• Break rules, honour traditions: Lucky Saint on Entrepreneurial Thinking

  • Nov 5 2024
  • Length: 25 mins
  • Podcast

Break rules, honour traditions: Lucky Saint on Entrepreneurial Thinking

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  • Summary

  • In this episode, Ruth Fittock discusses the power of entrepreneurial thinking for brands with Kerttu Inkeroinen, Marketing Director of Lucky Saint, the UK's most loved non-alc beer brand.

    We get a sneak peek into the marketing strategies, principles and tactics behind one of the hottest brands in UK food & drink right now.
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