Rebecca Robins
AUTHOR

Rebecca Robins

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Rebecca Robins is a leading global expert and advisor on brand leadership and intergenerational collaboration. She has 20 years’ experience working with companies and organisations across the world. A prolific writer, Rebecca has written and commented for leading publications and media such as the BBC, The Business of Fashion, The Financial Times, The Guardian, Monocle, Quartz and The New York Times. This is her third book, including the best-selling and FT acclaimed Meta-luxury: Brands and the Culture of Excellence. Education is a deep part of her purpose and is at the beating heart of her non-profit and wider commitments, including serving as Board Trustee of The EY Foundation, committed to social mobility through access to education and work. Recognised in the inaugural Women of the Future Kind Leaders Awards, Rebecca is involved with a number of organisations, as a delegate of UN Women UK and as a Companion of the Chartered Management Institute. Rebecca is a postgraduate of Cambridge University, with a First Class Degree in Modern Languages and an M.Phil in European Literature and Philosophy. We have a choice in life – to be part of the problem, or to be part of the solution. Writing books in one of Rebecca’s commitments to being part of the solution. “Words are events, they do things, change things. They transform both speaker and hearer. They feed energy back and forth and amplify it. They feed understanding or emotion back and forth and amplify it.” This gem from Ursula Le Guin encapsulates how words matter to Rebecca, as a positive distributor of energy and a collective call to action.
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