• 69 | Building High-Performing Teams: Insights from Cristina Daroca

  • Aug 27 2024
  • Length: 22 mins
  • Podcast

69 | Building High-Performing Teams: Insights from Cristina Daroca

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  • Summary

  • In this episode of the Brilliantly Branded podcast, we welcome Cristina Daroca, a dynamic leader who has navigated her way from environmental sciences to leading high-performing marketing teams in the tech industry.

    Cristina's story is one of resilience and adaptability, offering listeners a wealth of insights on managing diverse teams, the importance of vulnerability in leadership, and the powerful alignment of sales and marketing through Account-Based Marketing (ABM).

    Cristina also discusses the challenges she has faced as a woman in a male-dominated industry and provides actionable advice for women in leadership.

    Key Takeaways:

    • Embracing vulnerability as a strength in leadership.
    • Strategies for effective collaboration between sales and marketing using ABM.
    • Overcoming challenges in male-dominated industries.

    Tune in for an inspiring conversation packed with practical advice that you can implement to enhance your leadership skills and team performance.
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Marketing Economics
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