• 43. Coach Aaron Gonyou on Preparing for Fundraising Success

  • Feb 19 2025
  • Length: 54 mins
  • Podcast

43. Coach Aaron Gonyou on Preparing for Fundraising Success

  • Summary

  • "God could drop the money in your lap, but instead, He takes you through a process that humbles you, grows your faith, and challenges you to see ministry as a team sport—not an individual one."

    "Support raising is counter-cultural, but it’s not counter-biblical. It transcends culture, and though it’s awkward and hard, it’s a biblical practice that God uses to prepare us for ministry."


    Heather and Andy are joined by kingdom entrepreneur Aaron Gonyou of Unmuzzled Ox to discuss the critical aspects of preparing ministry workers for their assignments. They delve into the essential aspects of preparing ministry workers for their assignments. Drawing from decades of diverse experiences, Aaron highlights common pitfalls organizations encounter when equipping staff for partnership development. He emphasizes the significance of comprehensive preparation, identifies major mistakes that can hinder fundraising efforts, and discusses the multifaceted benefits of holistic support from local churches. Throughout the conversation, Aaron shares practical advice and personal stories from his extensive background in both business and ministry.

    In this episode:

    • 00:00 - Why Support Raising Matters
      Aaron explains how God uses the process of support raising to prepare ministry workers for their calling.
    • 03:06 - Aaron’s Journey to Unmuzzled Ox
      Aaron shares his background, from Bible college to founding Unmuzzled Ox, and how his experiences shaped his mission.
    • 05:25 - The Seven Keys to Successful Preparation
      A breakdown of common pitfalls and essential steps organizations need to prepare ministry workers effectively.
    • 08:05 - The Role of Local Church Blessing
      Why the endorsement of a local church is critical for ministry success.
    • 13:14 - Misconceptions About Support Raising
      Exploring the balance between making support raising sound too easy or too hard—and finding the “sweet spot.”
    • 18:55 - Counter-Cultural but Biblical
      The challenges of support raising in different cultural contexts and its biblical foundation.
    • 22:59 - The Formation Process in Support Raising
      How the journey of fundraising shapes ministry workers to become more like Jesus.
    • 25:33 - The Importance of Clear Goals and Accountability
      Why having defined roles, goals, and strong HR processes is essential for success.
    • 29:29 - Innovative Approaches to Support Raising
      Discussion on innovative HR practices, like paying minimum wage during support raising.
    • 45:26 - The Need for Coaching and Community
      Highlighting the importance of having a coach and a core support team to navigate the fundraising journey.
    • 51:41 - Encouragement for Ministry Workers
      Aaron provides a heartfelt message to ministry workers about the significance of their work and their role in advancing the Gospel.
    • 53:12 - Closing Thoughts
      Final reflections on embracing change and trusting God’s work through imperfect systems.

    If you enjoyed this episode, don’t forget to subscribe, leave a review, and share it with your network. Follow It’s Not About the Money for more insightful discussions on faith-based fundraising and support raising!

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