For The Long Run’s podcast consultant is here to pull back the veil on everything from production to brand partnerships!

Emily Holland is the co-founder of Wild Poppy Creative Consulting, working with creators and small business owners to maximize their impact on the world. She’s worked with Jon for 3 years now and she joins the pod to break down everything For The Long Run in a real way.

She's a trail runner, rock climber, beginner skier, and overall outdoor enthusiast based in Boulder with her partner and weird rescue dog.

Listen to hear about:

- Predictions for the content and podcasting space in 2025

- How podcasts and brands can work together as a win-win

- How FTLR has put out content consistently for 6 years

- Building relationships through podcasting

- Upcoming plans for FTLR that include YOU!

Stay connected:

- Emily on LinkedIn: linkedin.com/in/emilylholland

- Emily on Instagram: instagram.com/emilylaurelholland

- Wild Poppy Creative Consulting for podcasts: wildpoppycreativeco.com

- For The Long Run Podcast on Instagram: instagram.com/forthelrpod

- Jon Levitt on Instagram: instagram.com/jwlevitt

- Join the For The Long Run email community: for-the-long-run.beehiiv.com

This episode is supported by Hyperice: Innovative recovery tools for all types of training. My favorite are the Normatec leg boots and Normatec Go portable calf sleeves. Reach out to me on Instagram for a discount code to use at hyperice.com.

Ever thought about starting a run club or event of your own? Listen up!

Alexandra Weissner is the co-founder of Brunch Running, a community-focused run club and event series based in Denver.

With years of experience producing events like The bRUNch Run and the Steamboat Marathon, Alexandra has built a vibrant community that celebrates running, connection, and post-run brunches.

Want to run the Steamboat Marathon? Use code FTLR15 for 15% off your race entry of any distance!

Listen to hear about:

- Run clubs as social hubs for community and inclusion

- How you can start a run club yourself

- Getting in the mindset to create something new

- How Alex balanced training and work while professionalizing her running

- Finding local support and volunteers to make events like the Steamboat Marathon happen

Stay connected:

- Code FTLR15 for 15% off race entry: steamboatchamber.com

- Alexandra Weissner on Instagram: instagram.com/alexweissner

- Brunch Running Club on Instagram: instagram.com/brunchrunning

- Brunch Running Club Website: brunchrunning.com

- For The Long Run Podcast on Instagram: instagram.com/forthelrpod

- Jon Levitt on Instagram: instagram.com/jwlevitt

- Join the For The Long Run email community: for-the-long-run.beehiiv.com

This episode is supported by Hyperice: Innovative recovery tools for all types of training. My favorite are the Normatec leg boots and Normatec Go portable calf sleeves. Reach out to me on Instagram for a discount code to use at hyperice.com.

How do you stay motivated after a big setback or injury?

Fiona O'Keeffe is a professional runner with the PUMA Elite team based in North Carolina. After graduating from Stanford in 2020, she made the move to the East Coast and found success on the roads under the guidance of Alistair and Amy Cragg.

Listen to hear about:

- Balancing competition and community

- Process goals and setbacks as opportunities for growth

- PUMA’s support and how they value their athletes

- Not being afraid to take chances

- Enjoying the day-to-day aspects of running

- Using gratitude for reflection and staying grounded

Stay connected:

- Fiona on Instagram: instagram.com/fiona_okeeffe

- For The Long Run Podcast on Instagram: instagram.com/forthelrpod

- Jon Levitt on Instagram: instagram.com/jwlevitt

- Join the For The Long Run email community: for-the-long-run.beehiiv.com

This episode is supported by Boulderthon: Our favorite Colorado race event with a variety of distances. Use code FTLR20 for $20 off the marathon or half marathon when you register at www.boulderthon.org.