Ready to flip the script on fashion’s broken system? Press play, open your mind, and buckle up for an episode guaranteed to challenge what you thought you knew about runways, retail, and the real forces pulling fashion’s strings.

In this riveting solo episode, Grant pulls back the shimmering curtain of the global fashion scene to reveal a hard-hitting truth: it’s not the runway shows themselves that we should be demonizing — it’s the leadership behind them. While Fashion Week has become an easy target for critics, conveniently painted as the villain of wastefulness and carbon-heavy spectacle, this episode takes aim at the real architects of the chaos. Listen in as Grant shines a spotlight on the executives, the boardrooms, and the old-guard leadership at fashion’s top houses and conglomerates — those who perpetuate relentless seasonal churn, push for overproduction, and funnel eye-popping marketing budgets into attention-grabbing stunts that overshadow genuine creativity.

From LVMH to Kering, these global giants feed us the familiar narrative that more glitz and more runway hype equate to necessary “innovation” and progress. But behind those massive sets, behind the hyperrealistic lion heads at Schiaparelli or the behemoth wooden sculptures at Chanel, is a system fueled by seasonal obsolescence and driven by the incessant need to keep us buying. And guess who foots the bill for these marketing ploys? Consumers, in the form of skyrocketing luxury prices that no longer guarantee quality or craftsmanship.

Throughout the episode, we get a candid look at how House of Style is daring to do things differently. Grant explains that the brand aims to shatter the mold of “two or four seasons per year,” opting instead for a year-round approach that values personal expression and thoughtful design. It’s a bold attempt to break free from the vicious cycle that has made fast fashion a byproduct of runway signals. After all, Shein and Zara often look to high-end labels for cues on the next fleeting trend—trends that, ironically, even the big luxury conglomerates blame on fast fashion.

But here’s the twist: this isn’t a call to shut down Fashion Week altogether. This show emphasizes that the spectacle itself—complete with runway theatrics and glitzy front rows — can be a fun, artful celebration. The real problem is the old-guard mindset that uses Fashion Week as a lever to maintain an unstoppable machine of consumption. The leadership at department stores, major holding companies, and top-tier fashion houses are all complicit in perpetuating the notion that newness is king, driving younger and smaller labels to the margins with unattainable costs and impossible speed-to-market demands.

Key Takeaways:

1. Leadership Under Fire: This episode zeroes in on the CEOs, board members, and creative directors under crushing pressure to deliver seasonal novelty at any cost. They’re the ones fueling waste, not just in high-end circles but across the entire consumer landscape.
2. Redefining “Runway Culture”: Instead of scrapping the spectacle, we should focus on reorganizing its foundations. If leaders stopped obsessing over seasonal obsolescence, runway shows could once again become showcases of real artistry and innovation.
3. From Fast Fashion to Luxury Overdrive: Fast fashion is often singled out as the biggest polluter, yet big luxury brands set the trends, supply the signals, and secretly benefit from the culture of disposable style.
4. House of Style’s Vision: Demonstrating that there is a workable alternative to the “churn and burn” model. The platform isn’t about cranking out more and more clothing lines — it’s about championing style that fits real life, forging deeper connections between designers and consumers,...

Success in the world of fashion isn’t just about the glitz and glamour; it’s about creating genuine connections and uplifting others. In this chat, Grant Alexander sits down with his friend Jessica Klaas, an emerging bridal designer shaking things up with her label, River and Rose. They dive into Jessica’s journey from being a model to launching her own brand, which focuses on bespoke bridal and evening wear that not only looks stunning but also empowers the women who wear it. With a sprinkle of humor and heartfelt stories, they discuss everything from overcoming imposter syndrome to the challenges of balancing motherhood and entrepreneurship. Jess's vision is all about crafting a welcoming space where everyone leaves feeling gorgeous, and it’s clear she’s set to make a significant impact in the bridal scene.

As the episode kicks off, Grant welcomes Jessica, a dear friend and a rising star in the fashion world, to House of Style. Their rapport is infectious, filled with laughter and light-hearted banter as they reminisce about their first meeting on a photo shoot. Jessica's transition from model to designer is at the forefront, and she passionately shares her commitment to creating bespoke bridal wear that not only looks stunning but also empowers women. The conversation flows seamlessly from her early days of sneaking into art classes to her current role as a mother balancing family life with her burgeoning career. Listeners gain insight into the intricacies of starting a fashion brand, the importance of personal connections, and the challenges of maintaining authenticity in a fast-paced industry. Jessica’s vision for River and Rose is as inspiring as it is aspirational, promising an exciting future filled with unique designs and heartfelt moments.

Takeaways:

• Jessica Klaas emphasizes that fashion is about expressing your unique identity rather than just about trends.
• Her journey from modeling to entrepreneurship highlights the importance of following your passions, even when the path is unconventional.
• The conversation between Grant and Jessica is filled with humor and warmth, showcasing their deep friendship and mutual support over the years.
• Jessica's focus on empowering women through her designs demonstrates her commitment to making a positive impact in the bridal industry.
• The episode reveals how balancing motherhood and entrepreneurship is a challenge but also a source of inspiration for Jessica.
• Listeners are encouraged to pursue their own paths with the understanding that success is subjective and personal.

House of Style isn’t just dreaming about changing the retail game; they’re laying down a blueprint that’s as bold as it is brilliant! This episode dives into the sophisticated yet out-of-the-box business strategies that will not only redefine how people shop but also keep investors wondering how they can get a slice of this revolutionary pie. With a dynamic ecosystem that intertwines fashion, technology, and sustainability, they’re crafting an experience that’s less like a store and more like stepping into a stylish dream! From curated collections to immersive events, the revenue streams are as diverse as the outfits on display. So, if you’re curious about how this venture plans to turn heads and profits, buckle up and join the ride!

Picture a world where shopping transcends the mundane and enters the realm of the extraordinary. Grant Alexander, the charismatic host of House of Style, paints a vivid picture of a retail revolution that goes beyond traditional norms. This isn't merely about selling clothes; it's about creating an immersive ecosystem that redefines how we engage with fashion, sustainability, and technology. With House of Style, each visit transforms into a unique experience—think live performances, interactive workshops, and stylish lounges where sipping wine while getting styled is the norm. He dives deep into the innovative business model that supports this vision, highlighting the multiple revenue streams that make House of Style not just a lofty dream but a sustainable business plan. From curated collections that increase customer satisfaction to a membership model that fosters loyalty and reduces environmental impacts, Grant lays it all out in a way that’s both sophisticated and playful. Investors looking for a smart, strategic approach will find themselves intrigued by the potential for growth and profitability that this out-of-the-box concept offers.

• House of Style is not just another retail store; it's a revolutionary ecosystem that transforms shopping.
• The business model includes diverse revenue streams like curated collections and a membership system, ensuring steady income.
• By merging technology with retail experiences, House of Style aims to redefine customer engagement and satisfaction.
• Sustainability is a core principle, turning eco-friendly practices into a competitive advantage that attracts modern consumers.
• House of Style also plans to capitalize on media and content creation, turning podcasts and social media into revenue generators.
• Investors can expect a bold $40 million investment aimed at launching a movement rather than just a business.

House of Style is leading a transformative movement in retail by prioritizing people and sustainability. This episode explores how the company redefines leadership and business practices, treating every individual — from customers to employees and partners — with genuine care and respect. Grant Alexander highlights the outdated norms of traditional retail leadership and emphasizes the importance of innovative, ethical policies that not only benefit the planet but also cultivate loyalty and trust among consumers. By embracing transparency and a commitment to sustainability, House of Style is setting new benchmarks for the industry. Join us as we delve into the exciting changes that are reshaping the future of retail and proving that purpose and profit can coexist beautifully.

House of Style presents a bold vision for the future of retail, where shopping is not just about acquiring goods, but about fostering change and caring for the planet. Grant Alexander articulates this transformative potential, emphasizing that businesses can — and should — lead with purpose. He asserts that by prioritizing sustainability and ethical leadership, companies can create significant impacts that resonate with people and the environment alike. The narrative challenges conventional wisdom that views sustainability as merely an expense, instead framing it as a strategic advantage that builds customer trust and loyalty.

Throughout the episode, Grant introduces listeners to the innovative practices and policies at House of Style. He describes immersive environments designed to engage customers with sustainable fashion that is both timeless and ethically produced. This commitment to quality and transparency not only attracts conscious consumers but also empowers them to become advocates for the brand. By focusing on a circular economy and reducing waste, House of Style positions itself as a pioneer in responsible retail, ready to redefine what it means to be a successful brand in today's world.

Leadership is another key theme, with Grant advocating for a new paradigm that rids itself of outdated practices in favor of creativity and long-term vision. He emphasizes the importance of treating employees with dignity and respect, equating a happy workforce with exceptional customer service. This holistic approach not only enhances the shopping experience but also contributes to a sustainable and profitable business model. The episode culminates in an inspiring message: that businesses can blend purpose with profit, creating a future where retail not only serves consumers but also nurtures the planet and its people. House of Style is depicted as a transformative force, leading the charge toward a brighter, more sustainable future in retail.

• House of Style believes that shopping can transform lives and heal the planet.
• Sustainability is not just a buzzword; it is the backbone of House of Style operations.
• Leadership at House of Style prioritizes long-term impact over short-term profitability. For real. Not just talk like what's going on today.
• Treating employees with respect leads to exceptional service and loyal customers.
• Our sustainability initiatives not only reduce waste but also save money in the long run.
• House of Style is redefining retail by integrating innovative technology with ethical practices.

Unlock the secrets of revolutionary technology that’s transforming the shopping experience at House of Style. This episode dives into the game-changing AI-powered e-wardrobe and introduces the innovative concept of Looks-Based Shopping, designed to enhance your fashion journey both online and in-store. Imagine a world where your closet knows your style, suggesting perfect outfits tailored to your preferences and even the weather. With a focus on personalization and seamless integration, House of Style is redefining how we approach retail, making it smarter and more enjoyable. Join us for an exciting exploration of how these tools are not just enhancing lives but also revolutionizing the retail landscape.

Imagine a world where your closet not only holds your clothes but actively helps you style them. At House of Style, this is not just a dream — it's a reality powered by cutting-edge technology. Grant Alexander takes listeners on a journey through the innovative landscape of AI-driven personalization and looks-based shopping that are set to redefine the retail experience. The episode goes into the transformative impact of the AI-powered e-wardrobe, which allows users to seamlessly integrate their existing wardrobe with new fashion choices, enhancing decision-making and eliminating the chaos that often accompanies shopping. Through the lens of [made-up] Sarah, a fashion lover frustrated by traditional shopping, the technology is revealed to not only simplify outfits but also to recommend missing wardrobe essentials tailored to individual styles. This personalized assistant creates a joyful shopping experience, turning what was once a chore into an adventure.

The episode also introduces listeners to the concept of Looks-Based Shopping, emphasizing the shift from browsing racks of clothes to viewing fully styled outfits curated for personal taste. This approach not only makes shopping smarter but also encourages consumers to envision how different pieces fit into their broader style narrative — inviting them to rethink their wardrobe as a cohesive whole rather than disparate items. The seamless integration of online and in-store experiences is highlighted through the story of [made up] MacKenzie, who uses the House of Style app to navigate her shopping journey effortlessly, bridging the gap between the digital and physical worlds.

As the discussion unfolds, Grant emphasizes the importance of data analytics in crafting a personalized shopping journey that resonates with each customer's unique fingerprint. With AI recommendations based on preferences, past purchases, and even mood, House of Style is not just enhancing convenience but building trust and sustainability into the retail model. The episode culminates in a vision for the future of shopping that is not only personal and inspiring but also environmentally conscious, urging listeners to embrace this style revolution.

• The AI powered E Wardrobe transforms how you interact with your closet, making outfit selection seamless and enjoyable.
• Looks based shopping revolutionizes the retail experience by showcasing styled outfits instead of individual items, personalizing your shopping journey.
• House of Style's omnichannel approach combines online and in-store experiences for a cohesive shopping experience like no other.
• Data analytics and AI work to personalize recommendations, ensuring your shopping journey feels unique and tailored to you.
• Sustainability is a focus, with efforts to reduce waste and ensure environmentally friendly fashion choices.
• House of Style aims to make shopping feel personal and inspiring, not just a mundane task.

Visit Revolution In Retail for more information on the entire business. Email

Step into the revolutionary world of the Style House, where shopping transforms into an immersive experience rather than a mere transaction.

In Part Two of the five-part series on the details of House of Style, this episode uncovers how the Style House reimagines retail, hospitality, and entertainment, creating a vibrant space that feels uniquely personal and welcoming. Picture a beautifully curated environment designed to engage all your senses, from delightful aromas to inspiring visuals, making you feel at home as you explore. With cutting-edge technology like smart mirrors and an intuitive app, the Style House seamlessly blends the convenience of online shopping with the magic of in-store experiences. Join us as we pull back the curtain on this groundbreaking concept, and get ready to be inspired by what the future of retail holds!

Here, shopping is transformed into an immersive experience, designed to engage and delight. Grant Alexander paints a vivid picture of the Style House, a revolutionary retail space that redefines the way consumers interact with fashion and lifestyle. With its stunning multi-level layout, the Style House offers a curated environment reminiscent of a beautifully designed home rather than a typical store. The ambiance is carefully crafted, featuring warm lighting, inspiring displays, and a sensory experience that envelops visitors from the moment they arrive. It's a space that invites you to relax, explore, and indulge, whether you're there to shop, enjoy a drink, or simply soak in the atmosphere.

At the heart of the Style House is the innovative looks-based merchandising approach, which presents fully styled outfits in a way that tells a story and lets you picture exactly how to wear any piece. Forget the overwhelming experience of sifting through countless racks; here, technology enhances the shopping journey. The House of Style app seamlessly connects with visitors, offering personalized recommendations and facilitating a stress-free fitting room experience. Grant elaborates on how this integration of technology and personal touch creates a harmonious blend that feels both intuitive and engaging. This is not just about shopping; it’s about crafting a memorable experience that resonates with each individual's unique style and preferences.

Moreover, the Style House goes beyond being merely a retail space; it is envisioned as a vibrant community hub. With options for dining, social events, and creative workshops, it's a place where people can gather, connect, and share experiences. Grant emphasizes the importance of community in this new retail paradigm, where creativity and connection are at the forefront. The episode encapsulates the excitement surrounding the Style House, leaving listeners eager to learn more about this revolutionary concept and how it aims to reshape the future of retail.

• The Style House is a revolutionary retail space that combines shopping with experience and hospitality.
• Imagine stepping into a beautifully curated space designed to engage all your senses.
• Shopping at the Style House offers personalized experiences through advanced technology and styling assistance.
• This innovative retail concept integrates dining, entertainment, and community into a single destination.
• The House of Style app enhances your experience by personalizing your shopping journey right upon entry.
• At the Style House, creativity thrives with opportunities for workshops, live events, and content creation.

Links referenced in this episode:

• revolutioninretail.com
• hello@houseofstyle.com

What if shopping wasn’t just about buying things, but a whole new way of living? Imagine a future where browsing clothes is fun, personal, and wildly creative — an experience so revolutionary it topples outdated retail giants the way Amazon reshaped e-commerce. That’s exactly what we’re building at House of Style. If you’ve ever been let down by soulless stores or websites pushing endless products, get ready for a seismic shift. We’re tearing the old system down to build something extraordinary — and you can be part of it.

For many weeks, Grant promised he'd share what's in store for House of Style beyond the podcast. Well, it's here!

Welcome to the House of Style “Revolution in Retail” series — a five-part series into the most ambitious transformation Retail (and shopping) has seen since Amazon. Across these episodes, Grant Alexander, founder of House of Style, shares the vision, technology, and people-first philosophy behind a brand-new retail ecosystem that seamlessly blends creativity, sustainability, and advanced technology/AI. This is retail built for you, not a system trying to box you in.

Episodes in the series:

• Discover why retail is failing you and how the current “mass production, minimal creativity” model got us here.
• Hear the origins of House of Style and its plan to upend everything you dislike about traditional shopping.
• Learn about the massive $40M pre-seed goal that’s catching the eye of bold investors — and scaring old-guard retailers.

• Step into a future where shopping is part experience, part community hub, and part entertainment venue.
• See why House of Style’s upcoming Style Houses will have you dining, dancing, and discovering new looks—all in one space.
• Learn how we’re transforming big-box emptiness into vibrant social experiences.

• Explore how House of Style replaces endless racks with curated looks that inspire you and make shopping so much better.
• Find out how advanced AI and personal e-wardrobes can transform your closet from a chaotic mess into a source of daily style.
• Get the inside scoop on how monetizing creativity is the next frontier in retail and shopping.

• Hear how House of Style becomes net-zero from day one and enforces real sustainability standards on every brand partner.
• Understand how we’re treating employees like family, with fair pay and benefits that redefine the HR rulebook.
• Discover how supply chains can be ethical and profitable if we just care enough to do it right.

• Find out why House of Style is more than a shopping platform — it’s a cultural shift reminiscent of the Renaissance.
• Listen to the bold claims on how we’ll spark new levels of artistry and collaboration among designers, brands, and customers.
• Learn how you can invest, get involved, or simply follow along as we usher in a new era of retail.

Because the time for a revolution is now. The old ways of retail aren’t just outdated—they’re broken. If you’ve ever dreamed of a shopping experience that empowers instead of frustrates, or an investment that boldly challenges everything stale about modern commerce, then House of Style is your beacon of possibility. Tune in, share with friends, and be part of redefining how people shop, connect, and

Join us for a funny, lighthearted, and casual bonus episode featuring the delightful Markie Martin from NewsNation's Morning in America, where we get into a quick-fire questions revealing Markie's preferences, from her favorite coffee choices to her love for country music. Markie shares her admiration for both Cuomo and Banfield, highlighting the unique skills each brings to their shows. The conversation flows as we discuss the refreshing nature of NewsNation, which strives to deliver news without bias, allowing viewers to form their own opinions. With plenty of laughs and personal anecdotes, this episode is a fun dive into the world of news and the connections it fosters across the globe.

Markie Martin joins Grant Alexander in this awesome bonus episode of House of Style, where they chat about into the world of television news and personal passion. The conversation kicks off with a playful debate about favorite NewsNation hosts, Cuomo and Banfield, highlighting the distinct qualities that each brings to their shows. Markie expresses her admiration for both, particularly Banfield's long-standing commitment to true crime journalism, which she finds captivating and authentic. The two hosts share their mutual love for NewsNation's approach to news reporting, emphasizing its refreshing lack of opinion and bias — a rarity in today's media landscape. This focus on delivering news without the clutter of editorializing is a breath of fresh air for viewers, and they discuss how it fills a gap for audiences seeking straightforward news coverage.

As the discussion unfolds, Markie reflects on her experiences as a television personality and the joy of connecting with viewers from all over the world. She shares heartwarming anecdotes of receiving messages from fans in far-off places, reinforcing the impact of her work. Grant and Markie also touch upon the fast-paced nature of news broadcasting, where each moment brings a new story, keeping them on their toes — a stark contrast to the monotony of corporate jobs. The episode takes a lighter turn with rapid-fire questions, revealing Markie’s preferences for coffee and possibly independent coffee shops over chains, showcasing her personality beyond her professional role. They discuss her love for country music and Grant's family's budding musical interests, creating a warm and relatable atmosphere that resonates with listeners.

The episode wraps up with reflections on the importance of authenticity in media and the unique challenges and rewards of being in the public eye. Markie's insights into the evolving nature of news consumption highlight a significant trend: the audience's desire for a balanced perspective. The candid and fun conversation between Grant and Markie not only entertains but also provides a thoughtful exploration of the role of media personalities in shaping public discourse and connecting with viewers on a personal level. This episode is a delightful blend of professional insights and personal anecdotes, making it a must-listen for anyone interested in news media and the personalities behind it.

Takeaways:

• Markie Martin expresses her admiration for anchors Chris Cuomo and Ashleigh Banfield's unique talents.
• Markie enjoys the refreshing, opinion-free news format of NewsNation and its appeal.
• The connection with viewers from around the world is a rewarding aspect of being on TV.
• Markie shares her excitement about storytelling in broadcasting and how it keeps her engaged.
• The hosts discuss the challenge of choosing between favorite news personalities, revealing a lighthearted camaraderie.
• Markie reflects on her missed opportunity to see Shania Twain live, sharing a humorous anecdote.