Scott Winterroth
AUTHOR

Scott Winterroth

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Scott Winterroth is blogging coach, podcaster and business consultant. He answers a variety of questions regarding how to build a sustainable ecosystem with content and leverage digital marketing. He wants to emphasize the importance of understanding the tactical aspects of digital marketing, but his students lack a big-picture strategy. He knows the reality that you can't really start to use a platform like Facebook for strategy until you answer some foundational questions and prepare yourself for a long road ahead. His workbook outlines a strategy that he has forged from being on the front line and based on his experience deploying successful digital strategy campaigns. With his book, the Digital Acquisition Cycle for Content Creators, he is embarking on a journey to give you the knowledge, all compiled in one place that he had to work to get for years. To learn more about Scott, visit his website, scottwinterroth.com.
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