Addicted to Growth

By: Travis King and Kevin Mulrane
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  • Summary

  • Growing your company’s revenue is no longer about generating thousands of leads at the top of the funnel and sales making 100’s of dials per day. Sales, marketing, and all things revenue are evolving fast. Successful companies’ growth now comes from a blend of sales enablement, operations, technology, social, and community building. The shift has already started, and we're here to help you better understand how to be on the front lines of innovation. New technologies. New roles. New approaches. New playbooks. On this podcast, we take a deep look at what's happening around us. We talk with innovators who are driving results for their clients. It’s more than just sales and marketing. If you are looking to grow personally and professionally, this show is for you.
    Copyright 2020 Travis King and Kevin Mulrane
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Career Success Economics Management Marketing
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Episodes
  • What is Management Enablement and Why it Matters with Andy Paul

    What is Management Enablement and Why it Matters with Andy Paul
    Dec 14 2020
    Andy's been in sales for over 25% longer than I've been alive, four decades. His first sales job was selling women’s shoes at JC Penney. In his professional career, he's sold everything from computers to small businesses to complex communications systems that sold for tens of millions of dollars to some of the world’s largest enterprises. He closed hundreds of millions of dollars in products and services before starting his own company. In this episode we discuss: How the remote selling environment is impacting sales enablement One of the top reasons your prospects aren't talking to you and the number one thing you should be thinking about as a rep Andy's take on the role content plays in the success of sellers today What happened when Andy combined his insatiable curiosity with a competitive streak The only reason why salespeople exist (and it's easier than we think) Why management enablement will become a top priority for leading companies in 2021 and beyond Why Billions comes up again and everyone needs a Wendy on staff (a mindset coach) Andy's take on challenging the status quo and more! Andy Paul https://www.linkedin.com/in/realandypaul/ (LinkedIn)
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    1 hr and 1 min
  • Chief Evangelists, Customer Experience , and Solving Problems with Ethan Beute

    Chief Evangelists, Customer Experience , and Solving Problems with Ethan Beute
    Nov 15 2020
    Travis and Kevin talk with Ethan Beute, Chief Evangelist at BombBomb about being a good human, the value of evangelism, the value of video more. Episode Highlights: Good Business comes down to being a good human - Be a better person, team member, and better helper to your customers The power of bringing joy to your work and providing value to your customers  We’re freer to be ourselves than ever before - COVID has accelerated everyone into each other’s lives and homes  Advice for people who are trying to be more comfortable with being themselves The importance of spending time with yourself Do people train their sales reps on cultural linguistics?  Evangelism is necessary as a function in the organization - you’re evangelizing the PROBLEM, not the product How do we evolve from customer service to customer success? How to know when your company is ready to evangelize and stand for something Thing people can do to reconnect with themselves and be more human How you can use video across the entire lifecycle of your customer journey (internal and external) Tweetable Quotes: "If you’re innovating, you either have a solution to a problem that didn’t have a solution before. Or, you have a better solution to a problem that people have been solving."– Ethan Beute "Creativity comes when you unplug from the input and allow the ideas you already have in your mind collide, with the new ideas you're collecting."– Ethan Beute "Would this message be more effective if it was more of an in-person moment than this kind of intellectual exercise of decoding these words and sentences and paragraphs you wrote."– Ethan Beute Links: Ethan Beute: https://www.linkedin.com/in/ethanbeute/ (LinkedIn) Ethan Beute: https://twitter.com/ethanbeute (Twitter) https://bombbomb.com/ (BombBomb) Ethan Beute: Personal https://ethanbeute.com/ (Website)
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    1 hr and 4 mins
  • Sales Enablement, Learning, and Training with Epris BlakenShip

    Sales Enablement, Learning, and Training with Epris BlakenShip
    Oct 22 2020
    Kevin talks with Sales Enablement Program Manager Epris Blakenship with Monday.com about all things sales enablement. In this episode, you'll hear Kevin and Epris touch on the following topics: How to identify your SME How to prioritize request for Sales enablement  All adults learn differently Why sales enablement needs to walk with your sales team  Action and Adapt How to create practical applications to take learning to the next level.  Pick up the damn phone!  The power of asking why.. Top performers do what they do and most of the time dont know why they do it. In order to replicate their performance you need to understand the why. 
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    51 mins

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