed with strategies to keep your business resilient.

Resources:

• Connect with Cathy Miron on YouTube
  for more cybersecurity tips
• Learn more about eSilo: https://www.esilo.com

Call to Action:
If a breach happened tomorrow, would your business survive? Don’t wait until it’s too late—take the steps now to secure your data.

Most entrepreneurs make negotiation harder than it needs to be. In this episode of The Inside BS Show, Dave Lorenzo, the Godfather of Growth, and his co-host Nicki G. strip away the fluff and deliver a no-nonsense negotiation framework you can use in any situation, from buying a car to closing a major business deal.

What You’ll Discover Today:

• How to uncover what the other side really wants before you even sit down
• Why leverage matters and how to find it when it’s not obvious
• The critical role of clarity of purpose (and why you always need a backup plan)
• The power of quick wins: why agreeing on the easy stuff first builds momentum
• How to bring the right decision-makers into the room to close deals faster

Dave and Nicki share practical stories and examples that make these lessons stick. If you want to cut through the noise and negotiate with confidence, this episode is your shortcut.

Key Topics Discussed:

• Research and due diligence for every negotiation
• Leveraging timing, incentives, and alternatives
• Setting red lines and contingency plans
• Building goodwill through early agreements
• Closing principal-to-principal with authority and credibility

Links and Resources:

• Subscribe via Email: GetInsideBS.com
• Call Us: (305) 692-5531
• Buy the Book: The 60 Second Sale

Call to Action:
What’s one negotiation strategy that has worked best for you? Share it with us—we’d love to hear your approach.

What’s the easiest way to grow your business? Work with clients who already know, like, and trust you. In this episode of The Inside BS Show, Dave Lorenzo (The Godfather of Growth) and Nicki G reveal the practical steps you can take to turn one-time engagements into long-term client relationships.

What You’ll Discover Today:

• Why asking early (and often) is the simplest way to secure repeat business.
• How to identify hidden problems your client may not even realize they have.
• The role of integrity and competence in building lasting trust.
• Why giving business to your clients is one of the fastest ways to get business back.
• The secret to cross-selling without ever sounding like you’re selling.

If you’ve ever wondered how top professionals turn short projects into lifelong client partnerships, this episode is your roadmap.

Listen on the go: Search for The Inside BS Show with The Godfather and Nicki G wherever you get your podcasts and never miss an episode.

What You’ll Discover Today

• A simple way to open any business conversation using common ground.
• How to prep fast when you have zero research time.
• The “wingman” move that gets decision-makers to lean in.
• How to get event organizers to make warm introductions for you.
• The right way to approach a speaker so they remember you.

Key Topics Discussed

Lead with commonality

• Do your homework. Pick one real point you share.
• Use it to open, then pivot to value fast.
• Case study: a three-hour first-class chat sparked by a parenting angle.

On-the-fly openers

• Listen in the room for a detail you can mirror.
• Or use a shared event moment to start.
• Example: a name-tag mix-up turned into a smart opener, then a business talk.

How to use a wingman

• Have a partner brag about you, then hand you the mic.
• Limit to two or three times per event to avoid looking scripted.

Leverage the Organzier

• Ask the host or check-in staff for a personal intro to your target contact.
• It is part of their job and they know the room.

Approach speakers the right way

• Lead with a specific compliment and one takeaway.
• Be kind, brief, and clear about why you’re following up.

Hiring the wrong lawyer in a business dispute can cost you time, money, and leverage. In this episode, Dave Lorenzo and top litigator Nicki G (Nicola Gelormino) break down the five essential questions every business owner must ask before retaining legal counsel.

Key Topics Discussed

• Experience Matters – Why you must confirm that your lawyer has handled similar cases, not just “law in general.”
• Litigator vs. Transactional Lawyer – Understanding the critical difference and why it can make or break your case.
• How Much and How Long? – Why lawyers hesitate to answer these questions and how to press for realistic estimates.
• Options Beyond Litigation – Mediation, arbitration, settlement, and when they may serve you better.
• Time Commitment – What your lawyer will need from you and your team to build the strongest case.
• Business Understanding – Why the best attorneys act like business partners, not just legal technicians.
• Deal Breakers – The one thing Nicki G says will instantly make her walk away from representing a client.

Links and Resources

• Subscribe via Email: GetInsideBS.com

• Listen on Spotify: Inside BS Show on Spotify

• Listen on Apple Podcasts: Inside BS Show on Apple Podcasts

• Call Us: (305) 692-5531
• Buy the Book: The 60 Second Sale

Call to Action

What’s the first question you’d ask a lawyer before hiring them for your business? Share your thoughts with us after the show.

Some clients aren’t worth keeping. In this episode, Dave Lorenzo (The Godfather of Growth) and Nicki G Gelormino break down the three red-flag situations where firing a client isn’t just an option, it’s a necessity.

What You’ll Discover Today:

1. Not Following Your Advice
   • Why clients who ignore or second-guess your guidance undermine results.
   • Real-world examples of advice being challenged by unqualified outsiders.
   • How refusing to tolerate this behavior protects your credibility.
2. Complaining About Costs
   • Why ongoing price pushback poisons professional relationships.
   • The mindset shift professionals need about charging for value, not hours.
   • How client resistance signals deeper misalignment.
3. Passive Aggressive Behavior
   • Subtle digs, missed commitments, and undermining remarks—why they fester.
   • How to confront this behavior directly and set boundaries in advance.
   • Why cutting ties early saves you stress and safeguards your business.

Key Topics Discussed:

• The small percentage of clients who create 90% of the problems.
• Why great clients want direction, not debate.
• How to communicate your value so price isn’t an issue.
• The role of professionalism in maintaining healthy client relationships.

Links and Resources:

• Subscribe via Email: GetInsideBS.com
• Call Us: (305) 692-5531
• Buy The 60 Second Sale Book: Amazon Link

Call to Action:

Have you ever had to fire a client? How did you know it was time? Share your story—we want to hear from you.