• Ethical Storytelling and PR’s Future

  • Mar 4 2024
  • Length: 46 mins
  • Podcast

Ethical Storytelling and PR’s Future

Listen for free

View show details

  • Summary

  • Understanding your audience, crafting a compelling narrative, and building relationship are the core tools everyone needs to be successful in public relations. However, since artificial intelligence (AI) has entered the chat, how do we evolve the field and adapt our careers?

    On the latest episode of The Business Communicators, Josh Kail joins Austin and Thomas for a discussion on the evolving media landscape through digital platforms, social media, and emerging technologies like AI.

    Kail emphasizes that, while AI can assist in tasks like data analysis and pattern recognition, it cannot replace the human element in PR - the creativity, empathy, and ethical judgment that are crucial in storytelling and relationship building.

    The episode touches on navigating the ethical challenges that come with new technologies and data usage, the Cambridge Analytica scandal, and the potential for misuse of data in influencing public opinion.

    Music Credit: Smoke (with Lostboycrow) – Feather

    FOLLOW US ON SOCIAL MEDIA
    🎬 Facebook
    🐦 Twitter
    📸 Instagram
    📥 LinkedIn
    🧵 Threads
    🎥 YouTube

    SUBSCRIBE TO OUR PODCAST
    🎙 Apple Podcasts
    🎙 Spotify
    💻 Website
    Show More Show Less
Show More Show Less

What listeners say about Ethical Storytelling and PR’s Future

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.