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When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .

Le Guin’s sharp and witty voice is on full display in this collection of twenty-four essays, revised by the author a decade after its initial publication in 1979. The collection covers a wide range of topics and Le Guin’s origins as a writer, her advocacy for science fiction and fantasy as mediums for true literary exploration, the writing of her own major works such as A Wizard of Earthsea and The Left Hand of Darkness, and her role as a public intellectual and educator.

In this highly anticipated follow-up to the Sunday Times bestseller THE SCIENCE OF STORYTELLING, acclaimed story guru Will Storr shows you how to engage and influence your audience to create irresistible pitches, build rock solid brand loyalty, motivate teams and lead with charisma and authenticity. With examples ranging from Aztec rituals to Apple's legendary advertising successes (and long-forgotten fails), A STORY IS A DEAL lays out a revolutionary new method for creating the most persuasive messaging: by harnessing the power of our storytelling brains.

In Game On David Bockino, a former marketing and advertising manager at ESPN turned professor of communications and sport management, provides the first overview of the evolution of the sports media industry.

Dissertation writers need strong, practical advice, as well as someone to assure them that their struggles aren't unique. Joan Bolker, midwife to more than one hundred dissertations and cofounder of the Harvard Writing Center, offers invaluable suggestions for the graduate-student writer.

From Jackie Robinson to Aaron Judge; from newsrooms filled with hundreds of teletype machines droning like an army of cicadas to the sleek yet ruthless digital age, keen baseball fans will devour these tales of America's pastime against the backdrop of a rapidly changing media and cultural landscape.

This essential guide is the first of its kind to chart a path to publication that is writer led, community based, and accessible to all. How to Submit speaks to writers who want to publish short stories, essays, or poems in literary magazines, as well as to those looking for a fresh route to publishing a full-length book.

人文学の論文執筆には、基礎となる習得必須の知識と技術がある。しかし、それを現在の大学教育はうまくカリキュラム化できていない。

Write Through It is a candid, actionable guide to navigating the rollercoaster ride of writing and publishing, both on and off the page. Literary agent and author Kate McKean has been educating authors and demystifying publishing for years in her popular newsletter Agents & Books, and now she walks writers of all genres through every stage of the writing and publishing process and its accompanying emotional moments.

Thousands of writers—from first-time authors to #1 New York Times best-selling authors—have learned from Lisa Mangum’s masterful literary advice and inspiration. Now she’s collected the best of her writing and editing tips in this helpful book that covers the entire writing and querying process, from nurturing a story idea all the way to submitting a polished manuscript.

精神科病棟の看護師たちは、夜な夜な患者をもてあそび、笑っていた。彼らはごく普通の「いい子」たち......のはずだった。　2020年３月、兵庫県神戸市西区の精神科病院「神出病院」の看護師や看護助手ら６人の男が患者への虐待容疑で一斉に逮捕された。

Founded in 1970, NPR is America’s most powerful broadcast news network. Despite being overshadowed by the larger and more glamorous PBS, public radio has long been home to shows such as All Things Considered, Morning Edition, and This American Life that captivate millions of listeners in homes, cars, and workplaces across the nation.

In this book, Julie Bogart shares the secrets to breakthroughs in writing that have made her award-winning Brave Writer program a smash hit among homeschoolers and beyond. From unlocking the joys of freewriting to overcoming fear of the red pen, it blends useful advice and hands-on exercises with in-depth explanations of the underlying philosophy—and throws in more than a few pep talks along the way.

Desde la publicación original de Building a StoryBrand, más de un millón de líderes empresariales han descubierto el poderoso marco StoryBrand de Donald Miller y están ganando millones. Ahora, el recurso clásico para conectar con los clientes ha sido completamente revisado y actualizado, haciéndolo aún más poderoso con el fin de prepararte mejor para los desafíos de hoy.

Drawing on their unrivalled access throughout the Labour party, the Times and Sunday Times investigative duo behind Left Out now present the explosive inside story of Labour’s transformation and general election under Starmer. This is the definitive telling of a momentous time for the party: either their election as the first Labour government since the Blair/Brown era, or a catastrophic mishandling of a huge lead in the opinion polls. Either way, the story centres on Starmer's relentless and single-minded pursuit of power, and on the inevitable turmoil and carnage.