In this episode of The Grow Business Podcast, Cory Mosley and Lon Graham kick off 2025 with an inspiring conversation that challenges traditional New Year’s resolutions.

Blending humor, personal anecdotes, and actionable advice, Cory and Lon discuss the transformative power of stepping beyond resolutions and adopting systems for sustained growth. They explore how micro changes can lead to macro impacts, emphasizing the value of habits, realistic timelines, and adaptability in achieving success.

As always, their dynamic banter and insights cover a range of topics—from celebrating podcast milestones to analyzing societal shifts—delivering a must-listen episode for entrepreneurs and go-getters looking to make 2025 their most impactful year yet.

Key Takeaways:

-Systems Over Resolutions: Establishing habits and systems promotes sustainable growth, while resolutions often falter without structure.

-Micro Changes, Macro Impacts: Small, consistent actions compound into significant results over time.

-Anti-Resolution Approach: Focus on implementable, manageable steps rather than lofty goals.

-Realistic Timelines: Setting achievable expectations helps maintain momentum and avoid burnout.

-Adaptability: Growth requires navigating setbacks and embracing change as part of the journey.

-Content Creation Matters: Consistency and engagement are key to building a loyal audience and driving success.

Resources Mentioned:

One Word That Will Change Your Life

Software and Services to Grow Your Business

Credits:

Hosted by: Cory Mosley, Business Growth Strategist

Co-Hosted by: Lon Graham, Sales Expert

Produced by: Willie H.

Disclaimers

In this episode of The Grow Business Podcast, Cory Mosley and Lon Graham dive into the power of brand modernization as the ultimate business growth secret for 2025.

Through a mix of personal anecdotes, humor, and insightful observations—touching on everything from haircuts to business strategies—Cory highlights why agility and innovation are critical for businesses to thrive. He argues that a modern, cohesive brand isn’t just a “nice-to-have”—it’s essential for credibility, competition, and cultural relevance.

This engaging discussion brings to life how branding shapes business success and consumer perception, making it a must-listen for entrepreneurs ready to level up.

Key Takeaways:

• Brand modernization is key: Staying relevant and competitive requires an updated, cohesive brand strategy.
• Brand recognition matters: A modern brand can increase recognition by up to 80%.
• First impressions are fast: Your brand—especially online—gets judged within 8 seconds, emphasizing the need for a strong digital presence.
• The cost of neglect: Outdated branding risks lost relevance, eroded trust, and missed growth opportunities.
• Growth depends on perception: How your brand is seen and engaged with directly influences business success.

Resources Mentioned:

• Email hello@corymosley.com for a complimentary Brand Audit.

Credits:

• Hosted by: Cory Mosley, Business Growth Strategist
• Co-Hosted by: Lon Graham, Sales Expert
• Produced by: Willie H.

Disclaimers

In this episode of The Grow Business Podcast, host Cory Mosley teams up with dynamic co-host Dawne Brooks Gulla to dive into the art of in-person networking. Together, they unpack strategies for building meaningful connections that can transform your business. This isn’t just another networking tutorial—it’s a goldmine of practical, actionable insights designed for entrepreneurs eager to elevate their ventures through relationship-building.

From setting intentional goals to crafting a memorable elevator pitch, every moment of this episode is filled with expert guidance to help you maximize your networking efforts. Whether you’re just starting out or already a networking pro, this episode will refresh your approach to creating impactful business relationships.

Main Takeaways

• Set Clear Networking Goals: Define your purpose before attending events to ensure productive outcomes.
• Maximize Event ROI: Choose events that align with your business objectives.
• Strategic Networking: Build connections where your target audience or industry peers are most active.
• Leverage Social Media: Use digital platforms to amplify in-person interactions and expand your network.
• Master Conversational Skills: Employ open-ended questions to create meaningful dialogue.
• Perfect Your Elevator Pitch: Keep it memorable and authentic to leave a lasting impression.
• Smart Business Card Use: Reinforce valuable connections with intentional exchanges.
• Follow Up Effectively: Cement relationships by promptly connecting after events.

Resources Mentioned

• Positioned for Growth™ by Cory Mosley
• BNI Central Virginia

Credits

• Host: Cory Mosley, Business Growth Strategist
• Co-Host: Dawne Brooks Gulla, Empress of Networking
• Producer: Willie H.

Disclaimers