In this episode, I chat with the powerhouse that is Emma Gage, founder of The Wild Ones and brand strategist extraordinaire. Emma spills all on creating “Unicorn Ambitions” – goals so big they make you nervous (in the best way). We’re talking high-value brand positioning, disruptive strategies, and claiming a space that’s truly yours.
Emma, who’s worked with brands like Nike, Google, and Disney, shares her secrets for standing out without sacrificing authenticity. Coaches, this episode is your deep dive into positioning yourself for real impact. 🌟🔥
00:23 Meet Emma Gage: Founder of The Wild Ones
01:08 Emma's Background and Experience
02:20 Unicorn Ambitions and Brand Strategy
06:16 Understanding Brand Positioning
09:04 Case Study: Energy Healer's Brand Transformation
16:08 The Importance of Disruptive Ideas
20:01 Building a Cohesive Brand
23:43 Mindset and Visibility for Women Entrepreneurs
30:12 Emma's Business and Recommendations
33:28 Conclusion and Contact Information
Key Topics Covered:
🔍 Finding Your Unique Brand Position: Emma spills the tea on standing out in a crowded market.
💡 Unicorn Ambitions: Think BIG and set those sky-high goals, no matter where you're at in your biz.
🌍 Crafting a Disruptive Idea: Learn why shaking things up with a single, bold idea can set your brand on fire.
🧠 Strategic Visibility: Promoting an idea can be way cooler (and less scary) than just promoting yourself.
📚 Must-Reads: Emma shares her favorite authors and books on building a brand community. Trust me, they’re golden!
📧 Stay In the Loop: Emma’s ‘Wild Edit’ newsletter is your weekly inspo fix, packed with cultural trends and fresh ideas.
What you’ll learn in this episode:
- 🔍 Understand the concept of 'Unicorn Ambitions' and why it's essential for your business.
- 🧩 Discover the importance of brand positioning and how to differentiate yourself in the market.
- 🚀 Get insights on creating a disruptive idea to elevate your brand.
- 📚 Learn specific steps to start crafting your unique brand story and personal brand.
- 💡 Explore real-life case studies on brand differentiation and strategic positioning.
- 🔥 Gain practical tips on standing out as a coach with a cohesive brand strategy.
Special Offers & Resources:
- 📚Free Mini Course: "10 Ways to Sign Clients Without Posting on Instagram Every Day" – This free course will guide you through effective strategies to grow your business without the need for daily social media updates.
- 🚀 Supercharged! Eight-week Mini-Mind for New Coaches – Nail your branding, niche, and flagship offer while building a lead magnet that complements your business.
- 📢 Amplified Program: Six-Months to Expert Status – Turn up the volume on your coaching business!
Why You Should Tune In:
This episode is all about empowering women to build impactful, high-value businesses by leveraging brand strategy 🔥💪! Perfect for any coach looking to stand out with a unique brand vibe and strategic vision! 🌟
Memorable Quotes:
“ Rather than saying I'm better than this person, which is draining. It's just better to play a completely different game.” - Emma...