In this video, we’ll go over the three main reasons why your content isn’t ranking well on search engines and how to fix these issues. We’ll explore how poor keyword research, weak on-page SEO, and lack of backlinks could be holding your website back. Whether you’re a beginner or have been doing SEO for a while, you’ll learn actionable tips to boost your website’s visibility. By the end of the video, you’ll know what’s keeping your site from showing up on Google and how to turn it around.

Skip to Section:

00:00 Introduction

00:25 Reason 1: Your Content Isn’t Good Enough

04:50 Reason 2: You Don’t Have Enough Backlinks

09:52 Reason 3: Your Website is Too New

Frequently Asked Questions

Why isn’t my content ranking on Google?

There are a few common reasons why content doesn’t rank. These include targeting the wrong keywords, not optimising your on-page SEO (like title tags and meta descriptions), and not having enough backlinks to boost your authority.

How do I find the right keywords for my content?

To find the best keywords, start by researching what your target audience is searching for. You can use tools like Ahrefs or SEMRush to find popular search terms with low competition. Focus on long-tail keywords, which are more specific and can help you rank faster.

What is on-page SEO and why is it important?

On-page SEO refers to optimising elements on your website, such as content, titles, headers, and internal links. It’s important because it helps search engines understand what your page is about and rank it accordingly. Without proper on-page SEO, even great content can get lost in search results.

How can I improve my on-page SEO?

Improving on-page SEO includes things like writing clear, keyword-rich titles, adding proper meta descriptions, using headers (H1, H2, etc.) to structure your content, and including internal and external links. Also, make sure your content answers the user’s intent and is easy to read.

Do backlinks still matter for SEO?

Yes, backlinks are still a major ranking factor. Having high-quality links from other reputable sites tells Google that your content is trustworthy and valuable. You can build backlinks by guest posting, creating shareable content, or reaching out to industry sites for collaborations.

How long does it take to rank after fixing SEO issues?

There’s no fixed timeline, but typically it takes anywhere from a few weeks to several months. It depends on the competition for your keywords, the authority of your website, and how quickly search engines crawl and index your updates.

Can I rank without backlinks?

It’s possible, but it can be much harder. Backlinks are a key signal to Google that your content is credible. Without them, even well-optimised content can struggle to break into competitive rankings, especially for high-volume keywords.