Debunking Content Creation Myths in Entrepreneurship In this episode of 'Sniffing Out the Bullshit,' host Sabrina Chevannes addresses the growing stress among entrepreneurs related to content creation.

She challenges the common notion that constantly giving value in content is essential and explores why this can be detrimental.

Sabrina emphasises the importance of monetising content without losing the essence of providing value, advocating for a strategic shift towards sustainable business practices.

Listeners will gain insights into balancing free content and paid offerings, building meaningful relationships, and avoiding burnout in their entrepreneurial journey.

Timestamps 00:00 Welcome to Sniffing Out the Bullshit 00:38 The Content Creation Struggle 02:12 The Reality of Content Creation 03:06 The Value Dilemma 08:04 The Freemium Model 16:48 The Pitfalls of Free Content 22:46 Building Meaningful Relationships 24:25 Shifting Towards Monetization 25:05 Conclusion and Next Steps

Sabrina's Social Links

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