AUTHOR
Stefano Puntoni
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Decision-Driven Analytics
- Leveraging Human Intelligence to Unlock the Power of Data
- By: Bart De Langhe, Stefano Puntoni
- Narrated by: Jon Vertullo
- Length: 2 hrs and 50 mins
- Unabridged
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Overall
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Challenging the conventional wisdom of data-driven decision-making, marketing professors and behavioral scientists Bart De Langhe and Stefano Puntoni argue that many analytics efforts flounder because data analyses are disconnected from the decisions to be made.
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Decision-Driven Analytics
- Leveraging Human Intelligence to Unlock the Power of Data
- Narrated by: Jon Vertullo
- Length: 2 hrs and 50 mins
- Release date: 10-09-2024
- Language: English
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Non-member price: $14.99 or 1 Credit
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