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Join us as we talk to the talented musician known as Ratcheton, a proud Los Angeles native with deep Salvadoran roots, who has crafted a unique sound by blending Cumbia and Trap. He paints a vibrant picture of his creative journey, revealing how his recent trips to San Antonio, Texas and Mexico inspired him to fuse traditional rhythms with modern beats. Listen in as Ratcheton invites us in to his home and talks about producing his own music, the importance of risk-taking, and staying true to one's unique sound.

This episode is a must for emerging artists. With his background in A&R, Ratcheton shares invaluable advice on collaboration, emphasizing the importance of working with others who dare to sound different. His perspective is deeply influenced by the cultural richness of Mexico and the hustle in South Central LA. Hear how Ratcheton harnesses this unique cultural blend to overcome his challenges, even going as far as to deliver for Uber Eats in the early hours to fuel his unwavering dedication to his craft.

Ratcheton's journey is filled with nostalgic moments, from his love for metal music to the values he applies to his collaborations. Hear how this dedicated musician is building his personal brand, mentoring new talent, and playing an active role in his community. This is an enlightening conversation filled with insights into Ratcheton's musical journey, his inspirations, and what the future holds for him.

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